40Billion

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Buy a promo ad to get started in 3 easy steps.

6 Smart Email Triggers for Marketing Automation

6 Smart Email Triggers for Marketing Automation

Triggered or targeted emails can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing a contact altogether.

As long as the automated email is relevant, timely, and provides value to the recipient, triggered emails can be used to save marketers a tremendous amount of time and, more importantly, better engage your contact database.

Take a look at the examples below for some ideas of triggered emails you can incorporate into your own email marketing campaigns.

1) Uber: The Welcome Email

Uber sends an automated welcome email to anyone who registers for their services. The welcome email is simple and straightforward, welcoming new users and thanking them for signing up for Uber. To assist the new users and to encourage them to actually start using the car service, the welcome email also explains how Uber works in three simple steps, followed by a few tips on getting started with Uber. We love how Uber capitalizes on this opportunity to further educate their users.

2) Dropbox: The Re-engagement Email

Dropbox uses a triggered email to re-engage people who signed up for Dropbox, but have not actually installed the software on their computers yet.

The first great thing about this email is it uses personalization tokes to address the recipient directly, using his first name. The body of the email is very brief, which is nice. The text identifies a few specific ways Dropbox can assist you in organizing your files and a large blue CTA is noticeably positioned directly in the middle of the email. It’s short, sweet, yet still informative — exactly what people in a re-engagement campaign need.

3) ModCloth: The Date/Time Tigger Email

ModCloth sends this email to people who have been subscribed to ModCloth’s email list for six months to celebrate their “anniversary” together. Of course, the true purpose of this email is to drive contacts back to their website — and maybe make a purchase. To encourage recipients to visit ModCloth’s site and make a purchase, the anniversary email offers a coupon code for $5 off the contact’s next purchase. It’s a small thing for ModCloth to give up in exchange for repeat business.

4) Amazon: The Thank-You Email

Amazon uses this triggered thank-you email to drive customers back to their site and gain information about the consumer that can be used to suggest additional products in the future.

In addition to thanking the customer for their recent purchase and personalizing the message using the consumer’s full name, the email also asks the recipient to review their new product. And chances are, people are only going to review products they feel strongly about. Based on the products they review and how they review the product, Amazon can show them products they may like in the future. Plus, if the person ends up leaving a review, it could convince someone else to buy that product, too.

5) Zappos: The Confirmation Email

No one likes waiting day after day for a package arrive, wondering whether or not the item was ever actually shipped. To quell unnecessary anxiety, Zappos sends an automated email to customers as soon as their package is shipped. The email is personalized as it provides a picture of the specific item(s) the consumer purchased as well as the shipping address, a link to the order information, and the anticipated delivery date.

As the bottom of the email states, one of the core values at Zappos is to “create fun and a little weirdness.” The email clearly adheres to this value addressing the recipient as “Zappos Zealot” and closing the intro to the email with “XOXO, Zappos.com.”

6) Urban Outfitters: The Unsubscribe Email

Urban Outfitters automatically sends this email to people when they request to unsubscribe from the clothing store’s emails. The purpose of this automated email is a last-ditch effort to convince recipients not to unsubscribe. To appeal to their young adult target audience, this email creatively plays on the idea of a salvaging a relationship.

Rather than simply providing a checkbox to either confirm the unsubscribe request or remain on UO’s email list, this email features an amusing image of a text messaging conversation that expresses Urban Outfitter’s desire to avoid “breaking up” with the recipient who is shown as contact “BFF” on the mobile phone. We love how this email is something that their buyer persona can definitely relate to.

Conclusion:

While social media may appear to be the center of many small business marketing strategies, an effective email blast could be a more dependable way to increase your customer base. It also allows you to create a personal voice for your existing customer base – the people who have already expressed an interest in purchasing from you.

Twitter is one of the most popular websites for social media marketing. However, as with many social media sites, their algorithms are always changing. Today, if you don’t spend money advertising with social networking sites like Twitter, LinkedIn and Facebook, then the chances of your followers actually seeing your posts are minimal.

