Trust, attraction, and frequent engagement sound like the recipe for a deep and long-lasting relationship, right?
Not surprisingly, consumers can experience and feel these same attributes for a product, and as a result, they form lasting, loyal relationships with the brands that serve them.
Unfortunately for brands, connecting to a potential customer at this level is difficult and time-consuming. Read more…
Recommended: Crowdfunding or P2P Lending – Which is Better for My Small Business?