40Billion Blog for Startup Entrepreneurs and Small Businesses
Blog of 40Billion.com, the small business entrepreneurs' social network!
Many of us dream of leaving the workplace while in our 40’s or 50’s instead of sticking it out until age 65. Early retirement is a tempting goal, but it can be tough to achieve.
There are four major obstacles to early retirement:
1) You have less time to earn money. If you start working at age 20 and retire at 65, you have 45 years to produce income. Read more…
Recommended: Selection Of A Good Marketing Manager – 6 Must Have Qualities
Google loves big brand names, and for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).
In regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…
Recommended: Boost Summer Sales With These 4 Tips
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
Recommended: Crowdfunding vs Venture Capital
The more you know about repurposing content, the more you realize you have a lot to work with. At the same time, the more you know about anything, the more you realize you have a lot to learn.
Dipping into your archive and giving a fresh take on quality pieces is a great way to extend your ROI, but it’s not effective to take the existing newsletter content and paste it into a blog post – it’s lazy. Read more…
Recommended: The Choice: Google+ Vs. Facebook
Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
Recommended: Why Starting a Business and Becoming an Entrepreneur is Risky
SAY OF THE DAY: “Try is not a real action verb. Entrepreneurs just get it done.” – Cornelius McNab… read more
When you’re getting ready for a website redesign, you need to make sure that you partner with a certain kind of online marketing agency. Anyone can say they design websites nowadays; but not everyone can say they produce websites that look great, are easy to use, and have a real, measurable impact on your revenue stream.
Your website is your most valuable marketing asset. Read more…
Recommended: 5 Ideas for Marketing Your Business Brand Effectively
Social media has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.
You have to utilize social media more this year. Read more…
Recommended: Can Social Media Marketing Be Outsourced?
You’ve poured your heart and soul, your time, your money and more into your business, so it simply must succeed… Right? While that’s nice to say, it’s not always true. The more you’re able to realize that success can come and go, the better positioned you’ll be to take advantage of other, more promising opportunities.
Here’s how to know when to give up:
1) Are you the only one who still believes in your business?
Sometimes the smartest people can have a blind spot when it comes to their own vision. Read more…
Recommended: When To Start Outsourcing Some Of Your Busy Work
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Why do startup entrepreneurs have a difficult time finding and recruiting good employees? Hiring the right people is a difficult task for many companies, even well-established businesses. The main difference is that startup entrepreneurs are often unable to retain the employees that they hire, and there are several reasons for that. Read more…
Recommended: Avoid These Four Social Media Marketing Mistakes
Are you finding that your website bounce rate is higher than you expected? Are you struggling to put your finger on what could be causing it? There are many factors which may make your bounce rate high or low but the main factor to work on is your website itself.
And speaking of improving your bounce rate and get more from your marketing budget, don’t forget online marketing sites. Read more…
Recommended: Uncommon Ways To Find Investors For Your Startup
Crowdfunding is a way of raising money for a new venture by soliciting small donations from many people online. The biggest platforms in the industry are Kickstarter and Indiegogo. In the last five years, crowdfunding has grown from a tool for off-beat bands to raise money from fans for an album they can’t afford to produce to a way for some really high tech inventors to get access to capital for their new, innovative startups.
Following is the checklist of 8 steps to prepare for your campaign.
1. Read more…
Recommended: Mobile Strategies To Win Over Purchasing Preferences Of Women
Here’s why your company’s Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren’t performing as well as they could be.
Over the past five years, social media has become an increasingly important part of many companies‘ marketing strategies. Read more…
Recommended: 3 steps to triple engagement by adding a Twitter image to your ad
Google loves big brand names, and for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).
In regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…
Recommended: One Man Marketing Department !!!
Is your business on Facebook?
Do you need to convince your boss-or a client-that Facebook is a worthy marketing investment?
And speaking of social media advertising, don’t forget online marketing sites. You can visit 40billion.com which is a fastest-growing network of entrepreneurs and crowdfunders. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Indiegogo
Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Internet, to support efforts initiated by other organizations. Unlike angel investments, in which an investor takes a large stake in a small business, with crowdfunding, you can literally attract a “crowd” of people – each of whom takes a small stake (if any) in a business idea by contributing towards an online funding target. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on GoFundMe
Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.
NEGATIVE THINKING
Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…
Recommended: 3 Winning Social Marketing Strategies From Top Brands
SAY OF THE DAY: “Happiness is an attitude. We either make ourselves miserable, or happy and strong. The amount of work is the same.” – Carlos Castaneda… read more
Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
Recommended: 3 Reasons To Work For A Startup First
What do smart entrepreneurs do different to ensure their business stays profitable? They do the simple things right. Simple things really, like finding cheap ways to get exposure, or hearing their customers out, or networking in the right places. Number one marketing tip is don’t just think outside the box, get rid of the box! Be creative. Read more…
Recommended: With So Many Social Networking Sites, Which One Is Right For Your Business?
