40Billion Blog for Startup Entrepreneurs and Small Businesses
Blog of 40Billion.com, the small business entrepreneurs' social network!
Every firm has something that it calls a market strategy. Unfortunately, many market strategies are ineffective and almost guarantee failure.
Market strategies that really work always have the following characteristics:
1. They are strategic rather than tactical.
This sounds simple, but it’s a point that many people find confusing. Read more…
Recommended: Facebook And Marketing: 4 Useful Tips For Success
You’ve heard it many times: reuse, reduce, recycle. Did you know that this piece of advice doesn’t just apply to aluminum cans and plastic water bottles?
You can repurpose your influencer marketing content to increase its value to your campaign. Think of it like a neighborhood recycling program: You’re preventing waste while putting resources back into the community – or, in this case, your company.
1. Read more…
Recommended: Reduce Your Website Bounce Rate With These 7 Steps
It’s the entrepreneurial spirit that shapes the economy, but it’s difficult to shape anything if no one knows about your products or services. Here are 3 nuggets of marketing advice to small-business owners who need to get the word out…
1) Target your customer.
According to one of Bill Cosby’s famous quotes, “I don’t know the key to success, but the key to failure is trying to please everybody.” Now, he doesn’t mean saying “Please” is the key to failure. Read more…
Recommended: Targeting B2B Customers Effectively When Your Targets Keep Moving
Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
Recommended: Marketing Tips That Even Savvy Businesses Overlook
When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?
Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…
Recommended: Why Startup Entrepreneurs Need To Be More Like Reporters
You have a great business idea, and you’re lining up the resources to make it a reality. But if you don’t establish solid corporate and accounting strategies from the start, you could be putting your business in peril before you ever get off the ground.
Follow these four steps to get off on the proper financial foot…
1. Read more…
Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
Recommended: Great Digital Marketing For Bootstrapped Entrepreneur
Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
Recommended: Are You a Micro-Manager? Here Are 3 Ways to Change
Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.
Why should Marketers care about WOMM?
If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?
Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…
Recommended: Think Twice Before Posting on These Social Media Sites
When should you start thinking about outsourcing some of your tasks? As a small business entrepreneur, time is always scarce, and you find that you just can’t do everything yourself the way you would like to. Maybe you’ve thought about outsourcing, but it’s not a simple decision because you need to compare the cost and quality of the person or company that will be working for you.
A simple search for companies using the terms “virtual assistant” and “outsourcing” will reveal a plethora of firms and virtual assistants that offer outsourcing services for everyday business tasks – such as customer service, tech support, bookkeeping, accounts payable, accounting, and even social media marketing. Read more…
Recommended: Make Your Small Business Email Marketing Successful – Follow These Steps
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Do you follow a brand in social media? Are you glad you did? If that’s the case, they are doing either one of three things:
. Connecting with one of your passions and/or interests.
. Entertaining you with their engaging personality.
. Providing interesting and/or important information to you. Read more…
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The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.
In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?
While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…
Recommended: How To Deal With Stress At Work
9 Ways the New SEC Crowdfunding Rules Will Affect Your Business
The SEC adopted new crowdfunding rules in late 2015. Following information will help learn all about the important changes, and what it means to you.
The new SEC crowdfunding rules could be a game-changer for your business, but there’s a lot work to be done on your end before you can reap the benefits.
Following 9 tips will help you understand new regulations little better.
1. Read more…
Recommended: 4 Growth Hacks to Turbocharge Your Small Business
The science of content marketing is much bigger than publishing an occasional blog. Custom content has grown into a 43.0billion dollar industry, and even skeptics have to admit that it’s serious business. The best content marketers are wizards who are able to blend writing, multi-media content, PR, social media, and networking into a comprehensive online presence. Read more…
Recommended: How to Brainstorm Breakthrough Ideas for Your Business
A variety of internal and external forces can affect the longevity of products and services your business offers. Understanding how your business excels where your competition does not is a crucial element in dominating your market. Incorporating these strategies into your marketing plan can push your organization into becoming an industry leader. Read more…
Recommended: How To Promote Your Business Between Thanksgiving And Christmas
What is Instagram? Instagram is a social networking application based on photo & video sharing. More than 20 billion photos have been shared on Instagram and 60 million are shared every day.
