40Billion Blog for Startup Entrepreneurs and Small Businesses
Blog of 40Billion.com, the small business entrepreneurs' social network!
Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our always-on, always-connected world.
Turns out, many of these myths about tech may be based on misconceptions. Read more…
Recommended: Why Twitter for Small Businesses?
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. Read more…
Recommended: 7 Strategic Tips to Boost Your Business Content Marketing
The benefits of email
Customers like email. According to research, 77% of consumers prefer to receive permission-based marketing communications via email. So, don’t overlook the potential email can bring to your business. If done well it offers some great benefits.
. It’s cost-effective – implementing successful email campaigns doesn’t cost the earth and ROI is generally good. Read more…
Recommended: New to Crowdfunding? Here’s What to Expect.
The new marketing concept of brand journalism is the practice of covering your business and industry like a reporter. In other words, you’re transforming your marketing efforts into publishing efforts.
The big guys in your industry are likely already fully entrenched. In fact, some are practicing this new style of content marketing so effectively you probably haven’t even noticed that their content is marketing driven.
Here are four tips on how you can get started:
1. Read more…
Recommended: How To Make A Case for Facebook Marketing
Social media has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.
You have to utilize social media more this year. Read more…
Recommended: 3 Social Media Tips For Business Owners
Shareable content is your gateway to success in content marketing. If you can get your users to share your content regularly, or in high enough volume, you’ll gain access to thousands of new potential followers, earn tons of referral traffic, and you’ll gain permanent links that boost your domain authority and your website’s potential to rank higher in Google searches.
But what makes a piece of content “shareable” in the first place? Logic would dictate that there are certain qualities that shareable pieces have in common, and if they do, it should be possible to replicate those qualities in your own work.
So what makes people want to share content with others, and how can you use this to your advantage?
Technical factors
Videos, quizzes, and list-based articles tend to get more shares than other types of content, possibly because they’re relatively quick and easy to digest. Read more…
Recommended: How To Dominate the Market – 8 Tips
As a small business, or a one man (or woman) show, marketing can be downright difficult to tackle. Where do you start? What would a realistic marketing plan be? How can you get the most out of your time? These are all questions that small businesses face. Here’s how to rock it out as a one-person marketing department.
Set Realistic Goals:
We’ll just throw this out there – you’re not going to have the capabilities of Proctor & Gamble when it comes to your marketing efforts. Read more…
Recommended: Are You a Micro-Manager? Here Are 3 Ways to Change
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
The challenge of capturing the ROI of social media is almost as old as the Internet itself. The reason boils down to basic consumer behavior. For one, shoppers engage with brands at multiple touch points, across a range of devices. And new digital technologies are lowering the barrier for startups to enter the market.
This landscape is creating a fragmented data picture –
information often lives in silos between teams. Read more…
Recommended: How to Become a Twitter Marketing Expert Quickly
It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or electronic gadget. But the usefulness of crowdfunding is still debatable. Is crowdfunding even right for your business?
Here’s some information and and a few tips that will help explain crowdfunding concepts and how you can take advantage of them to fund your business.
What is crowdfunding?
Crowdfunding is a way of raising money for a new venture by soliciting small donations or investments from many people online. Read more…
Recommended: 4 Ways To Come Up With A Memorable Business Name
The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.
In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?
While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Indiegogo
SAY OF THE DAY: “One doesn’t discover new lands without consenting to lose sight of the shore for a very long time.” -Andre Gide … read more
Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…
Recommended: How to Create Influence on Twitter
It’s easy for new entrepreneurs and even seasoned business owners to be frazzled and to panic when mistakes happen. As your business grows and employees and partners are stretched thin, the risk of mistakes, errors and accidents increases. Mistakes happen, but they can destroy your brand’s reputation – whether your company has made a billing error, sent an embarrassing email with leaked confidential information, or recalled a bad product.
