Dec 24: 5 Tips To Create A Winning Team For Your Business

As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.

Here are 5 tips from their experience that will help you create a winning team for your startup:

1) Rally your team around a shared vision. Read more…

Recommended: 4 Reasons Young People Should Become Entrepreneurs

Dec 24: New to Crowdfunding? Here’s What to Expect.

With the popularity and success of crowdfunding as a new way to fund new projects, it’s easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn’t always as simple as it seems.

Whether you’re looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.

Choosing the right platform

The first step is to choose the right platform. Read more…

Recommended: 10 Content Marketing Ideas to Promote your Small Business or Startup Company

Dec 24: How to Get More Out of Your Social Media Marketing This Year

Social media marketing has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.

You have to utilize social media more this year. Read more…

Recommended: 3 Reasons To Work For A Startup First

Dec 24: How To Make Social Media Marketing Success

Social media-a requirement for inbound marketing success-holds real influence that continues to rise. A captivating social media presence is essential in the current business environment. Neglect social media, and your business will suffer. You will not be able to optimize your content marketing, website traffic, or lead generation and conversion without social media best practices.

Provide Real Value

Winning social media marketing requires active listening and genuine participation. Read more…

Recommended: 7 Steps to Boost Content Marketing Success

Dec 24: How To Develop A LinkedIn Marketing Plan

Do you want to learn how to present yourself and your business on LinkedIn?

Are you looking for a resource to guide your LinkedIn marketing efforts?

Whether you’re using LinkedIn as an individual or as a brand, the following tips will help you develop a LinkedIn marketing plan and find prospects and leads.

Create a Presence for Yourself

Make sure your LinkedIn account is secure. Read more…

Recommended: 6 Fundraising Tips Most Startup Entrepreneurs Don’t Know

Dec 24: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 24: Is Google Threat to Social-Media Marketing?

Google is putting out its Wildfire. The seemingly harmonious relationship between the search engine giant and the social software platform is has come to an end after a partnership that lasted about 20 months.

As a part of Google, Wildfire’s aim was to help businesses improve their social media marketing efforts. Read more…

Recommended: 5-Prong Approach To Creating An Effective Social Media Marketing Strategy:

Dec 24: 6 Ways to Create Content that Attracts Audiences and Customers

As a business owner or entrepreneur, coming up with ways to interact with your audience on a daily basis can start to make you feel as though you’re stretching your creative capacity a bit thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social media marketing success. Read more…

Recommended: The Unexpected Benefits of Crowdfunding

Dec 24: How to Build a Social Website for Your Business

If you have a website, you’re probably already familiar with search engine optimization (SEO). Now, add “social” optimization to your to-do list.

A website that’s optimized for social media sharing typically attracts more traffic and sparks more engagement with customers. Read more…

Recommended: 5 Fundamentals Of Marketing For Any Business

Dec 24: Use Your Smartphone To Be 30% More Productive At Work

Have you heard? Some companies are banning the use of smartphones at work because it’s easy to lose precious hours playing games and goofing around on your smartphone or tablet. Such distractions can kill your focus and productivity.

But you don’t need to turn off your phone or chuck it out a window to get more work done. Read more…

Recommended: 5 Lies of Content Marketing That Businesses Must Avoid

Dec 24: Boost Sales With These 4 Tips

These days, many people accept that a slowdown in sales is a fact of business life. Well, nothing could be further from the truth, and as a business owner you need to get out of that mindset.

A summer slowdown may be something many people want because they expect this to be a season for vacations – or perhaps even unexpected lockdowns. Read more…

Recommended: Is Crowdfunding Right For Your Small Business?

Dec 23: Improve Your E-Mail Marketing – Follow These 10 Steps

Many brands have an okay email marketing program, but could it be better? Take a look at these 10 things to try and improve your engagement:

1. Take a hard look at your preference strategy.

There are three tips on capturing preferences: ask them, observe them and group them (into categories). Read more…

Recommended: Using Hashtags in Social Media Marketing

Dec 23: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 23: How To Be A Better Manager – 4 Tips

This topic may be controversial, but it’s a dilemma all high-performing managers grapple with: You want your employees to perform at their best, but there’s a fine line between being a tough manager with high expectations and being an unreasonable a**hole. Here are 4 tips to ensure that you’re on the right side of the line and don’t lose your best workers:

1) Give your employees a reason to give a crap. Read more…

Recommended: 13 Marketing Tips When Using Social Networks

Dec 23: 4 Mistakes That Hurt Your Crowdfunding Campaign

On some of the most popular crowdfunding platforms – such as Kickstarter, Indiegogo, and GoFundMe – less than half of the campaigns hit their funding goal. How do you make sure your crowdfunding campaign isn’t a failure? Here are four potential mistakes to avoid.