However, sites like 40Billion.com have made this easier by broadcasting and promoting your business to its large network of several million users across the most popular social networking sites for businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like promoted posts, future retweets, and promoted company listings were created for small business entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

With email marketing, though, you call the shots. You are the one deciding how often your list hears from you. Also, you can track precisely how many clients are actually opening your email. A successful email campaign can take time to build, but that’s true with any good marketing plan.

How To Develop A LinkedIn Marketing Plan

How To Develop A LinkedIn Marketing Plan

Do you want to learn how to present yourself and your business on LinkedIn?

Are you looking for a resource to guide your LinkedIn marketing efforts?

Whether you’re using LinkedIn as an individual or as a brand, the following tips will help you develop a LinkedIn marketing plan and find prospects and leads.

Create a Presence for Yourself

Make sure your LinkedIn account is secure. It’s important to be conscious of your privacy and security when using LinkedIn. Discover what you need to know to manage your security on LinkedIn.

Improve the visibility of your LinkedIn profile. With a few tweaks, you can improve the chances of the right people finding your LinkedIn public profile.

Create a Presence for Your Business

Create a LinkedIn Company Page to promote your business. LinkedIn company pages’ help build brand awareness by providing a channel to promote your products and services to customers and prospects.

Create a LinkedIn Group

Publish on Publisher

How to benefit from the LinkedIn Publishing Platform Use the LinkedIn Publishing Platform to create, publish and showcase your blog’s high-quality content to your professional network and build your influence.

How to republish, repurpose and reinvent your content using LinkedIn Publisher. Want to give existing content new life and greater visibility? Use LinkedIn Publisher to consistently provide useful content for your audience.

Network Effectively

Use the LinkedIn relationship tab to improve your networking. By using the Relationship tab, you can build on the connections you need to convert more prospects, close more deals and grow your business network.

Improve Your LinkedIn Marketing

In addition to LinkedIn marketing, don’t forget online marketing sites. You can visit 40billion.com which is a fastest-growing network of entrepreneurs and crowdfunders. They specialize in promotion of small businesses by broadcasting and promoting to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services such as promoted company listings were created for small entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising. They also offer crowdfunding promotion and promote crowdfunders and their campaigns/projects.

Use Apps and Third-Party Tools

Use the new LinkedIn Mobile App. Have you tried out the new LinkedIn app? The new LinkedIn app makes it easy for marketers on the go to do nearly everything they’d do on a desktop from a mobile device.

Use Paid Updates

Create LinkedIn ads that generate results for your business. Do you use LinkedIn to prospect for new business? LinkedIn ads are an excellent way to increase visibility and generate leads.

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startups companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Buy a promo ad to get started in just 3 easy steps.

6 Tips For An Effective Text Message Marketing Campaign

6 Tips For An Effective Text Message Marketing Campaign

If you want to reach local customers and keep them coming back to your business, text-message marketing is one of the most effective strategies for doing so. While email marketing messages are opened by a small percentage of recipients, text message ads are typically viewed by almost all recipients.

SMS messaging is also an ideal way for sending coupons that will get noticed and used, at a much lower cost than printing physical coupons. A report from Juniper Research found that customers are 10 times more likely to use coupons on their mobile phones than they are to cut coupons out of newspapers or circulars. Mobile marketing is affordable, effective, and easy to implement.

Many small businesses aren’t incorporating text message marketing into their marketing campaigns-likely because they don’t understand how to get a campaign up and running.

So how do you get started using text messages to market your business or product/services?

Here are 6 tips:

1. Find the right mobile marketing partner

It would be extremely inefficient to text each of your customers individually-instead, use a vendor specializing in text message marketing to batch-send your messages.