When mistakes happen, what should you do? Here are 3 suggestions for how to deal with unexpected disasters and keep them from destroying your company:
1) Act quickly and fix it. Read more…
Recommended: Mobile Shopping Trends Reveal That Customers Combine Online With Offline
Can’t get through your workday without constant interruptions? Are routine tasks taking over your day? Here are 5 daily tasks you can remove from your workday to help you stay focused and be more productive:
1) Cram your to-do list.
You might feel the need to write down everything you need to accomplish each day, and while compiling a lengthy list of things you need to accomplish might seem productive, you could be doing more harm than good. Read more…
Recommended: 25 Instagram Marketing Tips for Business
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Some define a business plan as a formal document that takes a long time to create and isn’t flexible, doesn’t get reviewed and doesn’t get revised. Then they say a business plan isn’t useful.
That’s sort of like saying getting regular exercise isn’t good for you because some people overdo it and end up with joint damage.
It would be better to advocate a type of business planning that could be called lean business planning. Read more…
Recommended: Viral Video Marketing 101
Prior to Crowdfunding, starting a business was nearly a mission impossible.
Entrepreneurs had only three choices of raising capital: (1) Friends & Family (2) Bank and (3) Angel or Venture Capital.
Then in 2007, all that changed when Prosper.com launched the first peer-to-peer lending service in the US. Read more…
Recommended: Viral Video Marketing 101
Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.
Why should Marketers care about WOMM?
If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?
Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…
Recommended: 7 Steps to Boost Content Marketing Success
With Twitter having more than 300 million user accounts, it has become an important network for companies to reach out to their customers. There are well-established and successful brands that have come up with best practices companies could emulate to attract a loyal following and transform customers into brand advocates.
Here are ten marketing lessons for successful utilization of Twitter:
1. Read more…
Recommended: 13 Marketing Tips When Using Social Networks
Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
Recommended: Marketing Made Easier – Follow These 10 Tricks from The Pros
Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.
Why should Marketers care about WOMM?
If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?
Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…
Recommended: Social Media Marketing – 6 Myths
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
1. Little or no social media or blogging activity.
Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.
You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…
Recommended: 4 Effective Video Marketing Content Ideas
Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.
Here are 13 best practice tips when using popular social networking sites.
Facebook is by far the biggest and most popular social media platform. Read more…
Recommended: 3 Ways to Grow Your Small Business Brand on Google
Marketing is simple. It can seem mysterious and highly technical: Experts talk at length about the techniques they use. People scream from the rooftops about how you’re doing it wrong. Books upon books and blogs upon blogs make it seem like an immense subject.
It’s not that difficult. You market to people and you get leads in. Read more…
Recommended: Does Your Marketer Pass These 6 Traits?
SAY OF THE DAY: “Tell everyone what you want to do and someone will want to help you do it.” -W. Clement Stone … read more
Remember to listen:
Proactive listening is by far the most underused online marketing tactic. Too many companies have lulled themselves into believing that social-media monitoring is just waiting for someone to say something bad or ask a customer-service question. Read more…
Recommended: 4 Simple Ways to Improve Your Marketing Language
Auto parts is one of the fastest growing ecommerce sectors.
Clearly, there’s demand for aftermarket car parts and accessories. But how can an auto parts store increase their sales to reach more customers who want what they’ve got?
Here’s 6 steps to increase your online auto store revenue.
1. Read more…
Recommended: 6 Tips To Achieve Marketing Goals
As the world has grown increasingly accustomed to staying connected digitally and on-the-go, nearly all of the more traditional marketing methods have become irrelevant. We’re going to take a look at what digital marketing is, and how you can harness its power to achieve success for your marketing campaign.
What is Digital Marketing?
Digital marketing is the total opposite of outbound marketing. Read more…
Recommended: 6 Fundraising Tips Most Startup Entrepreneurs Don’t Know
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?