#1: Starting off too slow

If you want to hit your fundraising goal by the end of the campaign, experts recommend focusing on raising 30 percent of it in the first two or three days. Read more…

Recommended: 3 Habits Of High-Performing Teams

Dec 23: Small Businesses: How to avoid these 5 E-Marketing Mistakes

Simple mistakes are easily made when running a small business, but they can also be easily avoided or remedied if attention is paid to the proper problem areas. A few common mistakes that all small business owners can easily avoid.

1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…

Recommended: Why Starting a Business and Becoming an Entrepreneur is Risky

Dec 23: 3 Ways To Prevent A Mistake From Destroying Your Business

It’s easy for new entrepreneurs and even seasoned business owners to be frazzled and to panic when mistakes happen. As your business grows and employees and partners are stretched thin, the risk of mistakes, errors and accidents increases. Mistakes happen, but they can destroy your brand’s reputation – whether your company has made a billing error, sent an embarrassing email with leaked confidential information, or recalled a bad product.

When mistakes happen, what should you do? Here are 3 suggestions for how to deal with unexpected disasters and keep them from destroying your company:

1) Act quickly and fix it. Read more…

Recommended: 5 Surprising Reasons To Raise The Price Of Your Product

Dec 23: Crowdfunding vs Venture Capital

It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Recommended: How To Attract More Customers With A Great Mobile Website

Dec 23: 4 Ways to Market Your Bootstrapped Startup Online

Some marketing strategies become more effective over time, while others become less so. As a startup entrepreneur or small business owner with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing buck. Read more…

Recommended: 3 Reasons To Work For A Startup First

Dec 23: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 23: 8 Reasons Why Your Content Marketing May Fail

Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…

Recommended: 6 Ways To Promote Your Auto Parts Store Online

Dec 23: 4 Growth Hacks to Turbocharge Your Small Business

There’s good news and there’s bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service. You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. Read more…

Recommended: Secrets Of Virgin Atlantic’s Marketing Success

Dec 23: 3 Winning Social Marketing Strategies From Top Brands

Do you follow any business brands or product brands in social media? Are you glad you do? If that’s the case, they are probably doing at least one of three things to get your attention:

. Connecting with one of your passions and/or interests.
. Entertaining you with their engaging personality. Read more…

Recommended: Improve Profitability With This 10 Step Marketing Plan

Dec 23: Avoid These 13 Content Marketing Mistakes

The science of content marketing is much bigger than publishing an occasional blog. Custom content has grown into a 43.0billion dollar industry, and even skeptics have to admit that it’s serious business. The best content marketers are wizards who are able to blend writing, multi-media content, PR, social media, and networking into a comprehensive online presence. Read more…

Recommended: 4 More Ways to Create a Brand That Customers Remember

Dec 23: 3 Reasons Why You May Not Need To Write A Business Plan After All

As an aspiring entrepreneur, you can lay out a proposed path to success in a business plan, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.

For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…

Recommended: How To Deal With The Risky Business Of Launching Your Own Startup

Dec 22: 5-Prong Approach To Creating An Effective Social Media Marketing Strategy:

Creating a social media strategy is essential for every social media marketing professional in order to have an effective social media campaign. Social media marketing should be merged with your traditional marketing plan. Read more…

Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget

Dec 22: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 22: Maximize Profit From Lean Advertising

The footwear industry has traditionally been a hot example of memorable advertising, with brands such as Nike and Reebok spending millions to sign athletic endorsers and hire ad agencies that create spectacular TV campaigns. Because viewers actively choose online videos, they watch them more attentively than they watch TV ads.

Lower cost isn’t the only reason to consider online video. Read more…

Recommended: 12 Proven Content Marketing Tricks to Maximize Traffic

Dec 22: Best Online Sites For Small Businesses To Advertise

Are you a small business owner who feels like you’re just wasting your advertising and marketing dollars?

Do you want to know where actually the best places to advertise your small business online are?

So, let’s get started.

Here are the 6 best places to advertise your small business online, that can help you take your small business towards success for sure.

#1: GOOGLE ADWORDS

Google Adwords is the great-grandfather of online advertising. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Dec 22: 3 Secrets To Marketing Your Small Business Successfully

It is the entrepreneurial spirit that usually shapes the economy; but it’s difficult, especially during challenging economic times like these, to shape anything if no one knows about your products or services.

