40Billion

Jan 9: Smart Entrepreneurs Do These 4 Accounting Steps

Unless you’re an accountant, the word accounting probably strikes fear in your heart, or a little bit of nervousness, at least. For aspiring entrepreneurs, the feeling is probably amplified. After all, poor bookkeeping from the start not only can set a project back in the short term, it can really come back to bite you over the long haul. Read more…

Recommended: 5-Prong Approach To Creating An Effective Social Media Marketing Strategy:

Jan 8: Step-By-Step Guide For Social Video Marketing

Here’s a list of buzzwords for you: social, video, and marketing. But if you put them together, they create something that can powerfully engage customers and greatly improve their online experience.

It’s a combination that works very well for online marketing: the grassroots, viral environment of social media; video’s ability to engage; and a strong marketing strategy.

You’re likely well aware of video’s value in bringing your brand and messages to life. Read more…

Recommended: Facebook And Marketing: 4 Useful Tips For Success

Jan 8: Leading With Perspective

As a business owner or startup entrepreneur, you are responsible for building an effective team and enabling your employees to do their best work. To do that well, you need to have perspective, which is the ability to create a point-of-view based on imagining yourself in another’s shoes.

Awareness about ourselves and others is difficult to gain. Read more…

Recommended: 3 Secrets To Marketing Your Small Business Successfully

Jan 8: Social Media Marketing – 5 Myths

Here’s why your company’s Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren’t performing as well as they could be.

Over the past five years, social media has become an increasingly important part of many companies‘ marketing strategies. Read more…

Recommended: How to Empower Entrepreneurs With Crowdfunding

Jan 8: Word of Mouth Marketing and Social Media

Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results and grow sales.

Why should Marketers care about WOMM?

If you could master what has been identified as the most valuable form of marketing – the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?

Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race, you need to unleash the power of word of mouth. Read more…

Recommended: How To Be More Creative In Business

Jan 8: 4 Ways To Come Up With A Memorable Business Name

Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.

While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.

However, don’t take this decision lightly. Read more…

Recommended: Email Marketing Is Still Well And Alive – 5 Reasons

Jan 8: 3 Ways to Grow Your Small Business Brand on Google

Google and other search engines love big brand names — for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).

With regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…

Recommended: How To Attract Customers Without Saying A Word

Jan 8: 6 Creative Ways of Marketing Your Startup on a Budget

There are countless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.

Don’t rely on the same old banner ads and Google reviews. Read more…

Recommended: Think Twice Before Posting on These Social Media Sites

Jan 8: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 8: Facebook And Marketing: 4 Useful Tips For Success

Let’s face it, Facebook and marketing work pretty well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…

Recommended: 5-Prong Approach To Creating An Effective Social Media Marketing Strategy:

Jan 8: Small Businesses: How to avoid these 5 E-Marketing Mistakes

Simple mistakes are easily made when running a small business, but they can also be easily avoided or remedied if attention is paid to the proper problem areas. A few common mistakes that all small business owners can easily avoid.

1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…

Recommended: Small Business Blogging – 5 Easy Tips

Jan 8: Top 3 Crowdfunding Tips to Get Funded

Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Inter?net.

It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or gadget. With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas and has become popularized online by sites such as Kickstarter, Indiegogo, and GoFundMe.

Now anyone with a computer or mobile device and an internet connection can research, review and become an investor in a business with a push of a button. Read more…

Recommended: 6 Tips For An Effective Text Message Marketing Campaign

Jan 8: How To Maximize The Power Of Twitter – 10 Lessons Learned.

With Twitter having over 300 million users around the world, it has become an important network for companies to reach out to their customers. There are well-established and successful brands that have come up with best practices companies could emulate to attract a loyal following and transform customers into brand advocates.