1: Determine whether you need a mobile site
Before you start developing a mobile site, figure out if you really need one. Read more…
Recommended: 3 SEO Tips For Small Business Success
Gaffes on social networking sites can happen to the best of us. There are some very good lessons business owners can glean from common social media mistakes and apply to their own marketing efforts. Here are 3 of those lessons and tips:
1) Make it known to employees that social media is not just for fun. Read more…
Recommended: 4 Mistakes That Hurt Your Crowdfunding Campaign
What is Crowdfunding?
Over the past 10 years, crowdfunding has emerged as a popular tool for individuals to raise financing for business ventures.
Entrepreneurs typically raise small amounts of money from a large number of backers, or “the crowd,” usually via the Internet. Backers receive some sort of reward or, less commonly, an equity- or royalty-based financial return. Read more…
Recommended: 5 Essential Business Plan Topics When Raising Venture Capital
Are you sick and tired of the same old content marketing tricks that just don’t seem to increase your traffic?
Today’s audiences are tired of the “same old, same old”, so the time is right to be innovative, take a few risks, and implement some all-new tactics into your strategy.
If you’re risk averse, never fear – while these tips may be unusual, they’ve been proven:
1. Read more…
Recommended: Why Small Businesses Should Not Hire These 3 Types Of People
This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
Recommended: How to Create Influence on Twitter
As a smart entrepreneur, you probably have a business plan that states what you intend to accomplish, what competitive threats are out there, your financial projections, how much money it will take to get to profitability, and how your company is going to succeed. Wait… Did you forget to include that last part?
At 40Billion.com, we help many entrepreneurs and startup businesses every day. Read more…
Recommended: 10 Ways To Motivate Yourself To Do The Impossible
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
In case you hadn’t noticed, the hashtag has pretty much taken over social media.
With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.
Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Indiegogo
Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
Recommended: 22 Things Advertising People Learn to live with
One of the best channels for bootstrapped entrepreneurs is digital marketing. Here’s how to do it right.
I personally believe that one of the hardest roads traveled is that of the bootstrapped entrepreneur. When you’re starting out, you need to figure out a way to market your company on a shoestring budget. Read more…
Recommended: Crowdfunding or P2P Lending – Which is Better for My Small Business?
SAY OF THE DAY: “Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world?” – Steve Jobs
These days, the desire for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones and we want technology integrated into our shopping experience. Read more…
Recommended: Best Online Sites For Small Businesses To Advertise
It takes only 3 to 5 seconds to form a first impression. If your business doesn’t capture attention at first glance, not only are you missing out on brand recognition but on sales too.
If you haven’t felt your brand is quite at the level you envisioned, use these tips to step it up. From messaging strategy to visual content creation, here are 4 ways to make sure you’re delivering consistent, on-brand content.
1. Read more…
Recommended: 5 Ideas for Marketing Your Business Brand Effectively
One of the best channels for bootstrapped entrepreneurs is digital marketing. Here’s how to do it right.
I personally believe that one of the hardest roads traveled is that of the bootstrapped entrepreneur. When you’re starting out, you need to figure out a way to market your company on a shoestring budget. Read more…
Recommended: 3 Winning Social Marketing Strategies From Top Brands
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Keeping the doors of your small business open can depend upon your ability to market to potential clients. Email marketing has been a mainstay strategy throughout the technological era. Prior to this, companies were limited to direct mail for advertising. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on GoFundMe
Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
Recommended: Why Startup Entrepreneurs Need To Be More Like Reporters
It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or electronic gadget. But the usefulness of crowdfunding is still debatable. Is crowdfunding even right for your business?
Here’s some information and and a few tips that will help explain crowdfunding concepts and how you can take advantage of them to fund your business.
What is crowdfunding?
Crowdfunding is a way of raising money for a new venture by soliciting small donations or investments from many people online. Read more…
Recommended: How To Gain Clients Trust – 5 Tips
You have a great business idea, and you’re lining up the resources to make it a reality. But if you don’t establish solid corporate and accounting strategies from the start, you could be putting your business in peril before you ever get off the ground.