Here are 3 pieces of marketing advice to small-business owners who need to get the word out:

1) Target your customer. Read more…

Recommended: Why Twitter for Small Businesses?

Dec 22: How to Empower Entrepreneurs With Crowdfunding

Prior to Crowdfunding, starting a business was nearly a mission impossible.

Entrepreneurs had only three choices of raising capital: (1) Friends & Family (2) Bank and (3) Angel or Venture Capital.

Then in 2007, all that changed when Prosper.com launched the first peer-to-peer lending service in the US. Read more…

Recommended: Using Social Media Influencers as a Marketing Strategy for Better ROI

Dec 22: How To Gain Your Client’s Trust – 5 Tips

Whether you’re the owner of one small business or multiple companies looking to increase your clientele, here are some tips on how to build a trusting relationship with your client.

Tip #1: Be Upfront

How do you put your client at ease the first time you go to his home as a total stranger? It all starts with communication. Read more…

Recommended: 5 Ways to Start a Business Part-Time While Holding a Day Job Full-Time

Dec 22: Crowdfunding Made Easier With These 4 Tips

With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas. Crowdfunding platforms are convenient, simple to use and reach a wide audience of investors at a low cost.

Crowdfunding can be defined as a collective cooperation of people who network and pool their money and resources together, usually via the Internet, to support efforts initiated by other organizations. Read more…

Recommended: The Secret of All Successful Marketing

Dec 22: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 22: 9 Content Marketing Steps to Follow When You Have a Low Budget

Content marketing has become one of the most popular digital marketing strategies today, with most B2B marketers now using it in some way.

But it costs significant time and money. What if you don’t have those dollars to invest? What if you’re just starting out, or what if you’re already investing the bulk of your marketing budget in other strategies?

Though not ideal, it’s actually possible to start a content marketing campaign with no money whatsoever. Read more…

Recommended: How To Maximize The Power Of Twitter – 10 Lessons Learned.

Dec 22: 3 SEO Tips For Small Business Success

Are you stressing out about changes in search engine algorithms and new social media platforms to learn? Search engine optimization (also known as SEO) is in constant flux, which means that your business’ online marketing strategies need to be revamped frequently. Read more…

Recommended: Social Advertising Is Here To Stay. Learn To Live With It.

Dec 22: Avoid These Four Social Media Marketing Mistakes

Social media marketing is an area which seems to divide businesses. Some companies embrace it, invest in it, and generate fabulous returns from it, whilst other businesses are pensive, scared and unwilling to get online and start competing via social.

The early adopters of blog marketing, for example, are way, way ahead of their industry competitors.

Trying to catch up a thought leader is a virtually impossible task, after all. Read more…

Recommended: How To Promote Your Startup On A Shoe-String Budget

Dec 22: How To Promote Your Business Between Thanksgiving And Christmas

Black Friday might hold the first position, but there are eight other special holiday shopping days that can help you build business before Christmas this year.

In addition to the 9 holiday shopping days mentioned below, don’t forget to use online marketing sites for your year-round promotion. Read more…

Recommended: Does Your Marketer Pass These 6 Traits?

Dec 22: How To Hire Great Employees As A New Manager

Hiring staff can be difficult as a new manager, and making bad choices can be disastrous. These 5 easy steps will help you find the right fit for your companies:

1) Determine what you need.

Many people make the mistake of not clearly defining the skills needed before starting to interview. Read more…

Recommended: Avoid These 13 Content Marketing Mistakes

Dec 21: 9 Don’ts of Crowdfunding Campaign

Crowdfunding opens up a new world of opportunity to startups. Crowdfunding campaign is convenient and has the potential to reach a wider range of investors, but it’s not easy. It requires much thought and effort. Most of the crowdfunding projects fail due to inadequate planning.

Following are nine reasons as to why crowdfunding campaign fails:

1. Read more…

Recommended: Selection Of A Good Marketing Manager – 6 Must Have Qualities

Dec 21: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 21: 3 Secrets To Marketing Your Small Business Successfully

It is the entrepreneurial spirit that usually shapes the economy; but it’s difficult, especially during challenging economic times like these, to shape anything if no one knows about your products or services.

Here are 3 pieces of marketing advice to small-business owners who need to get the word out:

1) Target your customer. Read more…

Recommended: 6 Reasons Why Time Is The Business Owner’s Most Scarce Resource

Dec 21: 4 Ways To Overcome Fear And Be More Confident

Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.

