3 steps to triple engagement by adding a Twitter image to your ad
February 22, 2017 Leave a comment
Adding an image to a tweet ad can make a big difference in how many people notice the tweet ad and how many times it gets retweeted by other people on Twitter. In fact, it can increase engagement with your ad by 300%, and that means more potential customers will notice your product or service and may choose to buy it.
You can add an embedded image to your tweet ad in three simple steps:
1. Post the image on Twitter yourself
You’ll need to start by posting the image yourself in a tweet (i.e., Twitter post), if you haven’t already done so.
2. Get the Twitter image URL
A special image URL is generated by Twitter, after you’ve posted the image in a tweet. Go to the tweet that you posted in Step 1, and we’ll show you how to find the image URL.
Click on the image in your tweet, and your tweet will open again in an overlay.
Click on the More icon (…) in the bottom right, and select Share Via Direct Message.
You’re not actually going to send a direct message to someone, so click the Close icon (X) in the top right.
Now, you’re back to your tweet in the overlay, BUT you’ll notice that there is an image URL (e.g., pic.twitter.com/XnBYVNq9hf) added to the bottom of your tweet text. This is the image URL that you need!
Copy the image URL, and then paste it in the next step.
3. Paste the Twitter image URL into your ad
Paste the Twitter image URL into the box below “2. Enter your link or image URL”
Finish creating your tweet ad.
That’s it! The Twitter image URL will be appended to your tweet ad automatically when it’s posted on Twitter, and your engaging image will appear for everyone to see.