Follow these four steps to get off on the proper financial foot…
1. Read more…
Recommended: 4 Ways To Turn Your Customers Into Brand Ambassadors
One of the most important aspects of your crowdfunding campaign is the story you tell, as it has a direct impact on the overall impression that your project conveys. In the end, this is what will get someone to become your supporter. Your choice of words can actually make a huge difference in your campaign’s results.
Before getting started, you have to decide if you or your team are the most suitable to do the work. Read more…
Recommended: Word-Of-Mouth Marketing Is Still Very Effective
Black Friday might hold first position, but there are eight other special holiday shopping days that can help you build business before Christmas this year.
In addition to below mentioned 9 holiday shopping days, don’t forget to use online marketing sites for your year-round promotion. You can visit 40billion.com which is the fastest-growing network of entrepreneurs and crowdfunders. Read more…
Recommended: How To Be A Better Manager – 4 Tips
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Feeling pulled this way and that by the latest and greatest social site? While you don’t want to miss out on the action, don’t waste time with the “next big thing” unless it’s right for you. With that in mind, below are some guidelines for making the most of your social media forays.
Ignore the chatter about how much web traffic a certain site is receiving each month, and take a look at what your competition is really doing. Read more…
Recommended: The Real Reasons Why VC Investors Delete Your Emails
PRO: Free money to get your business started.
If you win, you could be awarded over $100,000 in cash and/or prizes that you can use to build, hire, and get your startup off the ground. In most cases, there are no strings attached and you don’t have to give up a percentage share of your business equity. Read more…
Recommended: 6 Ways to Create Content that Attracts Audiences and Customers
Crowdsourcing is a hot topic as an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.
Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…
Recommended: Small Business Blogging – 5 Easy Tips
SAY OF THE DAY: “A highly credible leader under-promises and over-delivers.” – John C. Maxwell… read more
You have a great business idea, and you’re lining up the resources to make it a reality. But if you don’t establish solid corporate and accounting strategies from the start, you could be putting your business in peril before you ever get off the ground.
Follow these four steps to get off on the proper financial foot…
1. Read more…
Recommended: 4 Affordable Ways to Market Your Business Around Town
You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.
Strategy is a key to a success. Read more…
Recommended: 2 Ways To Generate Quick Buzz For Your Business
Social media marketing is an area which seems to divide businesses. Some companies embrace it, invest in it, and generate fabulous returns from it, whilst other businesses are pensive, scared and unwilling to get online and start competing via social.
The early adopters of blog marketing, for example, are way, way ahead of their industry competitors.
Trying to catch up a thought leader is a virtually impossible task, after all. Read more…
Recommended: 6 Creative Ways of Marketing Your Startup on a Budget
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
Recommended: 3 SEO Tips For Small Business Success
Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.
For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…
Recommended: 4 Steps to Crowdfunding Success
Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.
Importance of Video:
The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Indiegogo
Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
Recommended: When To Start Outsourcing Some Of Your Busy Work
All marketing managers struggle with one thing. How to set goals for marketing department. It sounds like a simple-enough task, but over time I came to see goal-setting as something of an art; it requires practice, constant refinement, focus and a little bit of playfulness (unless you want to drive yourself crazy).
How do you set goals that are challenging yet still achievable (is there an exact formula for this, like always shoot for x% more than last month)? How many goals should you set–one, three, six? Should you focus on a new goal every week, month, semester, quarter or year? If you’re a small company and you need to achieve quick growth, how do you pick which goal is most important when there are a billion urgent things that need to happen? How do you stay focused on your goals (once you’ve finally decided on them) and not let other stuff get in the way, like tempting partnership opportunities or new tactics you want to try out?
Following six tips will help achieve marketing goals:
1. Read more…
Recommended: 6 Lies of Content Marketing That Businesses Must Avoid
Many of us dream of leaving the workplace while in our 40’s or 50’s instead of sticking it out until age 65. Early retirement is a tempting goal, but it can be tough to achieve.