Follow these 4 tips to overcome fear and get to that next level in your business goals:

1) Don’t forget that it’s normal. Read more…

Recommended: 6 Creative Ways of Marketing Your Startup on a Budget

Dec 21: Step-By-Step Guide For Social Video Marketing

Here’s a list of buzzwords for you: social, video, and marketing. But if you put them together, they create something that can powerfully engage customers and greatly improve their online experience.

It’s a combination that works very well for online marketing: the grassroots, viral environment of social media; video’s ability to engage; and a strong marketing strategy.

You’re likely well aware of video’s value in bringing your brand and messages to life. Read more…

Recommended: 7 Steps to Boost Content Marketing Success

Dec 21: Why Startup Entrepreneurs Need To Be More Like Reporters

The new marketing concept of brand journalism is the practice of covering your business and industry like a reporter. In other words, you’re transforming your marketing efforts into publishing efforts.

The big guys in your industry are likely already fully established. In fact, some are practicing this new style of content marketing so effectively you probably haven’t even noticed that their content is marketing driven.

Here are four tips on how you can get started:

1. Read more…

Recommended: 4 Simple Ways to Improve Your Marketing Language

Dec 21: 7 Strategic Tips to Boost Your Business Content Marketing

Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results:

1. Read more…

Recommended: How To Hire Great Employees As A New Manager

Dec 21: 5 Mobile Marketing Methods That Really Work

Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?

1: Determine whether you need a mobile site

Before you start developing a mobile site, figure out if you really need one. Read more…

Recommended: Turning Holidays Gifts Into a Marketing Tool – 6 Ideas

Dec 21: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 21: 4 Ways to Market Your Bootstrapped Startup Online

Some marketing strategies become more effective over time, while others become less so. As a startup entrepreneur or small business owner with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing buck. Read more…

Recommended: Smart Entrepreneurs Do These 4 Accounting Steps

Dec 21: Why Starting a Business and Becoming an Entrepreneur is Risky

When you were a kid, how often did you ride your bike fast down a steep street while letting go of the handlebars, or take your sled to the top of the highest hill in town, not even considering that one false move could end in a fall? Back then, you knew that the ride was worth the risk.

Now, with your own business, are you questioning every decision and avoiding the high hills of opportunity because of a fear of falling? It’s a natural reaction, but it can kill your aspirations and cost you the thrill of that amazing ride to success. Read more…

Recommended: Avoid These Four Social Media Marketing Mistakes

Dec 21: Promote Your Business on a Tight Budget

What is B2B and B2C marketing, and how is it different from promotion? Promotion and Publicity are not to be confused with Marketing. Marketing has to do with how you express your identity. Promotion has to do with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. Read more…

Recommended: 5 Mobile Marketing Methods That Really Work

Dec 21: Avoid These 13 Content Marketing Mistakes

The science of content marketing is much bigger than publishing an occasional blog. Custom content has grown into a 43.0billion dollar industry, and even skeptics have to admit that it’s serious business. The best content marketers are wizards who are able to blend writing, multi-media content, PR, social media, and networking into a comprehensive online presence. Read more…

Recommended: Why Small Businesses Should Not Hire These 3 Types Of People

Dec 21: 22 Instagram Marketing Tips for Business

Since Facebook is declining in popularity among younger users, more and more businesses are turning to Instagram to reach younger demographics. If you plan to adopt a similar strategy, you’ll want to take a look at the following Instagram marketing tips and tricks for getting the most out of your presence on the site.

1. Read more…

Recommended: 3 Tips For Using Promoted Posts To Get Customers Excited

Dec 20: 4 Steps To Close Up Shop When It’s Time To Call It Quits

Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.

There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…

Recommended: The Real Reasons Why VC Investors Delete Your Emails

Dec 20: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 20: Smart Entrepreneurs Do These 4 Accounting Steps

Unless you’re an accountant, the word accounting probably strikes fear in your heart, or a little bit of nervousness, at least. For aspiring entrepreneurs, the feeling is probably amplified. After all, poor bookkeeping from the start not only can set a project back in the short term, it can really come back to bite you over the long haul. Read more…

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Dec 20: How to Manage Your Digital Marketing Without Falling Behind

Most entrepreneurs and small business owners often struggle with a perpetual to-do list for running their companies, whether managing a startup or an established business that is growing, and it seems to be getting longer all the time. Read more…

Recommended: How To Do More With Less – Smarter Content Marketing Strategies

Dec 20: Networking Events Are A Waste Of Time If You Don’t Do This

The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.