Brands no longer create social media websites just for the heck of it. Read more…
Recommended: 6 Tips To Achieve Marketing Goals
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
At some point in your career, someone has probably talked to you about how to brand yourself, how personal branding is this incredibly important thing that everyone is doing these days, how, if you’ve built a business and are trying to grow, it’s not something you can ignore.
Or is it? Personal branding, just like regular branding, is something that’s often completely out of your control. Read more…
Recommended: How To Make Social Media Marketing Success
When you were a kid, how often would you ride your bike fast down a steep street while letting go of the handlebars, or take your sled to the top of the highest hill in town, not even considering that one false move could end in a tumble? Back then, you knew that the ride was worth the risk.
Now, with your own business, are you questioning every decision and avoiding the high hills of opportunity because of a fear of falling? It’s a natural reaction, but it can kill your aspirations and cost you the thrill of that amazing ride to success. Read more…
Recommended: How To Avoid Summer Slowdowns, And Keep Growing Your Business
When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?
Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…
Recommended: Crowdfunding Made Easier With These 4 Tips
SAY OF THE DAY: “You can fool all the people all the time if the advertising is right and the budget is big enough”. – Joseph E. Levine… read more
Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our always-on, always-connected world.
Turns out, many of these myths about tech may be based on misconceptions. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Kickstarter
Content marketing has become one of the most popular digital marketing strategies, with 88% of B2B marketers now using it in some form.
But it costs significant time and/or money. What if you don’t have those dollars to invest? What if you’re just starting out, or what if you’re already investing the bulk of your marketing budget in other strategies?
Though not ideal, it’s actually possible to start a content marketing campaign with no money whatsoever. Read more…
Recommended: 6 Ways to Boost Your Inbound Marketing with Evergreen Content
Triggered or targeted emails can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing a contact altogether.
As long as the automated email is relevant, timely, and provides value to the recipient, triggered emails can be used to save marketers a tremendous amount of time and, more importantly, better engage your contact database. Read more…
Recommended: Benefits of Ad Retargeting (Remarketing)
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
Recommended: 3 Habits Of High-Performing Teams
Crowdfunding is a way of raising money for a new venture by soliciting small donations from many people online. The biggest platforms in the industry are Kickstarter and Indiegogo. In the last five years, crowdfunding has grown from a tool for off-beat bands to raise money from fans for an album they can’t afford to produce to a way for some really high tech inventors to get access to capital for their new, innovative startups.
Following is the checklist of 8 steps to prepare for your campaign.
1. Read more…
Recommended: Avoid These Four Social Media Marketing Mistakes
It’s the entrepreneurial spirit that shapes the economy, but it’s difficult to shape anything if no one knows about your products or services. Here are 3 nuggets of marketing advice to small-business owners who need to get the word out…
1) Target your customer.
According to one of Bill Cosby’s famous quotes, “I don’t know the key to success, but the key to failure is trying to please everybody.” Now, he doesn’t mean saying “Please” is the key to failure. Read more…
Recommended: 7 Steps to Boost Content Marketing Success
Need more leads? Of course, you do!
A well-optimized landing page is one of the most effective methods of generating authentic leads for your business. It drives traffic to your website, develops familiarity with your visitors and can gain you warm leads.
But what marketing campaigns increase traffic to your page and drive conversions? What value exchange does your business need to increase leads?
And for year around affordable marketing, don’t forget online marketing sites. Read more…
Recommended: 5 Counter-Productive Things You Should NOT Do Every Day
1. Little or no social media or blogging activity.
Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.
You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…
Recommended: Email Marketing Is Still Well And Alive – 5 Reasons
Keeping your employees motivated, inspired and productive should be a top goal for any organization. Here are 5 ways to leave your staff inspired and productive:
1) Create a list of employee rights.
To amp up your work environment, this list should include the right to a comfortable work environment, managers who behave professionally, and an immediate and fair response to any grievances. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Do you speak English or do you speak “marketing” jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.
As in all relationships, people connect with straightforward and honest communications. Read more…
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This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
Recommended: 10 Content Marketing Trends You Need To Know For Success
Even the most perceptive business owners can make a bad hire when they don’t pay attention to the right signs. Here are 3 personality types that can bring down your business and how you can spot them in an interview.
1) The Narcissist.
It’s easy to make the mistake of hiring a narcissist. They are often charismatic and radiate self-confidence. Read more…
Recommended: Crowdfunding Made Easier With These 4 Tips
SAY OF THE DAY: “A leader is one who knows the way, goes the way, and shows the way.” -John C Maxwell … read more
What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.