There are four major obstacles to early retirement:
1) You have less time to earn money. If you start working at age 20 and retire at 65, you have 45 years to produce income. Read more…
Recommended: How To Get Influencers To Endorse And Grow Your Business
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
Recommended: Secrets Of Virgin Atlantic’s Marketing Success
What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.
Content marketing helps in generating more leads, sales, and business. Read more…
Recommended: Use Your Smartphone To Be 30% More Productive At Work
Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.
Importance of Video:
The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…
Recommended: Email Marketing Is Still Alive And Well
SAY OF THE DAY: “Man – a creature made at the end of the week’s work when God was tired.”-Mark Twain… read more
Are you finding that your website bounce rate is higher than you expected? Are you struggling to put your finger on what could be causing it? There are many factors which may make your bounce rate high or low but the main factor to work on is your website itself.
And speaking of improving your bounce rate and get more from your marketing budget, don’t forget online marketing sites. Read more…
Recommended: 4 Affordable Ways to Market Your Business Around Town
Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
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Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.
Follow these 4 tips to overcome fear and get to that next level in your business goals:
1) Don’t forget that it’s normal. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Content marketing is becoming increasingly popular with each passing year. Businesses see the benefits that competitors are enjoying from publishing highly valuable content, and are looking for ways to do the same themselves. Churning out great ideas is often more difficult than anticipated, and companies that enter content marketing for the first time often have some unrealistic expectations for the type of results it will provide as well as how quickly those results will come.
There is a lot of information out there that can help businesses to set realistic expectations for themselves when they first start content marketing. Read more…
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Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles.
But does it deliver? According to many accounts, it does.
Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. These encompass everything from “geo-aware” and “geo-fenced” ad campaigns, to hyper-local efforts keyed to Wi-Fi hotspots, and algorithmic location-based targeting of audience segments like soccer moms, bargain hunters, coffee enthusiasts, etc.
In a report from BI Intelligence on location-mobile marketing, key stats on the location-based services marketplace that indicate it’s supremacy in mobile marketing, explain how the most important techniques (such as geo-aware, geo-fenced, audience-based local-mobile campaigns) work, examine the cornerstones – such as data and audience building – to a successful location-based mobile strategy, look at who has the valuable location-based data, and analyze the six most effective local-mobile marketing tactics. Read more…
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Do you speak English or do you speak “marketing” jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.
As in all relationships, people connect with straightforward and honest communications. Read more…
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You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.
Strategy is a key to a success. Read more…
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These days, the desire for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones and we want technology integrated into our shopping experience. Read more…
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Wondering whether or not to write a business plan? Do you really need one? Well, unless you have a spectacular track record as an entrepreneur or an exceptionally great new business idea, you cannot raise money to fund your startup without a business plan.
Furthermore, the business plans that result in successful outcomes usually contain insights into the customers who will buying your company’s products. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.
Why should Marketers care about WOMM?
If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?
Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…
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Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.
1. Social Media Content is King
Social media marketing is the most popular content promotion tactic by a mile. Read more…
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There are a ton of benefits to having videos on your landing pages. For starters, videos are an easy type of content for your potential leads to consume (and retain), plus most people actually want a video to explain the product or service to them.
It’s important to note that videos are not the only thing you need to focus on when it comes to creating an optimized landing page that converts. Read more…
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SAY OF THE DAY: “The NBA is never just a business. It’s always business. It’s always personal. All good businesses are personal. The best businesses are very personal”. – Mark Cuban… read more
You’ve got your ideas about what you want to promote in your video content. You’ve probably even already got a video marketing strategy. But have you given real thought to what your audience wants to see in your videos?
Sure, you’ve thought about how to make your videos more successful, and that requires thinking about audience reception to a degree. Read more…
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As the 32nd most popular website in the world, Tumblr is a big opportunity. But you can’t approach it as you would other marketing strategies.
