How to advertise your business to 2,500,000 social users on 4 social networks

Create a tweet ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once. Get started at http://40BILLION.COM/TWEET .

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7 Steps to Boost Content Marketing Success

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7 Steps to Boost Content Marketing Success

Everyone is busy in creating his own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.

Here are 7 important steps in content marketing that every blog should include. It is a true assumption that the content promotion strategies very much depend on the nature of the business, but the following points can be applied to any kind of content.

  1. Shortening the URL:

Everyone wants to track his blogging efforts. People don’t want to check analytics at every hour to measure their progress. By shortening the URL of your content, using a link shortening service, you can easily monitor the sharing and clicking information. They also allow you to analyze how many people clicked your link, from which social platform it’s been shared and also helps you to see the geographical location of your reader.

  1. Share the URL:

No one can deny the importance of brand management; and to cash in on its power, social media is considered to be the best medium. Share your official or even guest blogs on your individual social channels to update your followers.

  1. Get Active in Social Media:

People are addicted to numbers. They judge your content efforts through the number of social shares your blog post has acquired. This factor is not completely wrong but it is not the only criteria for judging your content marketing efforts. The best and easiest way to accelerate social sharing figures is by promoting your content in the related social media groups. There are hundreds and thousands of Twitter, Facebook, and LinkedIn groups available where you may share your links to initiate interaction and engagement.

Social media promotion services like 40Billion.com make this easy by broadcasting and promoting your posts to its large network of several million users across the most popular social networking sites for businesses – including Twitter, LinkedIn, and even Facebook. Innovative services like tweet ads, future retweets and promoted company listings were created for content marketers who want to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

  1. Social Bookmarking:

Social bookmarking sites still have the potential only when used intelligently. They help us to present our content in front of people who love to read about our industry, products and services. Therefore, this aspect can’t be overlooked at all. It holds a very important place in every content promotional campaign.

  1. Explore Your Industry:

Propagate your content within your industry and share it with everyone who loves to know about your particular niche.

  1. Get Active in Forums:

Forums have a very prominent role in content promotional strategies. They are brilliant sources of building your community and acquiring authority. There are many specialized forums available where you can get social and start contributing. However, one thing should be kept in mind that the real aim is to build authority, as forums have been the top source of spam link building. You don’t even need to insert a link in your signature there. Simply participate actively and the results will automatically start to come.

  1. Outreach:

This technique can be performed in several ways. You can analyze your competitor’s blogs on similar topics by using any of your favorite backlink analyzing tools. Put your link in it and see the blogs that are linking to your competitor’s blog; download the data and start outreaching to the prospects one-by-one.

 

Try, try, try, and keep on trying is the rule that must be followed to become an…

SAY OF THE DAY: “Try, try, try, and keep on trying is the rule that must be followed to become an expert in anything.” -W. Clement Stone http://www.40billion.com/post/6407

If this inspirational quote helps you get through your day, feel free to email it to a friend or coworker to help them get through their day too. Cheers!

5 Mobile Marketing Methods That Work

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5 Mobile Marketing Methods That Work

Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?

1: Determine whether you need a mobile site

Before you start developing a mobile site, figure out if you really need one. Start by checking out your competitors’ websites on your phone. If your local competitors are mobile-web-friendly, it’s a strong sign you should be too.

Next, analyze the stats for your desktop site. Google Analytics can tell you which mobile devices your customers are using to visit your website. You may learn that a sizeable percentage of your traffic actually comes from mobile.

If your competitors are mobile ready, and/or or your mobile visitors are having a poor experience then you’re losing business.

2: Learn what your options are

Let’s say your analysis indicates a mobile site is essential. You have 3 routes to make your business mobile friendly.

Responsive design

Responsive design automatically adjusts the layout of your website depending on the device someone is using.

Separate mobile site

Has your business already invested in a desktop website? A separate mobile site, rather than responsive design, may be the way to go. If your desktop site is more important for your business and needs unique features, this may be your best choice.

Mobile app

If your visitors visit daily, a mobile app makes sense. It’s not typically the preferred option for most small business owners, but it may be right for you.

3: Keep it simple stupid

Mobile websites need simple navigation, easy-to-read text and highly visible call-to-action buttons that easily draw your visitors through your site. As you design, consider what people expect to see and what matters most to them. Think about the information they want to access quickly, and then make sure that information is prominently shown.