In addition to texting, you can also use social media to increase traffic and sales. You can visit 40billion.com which is the fastest-growing network of entrepreneurs and crowdfunders. They specialize in promotion of small businesses by broadcasting and promoting to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like promoted posts and promoted company listings were created for small entrepreneurs to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising. They also offer crowdfunding promotion and promote crowdfunders and their campaigns/projects.

2. Get your customers on board

There are strict laws against unauthorized text message marketing, so you can only send messages to customers who’ve given you consent to market to them in this way. How can you get their approval? Send out an email to your existing newsletter subscribers, encouraging them to sign up for SMS messaging to receive a special discount on their next purchase. You can also promote your SMS marketing campaign in your store and on your social media accounts, using discounts or raffles to encourage new sign-ups.

3. Send messages that will incentivize customers to action

Customers will unsubscribe if you send messages that they don’t see as valuable. Rather than texting them about your daily menu options, reserve the text for times when you want to share a special promotion, such as a “buy one, get one free” sandwich deal.

4. Use moderation

Sure, you’d like to send messages to your customers every day, but SMS marketing is too intrusive to use it on such a frequent basis. Businesses should take it easy, and text their customers no more than four or five times each month.

5. Time your messages appropriately

Make sure that you time your texts for maximum impact and minimum annoyance: Your customers won’t be too pleased about being woken up by a message about your new coffee special at 3 AM, but they’d probably be much happier to hear about it when they’re ready for a caffeine fix just before work.

6. Keep your messages short and sweet

You’re limited to 160 characters in your text messages, and that doesn’t even mean that you need to use all of them. Remember that your marketing message must be far more concise than an email marketing campaign: Stick with one specific call to action and keep your focus clear.

How to Get More Out of Your Social Media Marketing This Year

How to Get More Out of Your Social Media Marketing This Year

Social media has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.

You have to utilize social media more this year. In order to achieve that goal, you have to have a game plan. Below is a list of specific ways that you and your marketing team can embrace social media in the new year and beyond.

Integrate Your Blog

Those who haven’t yet integrated their marketing blogs with their social media accounts are seriously missing out. This is, quite possibly, the easiest way to stay current and active on social media without actually having to put forth much more effort than you’re already making in developing your blog posts to begin with. Each time new content is posted to your blog, it will also feed into your social media accounts, creating a new post. You may even consider including a teaser or summary to encourage your readers to check out your latest post.

Increase Interactions

If your previous social media marketing efforts have been more or less limited to you talking at your audience rather than with your audience, it’s time for a change. Designate a single person within your organization as the voice of your brand. This person should be in charge of regularly responding to questions and comments – positive and negative – that are coming from your current and prospective customers. The more that you respond to consumers who reach out via social media, the more customers will continue to engage with you in this manner, thus increasing your ability to gain insights and information about your target audience.

Speaking of audience, social media marketing sites like 40Billion.com specialize in promoting your content to a large network of several million users in order to increase interactions and engagement. They broadcast your posts across the most popular social networking sites – including Twitter, LinkedIn, 40Billion, and even Facebook. Innovative services like promoted posts, future retweets, and promoted company listings were created for online marketers to tap into a growing, active network online without spending thousands on pay-per-click ads or traditional advertising.

Get Live

Although Periscope and similar live social media technologies have been around for a little while now, the live concept has really only started to take off with the emergence of Facebook Live in 2016. People are slowly but surely embracing the idea of tuning in on live postings by their friends, and interacting with them in real-time.

As a small to mid-sized business, live marketing presents you with a host of opportunities for connecting with your audience in ways that will take your brand to the next level. Consider putting on live demonstrations of your product in use. Here, your audience will have the ability to ask their questions about how to use your products as you demonstrate, providing you with the ability to back up and address their inquiries and establish a higher degree of product awareness and understanding. Or, you can increase excitement about your company’s events by posting live from a conference or trade show.

Be Consistent

If you’re going to commit to becoming more actively involved with social media marketing, you need to make sure that you’re sticking to a regular posting schedule. When you post consistently, your audience will know when to expect new content, and will be much more likely to interact with you and your business.