With 105 million blogs and 49 billion posts, Tumblr, the free blog hosting and social networking site, is the 32nd most popular site in the world. So, if you’re not using Tumblr as part of your marketing efforts, you’re missing a very large boat.
Tumblr isn’t a blog platform like WordPress; it’s a social network that has a blogging platform. Read more…
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If your business experiences uneven revenues during summer months or other seasonal slowdowns, you may be looking for new summer marketing ideas to grow your organization. Here are four ways you can give in order to get more customers and sales this summer.
For seasonal businesses that thrive during summer months, marketing might be a cinch. Read more…
Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Feeling pulled this way and that by the latest and greatest social site? While you don’t want to miss out on the action, don’t waste time with the “next big thing” unless it’s right for you. With that in mind, below are some guidelines for making the most of your social media forays.
Ignore the chatter about how much web traffic a certain site is receiving each month, and take a look at what your competition is really doing. Read more…
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Are you stressed out at work? Do you feel like you’re reaching a breaking point? Are you having a hard time juggling business and family demands? It happens to many of us. The anxiety, negative thoughts, perspiration, and despair caused by stress are normal, but you should not let them prevent you from succeeding and being your best you.
To cope with the stress and stay focused, you’ll need to incorporate a stress relief routine in your workday. Read more…
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As a business owner or startup entrepreneur, you are responsible for building an effective team and enabling your employees to do their best work. To do that well, you need to have perspective, which is the ability to create a point-of-view based on imagining yourself in another’s shoes.
Awareness about ourselves and others is difficult to gain. Read more…
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When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?
Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…
Recommended: 3 Reasons Why You May Not Need To Write A Business Plan After All
You may have heard the term “relationship marketing” being tossed around recently. Relationship marketing refers to everything you do to develop strong, lifelong relationships with your customers. From influencer programs to referral campaigns to affiliate marketing, relationship marketing builds brand awareness and positions your brand as your customers best option. Read more…
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Dreaming about leaving that “day job” and starting your own business? Doing that is easier said than done. As anyone who has ever contemplated starting a business knows, the risks of the venture loom large.
How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
You want your employees to perform at their best, but there’s a fine line between being a tough manager with high expectations and being an unreasonable asshole. Here are 3 tips to ensure that you’re on the right side of the line and don’t lose your best workers:
1) Give your employees a reason to give a crap. Read more…
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If your business experiences uneven revenues during summer months or other seasonal slowdowns, you may be looking for new summer marketing ideas to grow your organization. Here are four ways you can give in order to get more customers and sales this summer.
For seasonal businesses that thrive during summer months, marketing might be a cinch. Read more…
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Small businesses are especially vulnerable to hacking because they usually lack the technology expertise and site security that larger companies have. They also suffer more if their lack of expertise slows repairs and their ability to get back to work. Read more…
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SAY OF THE DAY: “Maturity is the ability to reap without apology and not complain when things don’t go well.” – Jim Rohn… read more
What should you do as a small, independent retailer when a major food chain, big-box store or national franchise becomes a direct competitor? All along you’ve been specializing in items that aren’t in the mainstream but sell well, and then some big outfit like Walmart or Amazon decides they’re going to hone in on your action.
When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?
Your first reaction might be to lower prices in order to compete with the big stores. Read more…
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This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
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At some point in your career, someone has probably talked to you about how to brand yourself, how personal branding is this incredibly important thing that everyone is doing these days, how, if you’ve built a business and are trying to grow, it’s not something you can ignore.
Or is it? Personal branding, just like regular branding, is something that’s often completely out of your control. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
To be an innovative entrepreneur, you want to foster creativity in your daily life so that your mind is ready when opportunity arises.
Unusual combinations, sometimes called “remote associations,” are related ideas that may seem unrelated at first glance. They are the essence of creative thinking.