Wondering whether or not to write a business plan? Do you really need one? Well, unless you have a spectacular track record as an entrepreneur or an exceptionally great new business idea, you cannot raise money to fund your startup without a business plan. Read more…
Recommended: 6 Ways To Promote Your Auto Parts Store Online
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Despite the importance of Social Media, Email Marketing is still the most powerful tool to connect with people. Everyone has at least one email account these days, whether it be for business or personal reasons. According to The Radicati Group, more than 34% of the worldwide population uses emails – Which accounts for nearly 2.5 billion people. Read more…
Recommended: 6 Ways to Create Content that Attracts Audiences and Customers
In the competitive and increasingly saturated B2B market, it’s never been more important for you to have outstanding marketing strategies. Finding a digital marketing agency that specializes in B2B is a great way to boost results, as long as they are right for your company and sector.
How not to do it…and what to do instead
The most dangerous move you can make is choosing the first digital marketing agency that you come across. Read more…
Recommended: 3 Ways to Grow Your Small Business Brand on Google
Figuring out how to use mobile ads for a startup or small business isn’t easy. Most entrepreneurs have struggled with online advertising, period. And adding mobile to the mix can seem confusing and expensive. But with so many people on their phones 24/7, neglecting to explore this new territory is a mistake. Read more…
Recommended: Smart Entrepreneurs Do These 4 Accounting Steps
What are some common challenges that small business and startup teams face? Long hours, conflicting personalities, not enough space, or too many mistakes?
A business team should undergo comprehensive team training in order to perform at a high level. Read more…
Recommended: 7 Steps to Boost Content Marketing Success
Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Internet, to support efforts initiated by other organizations. Unlike angel investments, in which an investor takes a large stake in a small business, with crowdfunding, you can literally attract a “crowd” of people – each of whom takes a small stake (if any) in a business idea by contributing towards an online funding target. Read more…
Recommended: 5 Surprising Reasons To Raise The Price Of Your Product
Business owners often struggle with a perpetual to-do list for running their companies, and it seems to be getting longer all the time. Digital marketing, in all its varied forms, is becoming increasingly important as more and more of your target audience is searching for and finding products and services on the internet. Read more…
Recommended: How To Deal With Setbacks
Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…
Recommended: 7 Ways to Grow Your Business Through Marketing Partners
Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.
For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…
Recommended: Improve Profitability With These 10 Steps Marketing Plan
Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.
There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…
Recommended: How to Build Great Marketing Relationships for your Business
SAY OF THE DAY: “Tell the world what you intend to do, but first show it.” – Napoleon Hill … read more
Dreaming about leaving that “day job” and starting your own business? Doing that is easier said than done. As anyone who has ever contemplated starting a business knows, the risks of the venture loom large.
How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…
Recommended: Avoid These Four Social Media Marketing Mistakes
Are you stressed out at work? Do you feel like you’re reaching a breaking point? Are you having a hard time juggling business and family demands? It happens to many of us. The anxiety, negative thoughts, perspiration, and despair caused by stress are normal, but you should not let them prevent you from succeeding and being your best you.
To cope with the stress and stay focused, you’ll need to incorporate a stress relief routine in your workday. Read more…
Recommended: 8 Key Steps to a Successful Crowdfunding Campaign
In reading the start-up and tech blogs these days, one would think investors are chomping at the bit to fund startups like yours. But as is true with most situations in life, you shouldn’t believe everything you read.
There are certainly examples of big and fast rounds and companies where money landed in a founder’s lap. Read more…
Recommended: Improve Your Mobile Advertising Campaign: 10 Tips
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
With the popularity and success of crowdfunding as a new way to fund new projects, it’s easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn’t always as simple as it seems.
Whether you’re looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.
Choosing the right platform
The first step is to choose the right platform. Read more…
Recommended: How To Overcome 3 Horrifying Mental Challenges In Business
Are you debating whether your small business should invest time on Twitter?
Do you wonder how Twitter can help your business?
By being an active part of the Twitter community and sharing the right mix of content, you can reach a larger audience, generate more leads and become the go-to source when customers are ready to buy.
Twitter has evolved a lot since 2007. Read more…
Recommended: 5 Ideas for Marketing Your Business Brand Effectively
You want your employees to perform at their best, but there’s a fine line between being a tough manager with high expectations and being an unreasonable asshole. Here are 3 tips to ensure that you’re on the right side of the line and don’t lose your best workers:
1) Give your employees a reason to give a crap. Read more…
Recommended: Email Marketing Is Still Alive And Well
Everyone’s abuzz about content marketing these days, and for good reason. While advertising isn’t dead, the digital age has spawned a brave new era for today’s marketer. “Selling” doesn’t work like it used to. But informing, educating, and even doing a little entertaining, does.
That’s content marketing: Providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. Read more…
Recommended: 3 Secrets To Marketing Your Small Business Successfully
How can you maximize the benefits of attending professional networking events as an entrepreneur or business owner?
1. Have an agenda.
Not all networking events are created equal. It behooves you to research the best of the bunch in your area and decide which might be best for your overall start-up goals. Read more…
Recommended: Small Businesses: How to avoid these 5 E-Marketing Mistakes
Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.