Content marketing helps in generating more leads, sales, and business. Read more…
Recommended: Word of Mouth Marketing and Social Media
9 Ways the New SEC Crowdfunding Rules Will Affect Your Business
The SEC adopted new crowdfunding rules in late 2015. Following information will help learn all about the important changes, and what it means to you.
The new SEC crowdfunding rules could be a game-changer for your business, but there’s a lot work to be done on your end before you can reap the benefits.
Following 9 tips will help you understand new regulations little better.
1. Read more…
Recommended: What Entrepreneurs Need to Know About Equity Crowdfunding to Raise Money
Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
Recommended: How To Deal With Stress At Work
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Keeping your employees motivated, inspired and productive should be a top goal for any organization. Here are 5 ways to leave your staff inspired and productive:
1) Create a list of employee rights.
To amp up your work environment, this list should include the right to a comfortable work environment, managers who behave professionally, and an immediate and fair response to any grievances. Read more…
Recommended: Boost Summer Sales With These 4 Tips
You’ve poured your heart and soul, your time, your money and more into your business, so it simply must succeed… Right? While that’s nice to say, it’s not always true. The more you’re able to realize that success can come and go, the better positioned you’ll be to take advantage of other, more promising opportunities.
Here’s how to know when to give up:
1) Are you the only one who still believes in your business?
Sometimes the smartest people can have a blind spot when it comes to their own vision. Read more…
Recommended: How To Do More With Less – Smarter Content Marketing Strategies
There are endless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.
Don’t rely on the same old banner ads and Google reviews. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on GoFundMe
There are endless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.
Don’t rely on the same old banner ads and Google reviews. Read more…
Recommended: 3 Reasons To Work For A Startup First
If you operate a website, you’re no doubt familiar with search engine optimization. Now, add “social” optimization to your to-do list.
A website that’s optimized for social media sharing typically attracts more traffic and sparks more engagement with customers. Read more…
Recommended: Crowdfunding vs Venture Capital
Here’s a list of buzzwords for you: social, video, and marketing. But if you put them together, they create something that can powerfully engage customers and greatly improve their online experience.
It’s a combination that works very well for online marketing: the grassroots, viral environment of social media; video’s ability to engage; and a strong marketing strategy.
You’re likely well aware of video’s value in bringing your brand and messages to life. Read more…
Recommended: The Unexpected Benefits of Crowdfunding
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget
Are you debating whether your small business should invest time on Twitter?
Do you wonder how Twitter can help your business?
By being an active part of the Twitter community and sharing the right mix of content, you can reach a larger audience, generate more leads and become the go-to source when customers are ready to buy.
Twitter has evolved a lot since 2007. Read more…
Recommended: How to solve one marketing puzzle
Don’t you love when brands interact with you in a human, authentic way that leads to a satisfactory experience? That is, your problem is solved, and your needs are met.
What do we do when we have such an experience? Well, we talk about it. That is word-of-mouth buzz from social interaction that’s authentic and customer-service focused.
Here are 2 ways to generate this type of buzz for your business’ brand:
1) Communicate in a contextual way.
If a customer posts a negative message about your product or sends you a direct message on social media sites to request support, that immediately provides you with context for response. Read more…
Recommended: Why Twitter for Small Businesses?
SAY OF THE DAY: “Good brands reflect the histories of the time and the group of people that made them.” – Richard Branson… read more
All marketing managers struggle with one thing. How to set goals for marketing department. It sounds like a simple-enough task, but over time I came to see goal-setting as something of an art; it requires practice, constant refinement, focus and a little bit of playfulness (unless you want to drive yourself crazy).
How do you set goals that are challenging yet still achievable (is there an exact formula for this, like always shoot for x% more than last month)? How many goals should you set–one, three, six? Should you focus on a new goal every week, month, semester, quarter or year? If you’re a small company and you need to achieve quick growth, how do you pick which goal is most important when there are a billion urgent things that need to happen? How do you stay focused on your goals (once you’ve finally decided on them) and not let other stuff get in the way, like tempting partnership opportunities or new tactics you want to try out?
Following six tips will help achieve marketing goals:
1. Read more…
Recommended: 5 Ways To Generate Content That Is King
Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.
1. Social Media Content is King
Social media marketing is the most popular content promotion tactic by a mile. Read more…
Recommended: Networking Events Are A Waste Of Time If You Don’t Do This
As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.