To cultivate creativity, you want to increase your chances of stumbling on an unexpected link. Read more…
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Crowdfunding opens up a new world of opportunity to startups. Crowdfunding campaign is convenient and has the potential to reach a wider range of investors, but it’s not easy. It requires much thought and effort. Most of the crowdfunding projects fail due to inadequate planning.
Following are nine reasons as to why crowdfunding campaign fails:
1. Read more…
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The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.
In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?
While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…
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Take a look at all of the marketing you’ve done over the last several months. Chances are, most – if not all – was effectively limited to product or service promotion. While offers and advertisements are important, promotions are really at the bottom of the food chain when it comes to building a strong brand. Read more…
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Are you debating whether your small business should invest time on Twitter?
Do you wonder how Twitter can help your business?
By being an active part of the Twitter community and sharing the right mix of content, you can reach a larger audience, generate more leads and become the go-to source when customers are ready to buy.
Twitter has evolved a lot since 2007. Read more…
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Everyone is busy in creating his own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.
Here are 7 important steps in content marketing that every blog should include. It is a true assumption that the content promotion strategies very much depend on the nature of the business, but the following points can be applied to any kind of content.
1. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
All marketing managers struggle with one thing. How to set goals for marketing department. It sounds like a simple-enough task, but over time I came to see goal-setting as something of an art; it requires practice, constant refinement, focus and a little bit of playfulness (unless you want to drive yourself crazy).
How do you set goals that are challenging yet still achievable (is there an exact formula for this, like always shoot for x% more than last month)? How many goals should you set–one, three, six? Should you focus on a new goal every week, month, semester, quarter or year? If you’re a small company and you need to achieve quick growth, how do you pick which goal is most important when there are a billion urgent things that need to happen? How do you stay focused on your goals (once you’ve finally decided on them) and not let other stuff get in the way, like tempting partnership opportunities or new tactics you want to try out?
Following six tips will help achieve marketing goals:
1. Read more…
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Take a look at all of the marketing you’ve done over the last several months. Chances are, most – if not all – was effectively limited to product or service promotion. While offers and advertisements are important, promotions are really at the bottom of the food chain when it comes to building a strong brand. Read more…
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1. Everyone hates status meetings.
2. When it’s eerily quiet on the line, you know the other callers are talking shit on mute.
3. And as soon as you get off the phone, you do this so you can chat about all the stupid stuff said on the call.
4. You see these buzzwords in emails almost every day.
5. Read more…
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SAY OF THE DAY: “Success is simply a matter of luck. Ask any failure.” -Earl Wilson … read more
Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…
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Business owners often struggle with a perpetual to-do list for running their companies, and it seems to be getting longer all the time. Digital marketing, in all its varied forms, is becoming increasingly important as more and more of your target audience is searching for and finding products and services on the internet. Read more…
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Small business marketers who use content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.
In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.
Every year, customers have increasing control over what marketing messages they wish to consume. Read more…
Recommended: 4 Ways to Market Your Bootstrapped Startup Online
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
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Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
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Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our always-on, always-connected world.
Turns out, many of these myths about tech may be based on misconceptions. Read more…
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After you’ve surrounded yourself with the best talent you can find, creating an environment that stifles open communication can render that investment useless.
Perhaps your employees are afraid to give you honest answers about your business or feel like they need to agree with every idea you have, even the obviously bad ideas. Read more…
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When was the last time you took a vacation? For many young entrepreneurs, the answer is probably “I can’t remember,” or “I don’t have time for vacation.” But you just might want to rethink your aversion to time off. To run a successful company, you’ll need to be there, of course. But you’ll often need to also take time to clear your head or even distance yourself from the business in order to think about how to grow more effectively. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
What should you do as a small, independent retailer when a major food chain, big-box store or national franchise becomes a direct competitor? All along you’ve been specializing in items that aren’t in the mainstream but sell well, and then some big outfit like Walmart or Amazon decides they’re going to hone in on your action.
When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?
Your first reaction might be to lower prices in order to compete with the big stores. Read more…
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Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results.
