How To Advertise Your Crowdfunding Project To 2,500,000 People For 20 Bucks

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on Twitter, Facebook, LinkedIn, and 40Billion for only 20 bucks, or as little as $5 a day? Buy a tweet ad to promote your message, brand, product, service, fundraiser, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Go to http://www.40billion.com/tweet to get started.

40Billion-Friday

The Unexpected Benefits of Crowdfunding

crowd funding word cloud

The Unexpected Benefits of Crowdfunding

In addition to the money provided by backers, crowdfunding can generate other, unanticipated benefits for small businesses. Two such benefits are 1) new customers and supporters, and 2) access to additional financing and specialized services.

New Customers and Supporters:

Everyone who contributes to a crowdfunding campaign is a potential new customer and loyal advocate for your brand. Not only are they likely to purchase from you in the future, they also are a source of great feedback.

You get amazing feedback by putting yourself out there. As a matter of fact, it allows you to study the feedback, make necessary improvements to the product, and then put the product out in the market. Yes, it would delay the launch of your product, but you are putting out a better product that your customers would like. But for this, you would have put out a less than perfect product, hear customer’s feedback, make necessary changes and then re-introduce your product. This would have cost you more money and time. Most importantly, you would have lost credibility.

More Money:

A crowdfunding campaign allows you to gauge the market and level of interest for your product. Bringing a new product to the market is very expensive. A crowdfunding campaign provides a validation process for your product. As mentioned earlier, it also provides valuable feedback so that you can fix problems before launching your product to market.

A crowdfunding campaign also allows you to raise more money from other sources. Once your product receives validation in the form of seed money, it becomes easier to raise money from secondary sources. This is necessary because most of the money you raised from your original crowdfunding campaign goes towards prototyping, free samples to backers and other expenses.

Once you raise initial capital through crowdfunding, it gets easier to find other funders. If you are a small business, successful crowdfunding can open up more financing options that may not have been accessible previously. Raising money from the crowd helps you improve your cash flow and customer base. It also makes you more attractive to lenders and investors if you’ve generated buzz and excitement around your business and product.

Specialized Crowdfunding Services:

Due to the popularity and effectiveness of crowdfunding as a source of much needed capital, many services have sprung up to help entrepreneurs manage their crowdfunding campaigns and their businesses — from setting up the campaign to promotion, and even product fulfillment. Sites like 40Billion.com make promotion easy by broadcasting your crowdfunding page to its large network of several million users across the most popular social networking sites for businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads and promoted company listings were created for crowdfunding entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

Conclusion:

There are no guarantees when it comes to crowdfunding, and plenty of campaigns never get off the ground. If you decide to jump into the crowdfunding arena, know that it will take significant time and effort to reach your funding goal.
However, if you have the right story and strategy, crowdfunding can be a game-changing tool to help you meet your capital requirements, assess and spur customer demand, and gain access to new resources – including more financing, when needed.

 

 

Never consider the possibility of failure; as long as you persist… – Brian Tracy

SAY OF THE DAY: “Never consider the possibility of failure; as long as you persist, you will be successful” ~ Brian Tracy http://www.40billion.com/post/18065

If this inspirational quote helps you get through your day, feel free to email it to a friend or coworker to help them get through their day too. Cheers!

Statistics suggest that when customers complain, business owners… – Zig Ziglar

SAY OF THE DAY: “Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business”. – Zig Ziglar http://www.40billion.com/post/17222

If this inspirational quote helps you get through your day, feel free to email it to a friend or coworker to help them get through their day too. Cheers!

7 Ways to Grow Your Business Through Marketing Partners

handshake

You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.

Strategy is a key to a success. Many business professionals attend local networking events with the hope of finding others they can partner with in order to grow more quickly. Marketing partnerships may be short-lived or fizzle out quickly if it is not mutually beneficial in helping both businesses grow. Conversely, when an informal marketing partnership goes well, it can produce significant benefits for all of the organizations that participate.