Here are ten marketing lessons for successful utilization of Twitter:

1. Read more…

Recommended: 3 Social Media Tips For Business Owners

Jan 8: 3 Social Media Tips For Business Owners

Unintentional gaffes and mistakes on social networking sites can happen to the best of us. There are some very good lessons business owners can glean from common social media mistakes and apply to their own marketing efforts. Here are 3 of those lessons and tips:

1) Make it known to employees that social media is not just for fun. Read more…

Recommended: How To Attract More Customers With A Great Mobile Website

Jan 7: Does Your Marketing Strategy Work For You?

Why isn’t anyone buying your products and services? It doesn’t matter how great your products and services are or how nice your offices look if no one has heard of you. That’s where good marketing comes into play. Unfortunately, many small businesses make the mistake of focusing all of their efforts on other aspects of their company and forget to make marketing a top priority. Read more…

Recommended: How To Deal With Setbacks

Jan 7: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 7: 3 Absurd Myths About Using Technology in Small Business

Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our now always-on, always-connected world.

Turns out, many of these myths about tech may be based on misconceptions. Read more…

Recommended: How to Manage Your Digital Marketing Without Falling Behind

Jan 7: Top 3 Crowdfunding Tips to Get Funded

Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Inter?net.

It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or gadget. With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas and has become popularized online by sites such as Kickstarter, Indiegogo, and GoFundMe.

Now anyone with a computer or mobile device and an internet connection can research, review and become an investor in a business with a push of a button. Read more…

Recommended: 6 Ways to Create Content that Attracts Audiences and Customers

Jan 7: One Man Marketing Department !!!

As an entrepreneur, small business, or a one man (or woman) show, marketing can be very difficult to tackle. Where do you start? What would a realistic marketing plan be? How can you get the most out of your time? These are all questions that small businesses face. Here’s how to “hit it out of the park” as a one-person marketing department…

Set Realistic Goals:

We’ll just throw this out there – you’re not going to have the capabilities of Coca Cola when it comes to your marketing efforts. Read more…

Recommended: 3 Effective Video Marketing Content Ideas

Jan 7: Crowdfunding vs Venture Capital

It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Recommended: 5 Counter-Productive Things You Should NOT Do Every Day

Jan 7: 8 Best Ways to Optimize Your Marketing Video Landing Page

Marketing videos can be vital to growing any business, and there are lots of benefits to having videos on your landing pages. For example, videos are an easy type of content for your potential leads to consume and retain, plus most people actually want a video to explain the business, product or service to them.

It’s important to note that videos are not the only thing you need to focus on when it comes to creating an optimized landing page that converts. Read more…

Recommended: 3 Steps for Marketers to Get More Out of Social Media Posts

Jan 7: 4 Signs That You Should Quit a Failing Startup Business

Okay, starting a business was exciting. And now that you’ve poured your heart and soul, your time, your money and more into your business, it simply must succeed… Right? While that’s nice to say, it’s not always true. The more you’re able to realize that success can come and go, the better positioned you’ll be to take advantage of other, more promising opportunities.

Here’s how to know when to give up:

1) Are you the only one who still believes in your business?

Sometimes the smartest people can have a blind spot when it comes to their own vision. Read more…

Recommended: Is Google Threat to Social-Media Marketing?

Jan 7: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 7: 4 Steps to Crowdfunding Success

The biggest problem that many small businesses throughout the United States face is how to secure startup or initial funding from traditional lenders. Since the 2008 financial meltdown, banks are under a lot of pressure to make safer loans, resulting in stricter underwriting guidelines and fewer loans being approved.

With the advent of crowdfunding providing a more accessible option, the amount of small businesses with crowdfunding campaigns has significantly increased. Read more…

Recommended: How to Manage Your Digital Marketing Without Falling Behind

Jan 7: 7 Steps to Boost Content Marketing Success

Everyone is busy in creating their own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.

Here are 7 important steps in content marketing that every blog or website should include. Read more…

Recommended: Step-By-Step Guide For Social Video Marketing

Jan 7: Crowdfunding vs Venture Capital

It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Recommended: 11 Ways to Write a Compelling Crowdfunding Campaign

Jan 7: 4 Reasons Young People Should Become Entrepreneurs

Unemployment got you down during this new recession? Just graduated with student loans, but can’t find the right job? Well, you’ll be happy to know that small businesses start up in the United States every day. And, you can create your own job by starting a business, on a budget, doing what you love and what you’re good at — i.e., your passion and expertise.