Dominique Moceanu won the Olympic gold medal in 1996, as part of the U.S. Women’s Gymnastics team known as the Magnificent Seven. Read more…
Recommended: How To Do More With Less – Smarter Content Marketing Strategies
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Here’s something that you should immediately put into action on your website. This concept is so simple, yet most of the time extremely overlooked: With every single transaction, you should be controlling where your customer goes next.
So many people miss out on this golden opportunity for additional profit. Read more…
Recommended: Why The Business Plan Is Still Useful For Startup Success
Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
Recommended: Why Entrepreneurs Need to Create Their Own Brands
You’ve got your ideas about what you want to promote in your video content. You’ve probably even already got a video marketing strategy. But have you given real thought to what your audience wants to see in your videos?
Sure, you’ve thought about how to make your videos more successful, and that requires thinking about audience reception to a degree. Read more…
Recommended: Networking Events Are A Waste Of Time If You Don’t Do This
The more you know about repurposing content, the more you realize you have a lot to work with. At the same time, the more you know about anything, the more you realize you have a lot to learn.
Dipping into your archive and giving a fresh take on quality pieces is a great way to extend your ROI, but it’s not effective to take the existing newsletter content and paste it into a blog post – it’s lazy. Read more…
Recommended: Email Marketing Is Still Alive And Well
Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…
Recommended: How To Do More With Less – Smarter Content Marketing Strategies
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Internet, to support efforts initiated by other organizations. Unlike angel investments, in which an investor takes a large stake in a small business, with crowdfunding, you can literally attract a “crowd” of people – each of whom takes a small stake (if any) in a business idea by contributing towards an online funding target. Read more…
Recommended: 3 Ways To Get Your Employees To Share Their Honest Opinions
This ‘P’ is for Promotion and Publicity. Not to be confused with Marketing. Marketing deals with how you express your essence, your identity. Promotion deals with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. Read more…
Recommended: Don’t Make This Common Brainstorming Mistake That Leads to Failure
Content marketing has become one of the most popular digital marketing strategies, with 88% of B2B marketers now using it in some form.
But it costs significant time and/or money. What if you don’t have those dollars to invest? What if you’re just starting out, or what if you’re already investing the bulk of your marketing budget in other strategies?
Though not ideal, it’s actually possible to start a content marketing campaign with no money whatsoever. Read more…
Recommended: Essential Tips for Successful Crowdfunding
SAY OF THE DAY: “The only real security that a man can have in this world is a reserve of knowledge, experience and ability.” – Henry Ford… read more
A variety of internal and external forces can affect the longevity of products and services your business offers. Understanding how your business excels where your competition does not is a crucial element in dominating your market. Incorporating these strategies into your marketing plan can push your organization into becoming an industry leader. Read more…
Recommended: How to Maximize the Marketing Potential of YouTube – 9 Tips
Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.
There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…
Recommended: 4 Growth Hacks to Turbocharge Your Small Business
Wouldn’t you like to have a celebrity recommend your product or service? This type of endorsement has been known to boost businesses and sales. But dealing with influencers, such as celebrities, can be tricky because they tend to get thousands of free sample products in the mail from businesses hoping to get their attention. Read more…
Recommended: One Man Marketing Department !!!
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Is your business on Facebook?
Do you need to convince your boss-or a client-that Facebook is a worthy marketing investment?
And speaking of social media advertising, don’t forget online marketing sites. You can visit 40billion.com which is a fastest-growing network of entrepreneurs and crowdfunders. Read more…
Recommended: SEC And Crowdfunding: Things You Need To Know.
Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. Read more…
Recommended: 4 Things Entrepreneurs Must Do Before Going on Vacation
As a smart entrepreneur, you probably have a business plan that states what you intend to accomplish, what competitive threats are out there, your financial projections, how much money it will take to get to profitability, and how your company is going to succeed. Wait… Did you forget to include that last part?
At 40Billion.com, we help many entrepreneurs and startup businesses every day. Read more…
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Crowdfunding is a way of raising money for a new venture by soliciting small donations from many people online. The biggest platforms in the industry are Kickstarter and Indiegogo. In the last five years, crowdfunding has grown from a tool for off-beat bands to raise money from fans for an album they can’t afford to produce to a way for some really high tech inventors to get access to capital for their new, innovative startups.
Following is the checklist of 8 steps to prepare for your campaign.