4: Create a familiar experience across devices

Use your mobile site to reinforce your company’s brand. The look and feel of your mobile site should be similar to your desktop site – and so should the user experience, whether from smartphone, tablet PC, desktop computer, or smart TV. Make sure the user experience is familiar across devices, and make sure the pages load quickly.

5: Tap into mobile social networks

Last but not least, don’t forget about social. Include social LIKE and SHARE buttons on your mobile webpages, and encourage visitors to comment on your blog. Social sharing creates word-of-mouth recommendations by allowing users to talk about your business – and spread the word.

Speaking of social networks, most are available on mobile. The majority of Twitter users visit the site on their mobile smartphones, and Snapchat is only available via mobile app. In recent years, sites like 40Billion.com have facilitated mobile marketing to reach millions of potential customers across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created for entrepreneurs and marketers to tap into a growing network of mobile users online without spending thousands on pay-per-click ads or traditional advertising.

 

All my life, whenever it comes time to make a decision, I … Harry S. Truman

SAY OF THE DAY: “All my life, whenever it comes time to make a decision, I make it and forget about it.” Harry S. Truman http://www.40billion.com/post/16073

If this inspirational quote helps you get through your day, feel free to email it to a friend or coworker to help them get through their day too. Cheers!

10 Content Marketing Trends You Need To Know For Success

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Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up — here are 10 content marketing trends that are relevant today.

  1. Social Media Content is King

Social media marketing is the most popular content promotion tactic by a mile. 87% of B2B content marketers are active on social media, while 81% have articles on their websites.

Lately, sites like 40Billion.com have made social media content marketing easier for businesses by broadcasting and promoting their articles to its large network of several million users across the most popular social networking sites — including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like tweet ads, future retweets, and promoted company listings were created to enable marketers to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

  1. eNewsletters Trump Blogs

Sending out eNewsletters trumps blogging as a content marketing tactic– 80% of content marketers use email newsletters, while 76% blog.

  1. Content is Based on Industry Trends

Industry trends make up the vast majority of the topics of all content created, while profiles on leaders finishes with second place. Company-centric content is in third place.

  1. Driving Sales is High Priority

Every and any major decision a business makes should focus on improving the bottom line. Fortunately, marketers have their priorities straight, with new sales & leads being the driving motivation behind all content marketing efforts.

  1. Not All Content is Original

Only about 64% of content is original. The rest is either curated (24%) or syndicated (12%).

Not all content you create has to be original. It’s okay to reuse and repurpose existing content on the Web, so long as you’re not copying Michelle Obama’s speech verbatim! Original content can be resource-intensive; curation and syndication are less burdensome and easier to deal with.

  1. Few Marketers Curate Content Daily

Of the above 24% that curate content, only 16% are curating content on a daily basis. Either content marketers are getting a bit lazy, or they’re relying heavily on original content.

  1. Director of Content Strategy is the Hot New Job Title

Considering the huge ROI there is to be had with content marketing, more and more entrepreneurs & CEOs are taking the plunge to invest in a director of content strategy for their marketing team.

  1. European Businesses Are Slow to Adopt Content Marketing

According to Mashable, European businesses have been slow to hop onto the content marketing train compared to their US counterparts. In fact, content marketing garners about 4 times as much interest in the US than in Europe.

  1. Interactive Content is Queen

As Internet users become more tech-savvy, they need more and more to stay engaged. Nowadays, marketers are meeting that need by creating interactive content that capture their audience’s attention.

  1. Automation Rules

As marketers seek to be able to produce more and more content on a regular basis, they’re turning to SaaS products to help them get more done by automating tasks.

Content marketing, just like the rest of the Internet, is evolving. Our online audiences are telling us what they want to hear and see on the Web. Make sure you’re able to stay ahead of the curve and the competition by implementing these trends in your content marketing campaigns.

How To Advertise Your Crowdfunding Project To 2,500,000 People For 20 Bucks

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on Twitter, Facebook, LinkedIn, and 40Billion for only 20 bucks, or as little as $5 a day? Buy a tweet ad to promote your message, brand, product, service, fundraiser, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Go to http://www.40billion.com/tweet to get started.

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