Here are 4 reasons why you should start your own business as a young entrepreneur:

1) You’re not a good employee and don’t like working for anyone else. Read more…

Recommended: The Unexpected Pros And Cons of Business Competitions

Jan 6: 6 Ways to Create Content that Attracts Audiences and Customers

As a business owner or entrepreneur, coming up with ways to interact with your audience on a daily basis can start to make you feel as though you’re stretching your creative capacity a bit thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social media marketing success. Read more…

Recommended: 13 Marketing Tips When Using Social Networks

Jan 6: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 6: 6 Creative Ways of Marketing Your Startup on a Budget

There are countless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.

Don’t rely on the same old banner ads and Google reviews. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Jan 6: What To Look For When Selecting A Good B2B Digital Marketing Agency

In the competitive and increasingly saturated B2B market, it’s never been more important for you to have outstanding marketing strategies. Finding a digital marketing agency that specializes in B2B is a great way to boost results, as long as they are right for your company and sector.

HOW NOT TO DO IT… Read more…

Recommended: 5 Ways Entrepreneurs Who Take Vacations Are More Successful

Jan 6: Is Crowdfunding Right For Your Small Business?

What is Crowdfunding?

Over the past 10 years, crowdfunding has emerged as a popular tool for individuals to raise financing for business ventures.

Entrepreneurs typically raise small amounts of money from a large number of backers, or “the crowd,” usually via the Internet. Backers receive some sort of reward or, less commonly, an equity- or royalty-based financial return. Read more…

Recommended: Word-Of-Mouth Marketing Is Still Very Effective

Jan 6: Promote Your Business on a Tight Budget

What is marketing, and how is it different from promotion? Promotion and Publicity are not to be confused with Marketing. Marketing has to do with how you express your identity. Promotion has to do with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. Read more…

Recommended: 6 Tips To Achieve Marketing Goals

Jan 6: Target Marketing – Everything You Need To Know And More

Target marketing is about attracting customers who will buy what you’re selling.

In order to target market effectively, you’ll need to know exactly who purchases your products and exactly how to reach them. And acquiring that kind of knowledge requires some research and planning on your end.

The evolution of target marketing
Target marketing is the most current method of marketing to consumers based on research into their interests, hobbies, and needs, and it didn’t spring from nothing. Read more…

Recommended: 3 Effective Video Marketing Content Ideas

Jan 6: Essential Tips for Successful Crowdfunding

It seems like everyone is using crowdfunding to kick off their new business venture, whether it be a new coffee shop or electronic gadget. But the usefulness of crowdfunding is still debatable. Is crowdfunding even right for your business?

Here’s some essential information and a few tips that will help explain crowdfunding concepts and how you can take advantage of them to fund your business.

What is crowdfunding?

Crowdfunding is a way of raising money for a new venture by soliciting small donations or investments from many people online. Read more…

Recommended: Content Marketing Made Easier With These 5 Tricks

Jan 6: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 6: The Real Reasons Why VC Investors Delete Your Emails

What should you include in an introductory email to a potential VC investor if your goal is to actually get them to open it and read it? Although every investor pitch and every investor is different, these 4 blunders are common to most of the unsuccessful ones:

1) The email has a worthless subject line.

Too often, entrepreneurs use boring, worthless subject lines in their investor pitches. Read more…

Recommended: 3 Reasons To Work For A Startup First

Jan 6: 3 Tips For Using Promoted Posts To Get Customers Excited

As an entrepreneur, small business owner or marketing manager, how do you reach potential customers during these abnormal times? Are you willing to pay so your posts reach more eyes? Perhaps you should be.

One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $999 so that more visitors and contacts see their posts on computers and mobile devices for up to one year.

Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.