1. Read more…
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Despite the importance of Social Media, Email Marketing is still the most powerful tool to connect with people. Everyone has at least one email account these days, whether it be for business or personal reasons. According to The Radicati Group, more than 34% of the worldwide population uses emails – Which accounts for nearly 2.5 billion people. Read more…
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Small business marketers who use content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.
In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.
Every year, customers have increasing control over what marketing messages they wish to consume. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Remember to listen:
Proactive listening is by far the most underused online marketing tactic. Too many companies have lulled themselves into believing that social-media monitoring is just waiting for someone to say something bad or ask a customer-service question. Read more…
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Dreaming about leaving that “day job” and starting your own business? Doing that is easier said than done. As anyone who has ever contemplated starting a business knows, the risks of the venture loom large.
How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…
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Content marketing has become one of the most popular digital marketing strategies, with 88% of B2B marketers now using it in some form.
But it costs significant time and/or money. What if you don’t have those dollars to invest? What if you’re just starting out, or what if you’re already investing the bulk of your marketing budget in other strategies?
Though not ideal, it’s actually possible to start a content marketing campaign with no money whatsoever. Read more…
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SAY OF THE DAY: “Success is simply a matter of luck. Ask any failure.” -Earl Wilson … read more
Take a look at all of the marketing you’ve done over the last several months. Chances are, most – if not all – was effectively limited to product or service promotion. While offers and advertisements are important, promotions are really at the bottom of the food chain when it comes to building a strong brand. Read more…
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Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
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As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.
Dominique Moceanu won the Olympic gold medal in 1996, as part of the U.S. Women’s Gymnastics team known as the Magnificent Seven. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
For entrepreneurs, knowing how to communicate clearly and effectively is critical in leading a company and selling your business ideas. But the words you speak and hear are only a small part of getting your message across to your employees, customers and investors. It is the way you speak and listen that makes all the difference in the world.
Consider these 10 steps for communicating and pitching more effectively as a business owner:
Step 1: Relax. Read more…
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Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
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Do you want to learn how to present yourself and your business on LinkedIn?
Are you looking for a resource to guide your LinkedIn marketing efforts?
Whether you’re using LinkedIn as an individual or as a brand, the following tips will help you develop a LinkedIn marketing plan and find prospects and leads.
Create a Presence for Yourself
Make sure your LinkedIn account is secure. Read more…
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The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.
In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?
While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…
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Let’s face it. Facebook and Marketing work very well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…
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Although Twitter started off as a consumer application, businesses have realized in recent years that Twitter’s effectiveness makes it perfect for marketing. People these days have short attention spans and sending out your message, known as a tweet, in a quick sentence or two can get the idea out there before potential customers have time to lose interest. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Are you finding that your website bounce rate is higher than you expected? Are you struggling to put your finger on what could be causing it? There are many factors which may make your bounce rate high or low but the main factor to work on is your website itself.
And speaking of improving your bounce rate and get more from your marketing budget, don’t forget online marketing sites. Read more…
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The challenge of capturing the ROI of social media is almost as old as the Internet itself. The reason boils down to basic consumer behavior. For one, shoppers engage with brands at multiple touch points, across a range of devices. And new digital technologies are lowering the barrier for startups to enter the market.
This landscape is creating a fragmented data picture –
information often lives in silos between teams. Read more…
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Do you speak English or do you speak “marketing” jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.
As in all relationships, people connect with straightforward and honest communications. Read more…
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SAY OF THE DAY: “Your most unhappy customers are your greatest source of learning.” – Bill Gates … read more
Are you stressing out about changes in search engine algorithms and new social media platforms to learn? Search engine optimization (also known as SEO) is in constant flux, which means that your business’ online marketing strategies need to be revamped frequently. Read more…
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As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.
Dominique Moceanu won the Olympic gold medal in 1996, as part of the U.S. Women’s Gymnastics team known as the Magnificent Seven. Read more…
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Coming up with ways to interact with your audience daily can start to make you feel as though you’re stretching your creative capacity a little thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social success. Connect with customers for the long haul with these 6 content strategies that will spur conversation and tell a story over time:
1. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Online business owners have two primary choices for building a customer base. You can invest your time and money in attracting new customers one-by-one, using techniques such as cold calling, pay-per-click advertising and media buys. These techniques are referred to as “outbound marketing” because you must push out your message and hope it falls on receptive ears and generates new customers.