In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?

While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…

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Dec 20: 4 Steps To Close Up Shop When It’s Time To Call It Quits

Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.

There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…

Recommended: 4 Ways To Keep Your Website From Getting Hacked

Dec 20: What To Look For When Selecting A Good B2B Digital Marketing Agency

In the competitive and increasingly saturated B2B market, it’s never been more important for you to have outstanding marketing strategies. Finding a digital marketing agency that specializes in B2B is a great way to boost results, as long as they are right for your company and sector.

HOW NOT TO DO IT… Read more…

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Dec 20: 6 Things to Consider When Launching an App on a Meager Budget

You’ve created the perfect app, now what? It may come as a surprise to you that this really means only half of the work is done. The remaining half is to let the world know that your app exists.

To increase the reach and visibility of your app, follow this step-by-step process, and consider these 6 things when launching an app on a shoestring budget:

1) App Store Optimization

In the beginning, you will have to focus on App Store Optimization (ASO), which functions differently from SEO. Read more…

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Dec 20: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 20: 11 Steps To Communicate Better As An Entrepreneur

For most entrepreneurs and business managers, knowing how to communicate clearly and effectively is critical in leading growing companies and selling your new business ideas. But the words you speak and hear are only a small part of getting your message across to your employees, customers and investors. Read more…

Recommended: 6 Ways to Boost Your Inbound Marketing with Evergreen Content

Dec 20: 10 Content Marketing Ideas to Promote your Small Business or Startup Company

Business marketers who use smart content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.

In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.

Every year, customers have increasing control over what marketing messages they wish to consume. Read more…

Recommended: 6 Marketing Tips to Bootstrap Your Startup

Dec 20: 5 Ways to Start a Business Part-Time While Holding a Day Job Full-Time

You know you want to start a business, but you can’t shake those financial worries – rent or a mortgage, a car payment, and maybe you have kids. Even young people have responsibilities after all. But tack on the fact that your business idea will surely take time to catch on, and starting up can seem even further out of reach.

You are a perfect candidate to become a part-time entrepreneur. Read more…

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Dec 20: 6 Marketing Tips to Bootstrap Your Startup

Every day we are bombarded by business brands fighting for our attention; how can you possibly make your new business stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.

Before you start, make sure you have a firm grasp on two key things. Read more…

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Dec 20: 3 SEO Tips For Small Business Success

Are you stressing out about changes in search engine algorithms and new social media platforms to learn? Search engine optimization (also known as SEO) is in constant flux, which means that your business’ online marketing strategies need to be revamped frequently. Read more…

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Dec 19: 6 Tips To Achieve Marketing Goals

All marketing managers struggle with one thing. How to set goals for marketing department. It sounds like a simple-enough task, but over time I came to see goal-setting as something of an art; it requires practice, constant refinement, focus and a little bit of playfulness (unless you want to drive yourself crazy).

How do you set goals that are challenging yet still achievable (is there an exact formula for this, like always shoot for x% more than last month)? How many goals should you set–one, three, six? Should you focus on a new goal every week, month, semester, quarter or year? If you’re a small company and you need to achieve quick growth, how do you pick which goal is most important when there are a billion urgent things that need to happen? How do you stay focused on your goals (once you’ve finally decided on them) and not let other stuff get in the way, like tempting partnership opportunities or new tactics you want to try out?

Following six tips will help achieve marketing goals:

1. Read more…

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Dec 19: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 19: 6 Reasons Why Time Is The Business Owner’s Most Scarce Resource

Are you flushing your time and money down the toilet? Not long after you start a business on your own, you soon realize that you need to get smarter about managing time. If you feel overwhelmed, you may need to rethink how you use your time, which is an entrepreneur’s most valuable – and scarce – resource. Read more…

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Dec 19: 10 Ways To Motivate Yourself To Do The Impossible

Read more…

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Dec 19: One Man Marketing Department !!!

As an entrepreneur, small business, or a one man (or woman) show, marketing can be very difficult to tackle. Where do you start? What would a realistic marketing plan be? How can you get the most out of your time? These are all questions that small businesses face. Here’s how to “hit it out of the park” as a one-person marketing department…

Set Realistic Goals:

We’ll just throw this out there – you’re not going to have the capabilities of Coca Cola when it comes to your marketing efforts. Read more…

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Dec 19: Networking Events Are A Waste Of Time If You Don’t Do This

The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.

In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?

While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…

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