The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…

Recommended: 4 Ways Influencers Can Boost Your Brand

Jan 6: 22 Things Advertising People Learn to live with

1. Everyone hates status meetings.

2. When it’s eerily quiet on the line, you know the other callers are talking shit on mute.

3. And as soon as you get off the phone, you do this so you can chat about all the stupid stuff said on the call.

4. You see these buzzwords in emails almost every day.

5. Read more…

Recommended: Word of Mouth Marketing and Social Media

Jan 6: When To Start Outsourcing Some Of Your Busy Work

When should you start thinking about outsourcing some of your tasks? As a small business entrepreneur, time is always scarce, and you find that you just can’t do everything yourself the way you would like to. Maybe you’ve thought about outsourcing, but it’s not a simple decision because you need to compare the cost and quality of the person or company that will be working for you.

A simple search for companies using the terms “virtual assistant” and “outsourcing” will reveal a plethora of firms and virtual assistants that offer outsourcing services for everyday business tasks – such as customer service, tech support, bookkeeping, accounts payable, accounting, and even social media marketing. Read more…

Recommended: 22 Instagram Marketing Tips for Business

Jan 6: 9 Ways of Making Content More Effective

What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.

Content marketing helps in generating more leads, sales, and business. Read more…

Recommended: How To Deal With The Risky Business Of Launching Your Own Startup

Jan 5: Secrets Of Virgin Atlantic’s Marketing Success

Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.

You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…

Recommended: How to Empower Entrepreneurs With Crowdfunding

Jan 5: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 5: Mobile Strategies To Win Over Purchasing Preferences Of Women

It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.

They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Jan 5: 4 Ways Influencers Can Boost Your Brand

Trust, attraction, and engagement… Sounds like the recipe for a deep and lasting relationship, right?

Not surprisingly, consumers can experience and feel these same attributes for a product, and as a result, they form lasting, loyal relationships with the brands that serve them.

Unfortunately for brands, connecting to a potential customer at this level is difficult and time-consuming. Read more…

Recommended: Top 3 Crowdfunding Tips to Get Funded

Jan 5: Mobile Strategies To Win Over Purchasing Preferences Of Women

It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.

They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…

Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget

Jan 5: How To Maximize The Power Of Twitter – 10 Lessons Learned.

With Twitter having over 300 million users around the world, it has become an important network for companies to reach out to their customers. There are well-established and successful brands that have come up with best practices companies could emulate to attract a loyal following and transform customers into brand advocates.

Here are ten marketing lessons for successful utilization of Twitter:

1. Read more…

Recommended: 3 Steps for Marketers to Get More Out of Social Media Posts

Jan 5: Keeping Up with the Changing Face of Advertising

Are you finding it hard to keep up these days? You’re not the only one. Advertising is changing at lightning speed with the Internet. When businesses started flocking online, they found amazing opportunities to reach consumers outside of traditional media like print and television. But even in the last few years, those advertising options have shifted tremendously.

Gone are the days of the pop up – well, mostly. Read more…

Recommended: 7 Strategic Tips to Boost Your Business Content Marketing

Jan 5: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 5: How To Overcome 3 Horrifying Mental Challenges In Business

Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.

NEGATIVE THINKING

Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…

Recommended: Why Startup Entrepreneurs Need To Be More Like Reporters

Jan 5: Don’t Make This Common Brainstorming Mistake That Leads to Failure

Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…

Recommended: 6 Fundraising Tips Most Startup Entrepreneurs Don’t Know

Jan 5: 8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Recommended: How To Deal With The Risky Business Of Launching Your Own Startup

Jan 5: 2 Ways To Generate Quick Buzz For Your Business

Don’t you love it when business brands interact with you in an authentic, human way that leads to a satisfactory experience? That is, your problem is solved, and your needs are met.

What do we do when we have such an experience? Well, we talk about it. That is word-of-mouth buzz from social interaction that’s authentic and customer-service focused.

Here are 2 ways to generate this type of buzz for your business’ brand:

1) Communicate in a contextual way.