But outbound marketing is becoming less effective due to the growing number of sales messages prospects are exposed to every day. Read more…
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Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.
NEGATIVE THINKING
Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…
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PRO: Free money to get your business started.
If you win, you could be awarded over $100,000 in cash and/or prizes that you can use to build, hire, and get your startup off the ground. In most cases, there are no strings attached and you don’t have to give up a percentage share of your business equity. Read more…
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Should you charge a premium price for providing an extraordinary experience and value? Why bang your head against the wall trying to undercut competitors’ prices?
Selling premium products and services at premium prices leads to greater profits. If you want to make a million this year, you’d have to sell 40,000 copies of your product at $25. Read more…
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Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.
Why should Marketers care about WOMM?
If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?
Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…
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What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.
Content marketing helps in generating more leads, sales, and business. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
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Social media has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.
You have to utilize social media more this year. Read more…
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Small businesses are especially vulnerable to hacking because they usually lack the technology expertise and site security that larger companies have. They also suffer more if their lack of expertise slows repairs and their ability to get back to work. Read more…
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SAY OF THE DAY: “A WOMAN CAN SAY MORE in a Sigh… than a Man can Say in a S E R M O N” ~Arnold Haultain… read more
Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. Read more…
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Brand ambassadors are better advertisers than even the most strategized and marketed advertising plans specifically made for your business by agencies. Brand ambassadors are 70% more likely to be seen as a good source of information by people around them.
In fact, when you think about the fact that 80% of all consumer purchases include word-of-mouth (WOM) recommendation during the whole buying phase, businesses would realize that brand advocacy is a necessity and would even be the best investment to get into because of its very promising ROI (return of investment).
Studies show that a 12% increase in brand advocacy, on average, generates a 2X increase in revenue growth rate plus boosts market share.
The question is – how does a business turn their customers into brand ambassadors?
Brand Ambassadors Have the Voice.
This is common sense but a brand advocate has a voice on both sides – the product or service (operations) and the consumer. Read more…
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Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
You want your employees to perform at their best, but there’s a fine line between being a tough manager with high expectations and being an unreasonable asshole. Here are 3 tips to ensure that you’re on the right side of the line and don’t lose your best workers:
1) Give your employees a reason to give a crap. Read more…
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Keeping the doors of your small business open can depend upon your ability to market to potential clients. Email marketing has been a mainstay strategy throughout the technological era. Prior to this, companies were limited to direct mail for advertising. Read more…
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Simple mistakes are easily made when running a small business, but they can also be easily avoided or remedied if attention is paid to the proper problem areas. A few common mistakes that all small business owners can easily avoid.
1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…
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What do you think in reality Twitter is? It has long been one of the most important social media platforms available on the internet. But what do you feel is the true use of this wonderful website? Over the years, websites, such as Twitter and others are becoming more and more popular. Read more…
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Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?
1: Determine whether you need a mobile site
Before you start developing a mobile site, figure out if you really need one. Read more…
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Let’s face it. Facebook and Marketing work very well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.
Here are 13 best practice tips when using popular social networking sites.
Facebook is by far the biggest and most popular social media platform. Read more…
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As a business owner or startup entrepreneur, you are responsible for building an effective team and enabling your employees to do their best work. To do that well, you need to have perspective, which is the ability to create a point-of-view based on imagining yourself in another’s shoes.
Awareness about ourselves and others is difficult to gain. Read more…
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When should you start thinking about outsourcing some of your tasks? As a small business entrepreneur, time is always scarce, and you find that you just can’t do everything yourself the way you would like to. Maybe you’ve thought about outsourcing, but it’s not a simple decision because you need to compare the cost and quality of the person or company that will be working for you.
A simple search for companies using the terms “virtual assistant” and “outsourcing” will reveal a plethora of firms and virtual assistants that offer outsourcing services for everyday business tasks – such as customer service, tech support, bookkeeping, accounts payable, accounting, and even social media marketing. Read more…
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SAY OF THE DAY: “Business opportunities are like buses, there’s always another one coming.” -Richard Branson … read more
Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. Read more…
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Small businesses are especially vulnerable to hacking because they usually lack the technology expertise and site security that larger companies have. They also suffer more if their lack of expertise slows repairs and their ability to get back to work. Read more…
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In reading the start-up and tech blogs these days, one would think investors are chomping at the bit to fund startups like yours. But as is true with most situations in life, you shouldn’t believe everything you read.
