Content marketing is now one of the most popular digital marketing strategies today, with most B2B marketers using it in some way.
But it costs significant time and money. What if you don’t have those dollars to invest? What if you’re just starting out, or what if you’re already investing the bulk of your marketing budget in other strategies?
Though not ideal, it’s actually possible to start a content marketing campaign with no money whatsoever. Read more…
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