Create content around a predetermined purpose
What is your company’s purpose? This is the first and most important question you need to ask yourself before any content is created. Read more…
Recommended: How To Do More With Less – Smarter Content Marketing Strategies
Here’s something that you should immediately put into action on your website. This concept is so simple, yet most of the time extremely overlooked: With every single transaction, you should be controlling where your customer goes next.
So many people miss out on this golden opportunity for additional profit. Read more…
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SAY OF THE DAY: “You take on the responsibility for making your dream a reality.” -Les Brown … read more
It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.
They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…
Recommended: How To Attract More Customers With A Great Mobile Website
Are you finding that your website bounce rate is higher than you expected? Are you struggling to put your finger on what could be causing it? There are many factors which may make your bounce rate high or low but the main factor to work on is your website itself.
And speaking of improving your bounce rate and get more from your marketing budget, don’t forget online marketing sites. Read more…
Recommended: Five Prong Approach To Creating Effective Social Media Marketing Strategy:
At some point in your career, someone has probably talked to you about how to brand yourself, how personal branding is this incredibly important thing that everyone is doing these days, how, if you’ve built a business and are trying to grow, it’s not something you can ignore.
Or is it? Personal branding, just like regular branding, is something that’s often completely out of your control. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
The new marketing concept of brand journalism is the practice of covering your business and industry like a reporter. In other words, you’re transforming your marketing efforts into publishing efforts.
The big guys in your industry are likely already fully entrenched. In fact, some are practicing this new style of content marketing so effectively you probably haven’t even noticed that their content is marketing driven.
Here are four tips on how you can get started:
1. Read more…
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Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
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Keeping the doors of your small business open can depend upon your ability to market to potential clients. Email marketing has been a mainstay strategy throughout the technological era. Prior to this, companies were limited to direct mail for advertising. Read more…
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The benefits of email
Customers like email. According to research, 77% of consumers prefer to receive permission-based marketing communications via email. So, don’t overlook the potential email can bring to your business. If done well it offers some great benefits.
. It’s cost-effective – implementing successful email campaigns doesn’t cost the earth and ROI is generally good. Read more…
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9 Ways the New SEC Crowdfunding Rules Will Affect Your Business
The SEC adopted new crowdfunding rules in late 2015. Following information will help learn all about the important changes, and what it means to you.
The new SEC crowdfunding rules could be a game-changer for your business, but there’s a lot work to be done on your end before you can reap the benefits.
Following 9 tips will help you understand new regulations little better.
1. Read more…
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Simple mistakes are easily made when running a small business, but they can also be easily avoided or remedied if attention is paid to the proper problem areas. A few common mistakes that all small business owners can easily avoid.
1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…
Recommended: Marketing Made Easier – Follow These 10 Tricks from The Pros
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our always-on, always-connected world.
Turns out, many of these myths about tech may be based on misconceptions. Read more…
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Google is putting out its Wildfire. The seemingly harmonious relationship between the search engine giant and the social software platform is has come to an end after a partnership that lasted about 20 months.
As a part of Google, Wildfire’s aim was to help businesses improve their social media marketing efforts. Read more…
Recommended: 6 Lies of Content Marketing That Businesses Must Avoid
It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.
They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…
Recommended: 3 Reasons Why You May Not Need To Write A Business Plan After All
SAY OF THE DAY: “Surviving a failure gives you more self-confidence. Failures are great learning tools… but they must be kept to a minimum.” – Jeffrey Immelt… read more
Social media marketing is an area which seems to divide businesses. Some companies embrace it, invest in it, and generate fabulous returns from it, whilst other businesses are pensive, scared and unwilling to get online and start competing via social.
The early adopters of blog marketing, for example, are way, way ahead of their industry competitors.
Trying to catch up a thought leader is a virtually impossible task, after all. Read more…
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Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.
For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…
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40Billion Blog for Startup Entrepreneurs and Small Businesses 