There are certainly examples of big and fast rounds and companies where money landed in a founder’s lap. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?
Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…
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It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.
They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…
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Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
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Black Friday might hold first position, but there are eight other special holiday shopping days that can help you build business before Christmas this year.
In addition to below mentioned 9 holiday shopping days, don’t forget to use online marketing sites for your year-round promotion. You can visit 40billion.com which is the fastest-growing network of entrepreneurs and crowdfunders. Read more…
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These days, the desire for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones and we want technology integrated into our shopping experience. Read more…
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This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
To be an innovative entrepreneur, you want to foster creativity in your daily life so that your mind is ready when opportunity arises.
Unusual combinations, sometimes called “remote associations,” are related ideas that may seem unrelated at first glance. They are the essence of creative thinking.
To cultivate creativity, you want to increase your chances of stumbling on an unexpected link. Read more…
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When should you start thinking about outsourcing some of your tasks? As a small business entrepreneur, time is always scarce, and you find that you just can’t do everything yourself the way you would like to. Maybe you’ve thought about outsourcing, but it’s not a simple decision because you need to compare the cost and quality of the person or company that will be working for you.
A simple search for companies using the terms “virtual assistant” and “outsourcing” will reveal a plethora of firms and virtual assistants that offer outsourcing services for everyday business tasks – such as customer service, tech support, bookkeeping, accounts payable, accounting, and even social media marketing. Read more…
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As a smart entrepreneur, you probably have a business plan that states what you intend to accomplish, what competitive threats are out there, your financial projections, how much money it will take to get to profitability, and how your company is going to succeed. Wait… Did you forget to include that last part?
At 40Billion.com, we help many entrepreneurs and startup businesses every day. Read more…
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SAY OF THE DAY: “Happiness is not something you postpone for the future; it is something you design for the present.” – Jim Rohn… read more
Do you have a mobile-friendly version of your small business website yet? If you don’t, you could be missing tons of potential customers who use their smartphones to do the majority of their shopping because it’s more convenient.
Would you believe that more than half of all adults in the United States use a smartphone? Chances are, you’re one of them. Read more…
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The Holy Grail of social media outreach is engagement, which goes beyond broadcasting to interacting with your fans. While some businesses might use 40Billion, Facebook, LinkedIn, Twitter and other social networks to drive traffic to their own websites, the more that people are engaging with your posts and sharing your content with their own networks, the more brand loyalty you can build.
While there’s no tried-and-true formula for everyone to maximize engagement all the time, outreach on social media doesn’t have to be like blindly throwing darts at a board. Read more…
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You know you want to start a business, but you can’t shake those financial pressures – rent or a mortgage, a car payment and maybe you have kids. Even young people have responsibilities after all. But tack on the fact your business idea will surely take time to catch on, and starting up can seem even further out of reach.
You are a perfect candidate to become a part-time entrepreneur. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
The marketing manager is a critical component to any company’s success. They’re the ones responsible for using creative, cunning, and savvy interpersonal skills to make the company’s product or service known. A company might sell a groundbreaking, innovating product, but it won’t matter much if no one knows about it.
Marketing directors can take a business struggling to make ends meet and jump-start its growth. Read more…
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Crowdfunding is a way of raising money for a new venture by soliciting small donations from many people online. The biggest platforms in the industry are Kickstarter and Indiegogo. In the last five years, crowdfunding has grown from a tool for off-beat bands to raise money from fans for an album they can’t afford to produce to a way for some really high tech inventors to get access to capital for their new, innovative startups.
Following is the checklist of 8 steps to prepare for your campaign.
1. Read more…
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To be an innovative entrepreneur, you want to foster creativity in your daily life so that your mind is ready when opportunity arises.
Unusual combinations, sometimes called “remote associations,” are related ideas that may seem unrelated at first glance. They are the essence of creative thinking.
To cultivate creativity, you want to increase your chances of stumbling on an unexpected link. Read more…
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To be an innovative entrepreneur, you want to foster creativity in your daily life so that your mind is ready when opportunity arises.
Unusual combinations, sometimes called “remote associations,” are related ideas that may seem unrelated at first glance. They are the essence of creative thinking.
To cultivate creativity, you want to increase your chances of stumbling on an unexpected link. Read more…
Recommended: 4 Ideas for a Customized Marketing Strategy to Reach the Right Audience
40Billion Blog for Startup Entrepreneurs and Small Businesses 