Marketing partnerships will only be as good as the strategies and work that go into them. Here are the seven steps for success that actually get the job done.

  1. Overlapping Audiences

Ideally, the customers and prospects of your marketing partners will overlap in some way with your own target markets and ideal buyer types.

  1. Active Communication Channels

Look for marketing partners who are active and consistent in communicating with their customers and prospects through a variety of channels, including email, social media and other channels where your target markets are represented.

  1. Web Traffic

Look for marketing partners who have content-rich websites and blogs, and be sure that exchanging website backlinks and guest blog posts is part of your strategy.

  1. Displays and Demos

Exchanging lobby, sign, shelf or display space with your marketing partners can help expand your brand’s reach and introduce your business to new customers. One other example of how this can work would be to partner with organizations that would let you come and demonstrate your products or services in their business.

  1. Become Patrons

Since your customers will infer that you are endorsing the business of your marketing partners, it’s probably a good idea to actually try their products or services yourself first. If you are going to recommend another business to your own customers, you want to be sure that they will treat your customers as well as you do!

  1. Look for Logical Tie-Ins

Partner with organizations that would represent a natural next step for your own customers. One example of this would be a marketing partnership forged with a business that sells add-ons or accessories or provides maintenance or repair services for the types of products you sell. Finding businesses that have a logical tie-in to yours also increases the likelihood that you will have similar preferred-buyer types and target audiences as well.

  1. Offer Preferential Treatment

Give preferential treatment to customers that come to you by way of your marketing partnerships. Special offers and exclusive member benefits will go a long way.

If you’re looking for a strategic marketing partner, sites like 40Billion.com can make this easy by broadcasting and promoting your business to its large network of several million professional users across the most popular social networking sites for businesses — including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads and promoted company listings were created for entrepreneurs and business owners to tap into a growing, active network online and make connections.

 

 

How to Market Your Fundraiser to 2,500,000 People for Only 20 Bucks

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on Twitter, Facebook, LinkedIn, and 40Billion for only 20 bucks, or as little as $5 a day? Buy a tweet ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Go to http://www.40billion.com/tweet to get started.

40Billion-Friday

4 Ideas for a Customized Marketing Strategy to Reach the Right Audience

Reaching the right audience at the right time with the right message is very crucial to any marketer. You already know why you need to do it. The problem is that you’re part of a small team and that there are only 24 hours in a day. What you need is an arsenal of high-impact tactics that are creative, easy to implement, and proven to work.

  1. Get visual.

Your brand’s look and feel communicates much more than words, such as your personality, values, and story. That’s why you should include visuals with your marketing. Our brains like visuals. Ever heard the expression “a picture is worth a thousand words?”

The problem with design, however, is that it can be expensive and time consuming. As much as we love great design, it isn’t always practical.

  1. Ask customers what they need.

Marketers often find themselves wondering what to create and what ad units to run. To make an impact, you need to get to know your audience. Wondering how to position your product and messaging to your audience? Trying to figure out what to say in your ad campaign? Ask.

  1. Pay attention to customer feedback.

Companies used to perceive customer service as a waste of money. Not anymore. This business function is mission-critical for generating repeat revenue and, more importantly, learning about your customers’ feedback.

Given that you’re building your company for your customers, your business should take the time learn what customer support is learning. All organizational levels can benefit from time listening on phone calls or reading emails and comments from customers.

  1. Use automated tools.

You’ll want tools that help you learn about your audience on a personal level and remember those learnings to adapt your marketing message. The process of finding the right solutions starts with knowing what you need. As marketers, we’re often immersed in a flood of opportunities and tools, but customization and automation need not be complicated.

For example, are you looking for an inexpensive, automated way to promote your business? Tools like 40Billion.com, which specializes in promoting small businesses, make this easy by broadcasting and promoting companies to its large audience of several million users across four popular social networking sites – including Twitter, LinkedIn, 40Billion, and Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created for entrepreneurs and marketers to tap into a growing, active network of potential customers while saving a lot of time and money.

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