If a customer posts a negative message about your product or sends you a direct message on social media sites to request support, that immediately provides you with context for response. Read more…

Recommended: 22 Instagram Marketing Tips for Business

Jan 5: Mobile Shopping Trends Reveal That Customers Combine Online With Offline

Nowadays, the quest for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones, and we want technology integrated into our shopping experience. Read more…

Recommended: Popularity of Local Mobile Marketing

Jan 4: 5 Tips To Create A Winning Team For Your Business

As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.

Here are 5 tips from their experience that will help you create a winning team for your startup:

1) Rally your team around a shared vision. Read more…

Recommended: 6 Ways to Create Content that Attracts Audiences and Customers

Jan 4: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 4: 4 Things Entrepreneurs Must Do Before Going on Vacation

It’s that time of year again when you and a lot of other entrepreneurs may be looking at former 9-to-5 colleagues with some envy, as they plan their annual two-week vacation with family or friends.

Can you afford to take two weeks away from your business and have it run as smoothly as it does when you’re in it? If you can, that’s great. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Jan 4: The Unexpected Benefits of Crowdfunding

In addition to the money provided by backers, crowdfunding can generate other, unanticipated benefits for small businesses. Two such benefits are 1) new customers and supporters, and 2) access to additional financing and specialized services.

New Customers and Supporters:

Everyone who contributes to a crowdfunding campaign is a potential new customer and loyal advocate for your brand. Read more…

Recommended: How To Attract Customers Without Saying A Word

Jan 4: 4 Ways To Overcome Fear And Be More Confident

Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.

Follow these 4 tips to overcome fear and get to that next level in your business goals:

1) Don’t forget that it’s normal. Read more…

Recommended: Word-Of-Mouth Marketing Is Still Very Effective

Jan 4: 5 Ways Entrepreneurs Who Take Vacations Are More Successful

When was the last time you took a vacation? For many young startup entrepreneurs, the answer is probably “I can’t remember,” or “I don’t have time for vacation.” But you just might want to rethink your aversion to time off. To run a successful companies, you’ll need to be there, of course. Read more…

Recommended: 8 Reasons Why Your Content Marketing May Fail

Jan 4: 3 Ways to Grow Your Small Business Brand on Google

Google and other search engines love big brand names — for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).

With regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…

Recommended: How to Create a Great Invoice – 7 Tips

Jan 4: Using Hashtags in Social Media Marketing

In case you haven’t noticed, the hashtag (#) has taken over social media.

With sites like Twitter, Facebook, LinkedIn, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.

Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…

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Jan 4: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 4: 8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

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Jan 4: Uncommon Ways To Find Investors For Your Startup

Lack of funding often causes young entrepreneurs to give up on their ventures before ever getting off the ground. The many rejections, ignored emails and missed calls thrown your way from potential investors can be quite demoralizing, to say the least. Sometimes it seems like searching for a needle in a haystack, but entrepreneurship is not for the faint of heart.

It’s imperative for young entrepreneurs to look beyond what is considered the normal route in business, especially as they seek that crucial first investment. Read more…

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Jan 4: Small Business Blogging – 5 Easy Tips

Starting a business blog is just the beginning, not the end. Publishing a blog post? You need to let the world know that your awesome blog and business exist!

So how do you do that? That department is called marketing. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it. Read more…

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Jan 4: 10 Ways To Motivate Yourself To Do The Impossible

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Jan 4: How To Attract Customers Without Saying A Word

Are you a frustrated business owner or entrepreneur looking to increase your customers or clients? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.

There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…

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Jan 3: Great Digital Marketing For Bootstrapped Entrepreneurs

When looking for marketing, advertising, promotion, and outreach options, one of the best channels for bootstrapped entrepreneurs is digital marketing. Here’s how to do online marketing right.

One of the hardest roads traveled is that of the bootstrapped entrepreneur. When you’re first starting out, you need to figure out a way to market your company on a shoestring budget. Read more…

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