1. Social Media Content is King
Social media marketing is the most popular content promotion tactic by a mile. Read more…
Recommended: 6 Marketing Tips to Bootstrap Your Startup
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Crowdsourcing is a hot topic as an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.
Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…
Recommended: How to Create an Inbound Marketing Plan for Success
It’s easy to lose precious hours playing games and goofing around on your smartphone or tablet. Such distractions can kill your focus and productivity.
But you don’t need to turn off your phone or chuck it out a window to get more work done. From scaling back your notifications to timing your tasks, try these 4 tips for using a smartphone to boost your productivity by up to 30% and reach your business goals:
1) Turn off your notifications.
Your smartphone and many of its apps are designed to grab your attention with various types of notifications, including icons that appear in your phone’s status bar, sounds, flashing lights and vibrations.
Whenever your phone notifies you of something, you might not need to immediately respond. Read more…
Recommended: 11 Ways to Write a Compelling Crowdfunding Campaign
The biggest problem that many small businesses throughout the United States face is how to secure startup or initial funding from traditional lenders. Since the 2008 financial meltdown, banks are under a lot of pressure to make safer loans, resulting in stricter underwriting guidelines and fewer loans being approved.
With the advent of crowdfunding providing a more accessible option, the amount of small businesses with crowdfunding campaigns has significantly increased. Read more…
Recommended: Promote Your Business on a Tight Budget
SAY OF THE DAY: “We fail when we give up too soon.” -Seth Godin… read more
It takes only 3 to 5 seconds to form a first impression. If your business doesn’t capture attention at first glance, not only are you missing out on brand recognition but on sales too.
If you haven’t felt your brand is quite at the level you envisioned, use these tips to step it up. From messaging strategy to visual content creation, here are 4 ways to make sure you’re delivering consistent, on-brand content.
1. Read more…
Recommended: 4 Ways Influencers Can Boost Your Brand
Tech startup companies and business entrepreneurs don’t have a lot of room for miscalculating buyer behaviors. Here’s what you need to know to be able to anticipate, identify and satisfy changing buyer behaviors for the sake of creating an effective marketing strategy.
The buyer you engage with today won’t be the buyer you engage with tomorrow. Read more…
Recommended: 6 Creative Ways of Marketing Your Startup on a Budget
You’ve poured your heart and soul, your time, your money and more into your business, so it simply must succeed… Right? While that’s nice to say, it’s not always true. The more you’re able to realize that success can come and go, the better positioned you’ll be to take advantage of other, more promising opportunities.
Here’s how to know when to give up:
1) Are you the only one who still believes in your business?
Sometimes the smartest people can have a blind spot when it comes to their own vision. Read more…
Recommended: How to Manage Your Digital Marketing Without Falling Behind
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
Recommended: Why The Business Plan Is Still Useful For Startup Success
Why isn’t anyone buying your products and services? It doesn’t matter how great your products and services are or how nice your offices look if no one has heard of you. That’s where good marketing comes into play. Unfortunately, many small businesses make the mistake of focusing all of their efforts on other aspects of their company and forget to make marketing a top priority. Read more…
Recommended: How to Maximize the Marketing Potential of YouTube – 9 Tips
Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.
Follow these 4 tips to overcome fear and get to that next level in your business goals:
1) Don’t forget that it’s normal. Read more…
Recommended: Seven Winning Market Strategies To Generate Sales
Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results.
Create content around a predetermined purpose
What is your company’s purpose? This is the first and most important question you need to ask yourself before any content is created. Read more…
Recommended: How To Make A Case for Facebook Marketing
For best results in marketing it is crucial to develop a system, test that system, measure its results and when you find the combination that works best for what you are selling, repeat it over and over again without fail and sustain it with persistence. The results will come if this method is followed.
Follow these 10 steps and hopefully they will help you obtain good results.
1. Read more…
Recommended: How to Create Buzzworthy Content That Users Share
Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.
Here are 13 best practice tips when using popular social networking sites.
Facebook is by far the biggest and most popular social media platform. Read more…
Recommended: How To Hire Great Employees As A New Manager
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Hiring staff can be difficult as a new manager, and making bad choices can be disastrous. These 5 easy steps will help you find the right fit for your company:
1) Determine what you need.
Many people make the mistake of not clearly defining the skills needed before starting to interview. This can lead to hiring people because you like them or they’re impressive in an interview. Read more…
Recommended: Why The Business Plan Is Still Useful For Startup Success
Do you speak English or do you speak “marketing” jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.
As in all relationships, people connect with straightforward and honest communications. Read more…
Recommended: How to Build a Social Website for Your Business
Crowdsourcing is a hot topic as an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.
Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…
Recommended: 6 Ways to Boost Your Inbound Marketing with Evergreen Content
SAY OF THE DAY: “Don’t just read the easy stuff. You may be entertained by it, but you will never grow from it.” – Jim Rohn… read more
The Holy Grail of social media outreach is engagement, which goes beyond broadcasting to interacting with your fans. While some businesses might use 40Billion, Facebook, LinkedIn, Twitter and other social networks to drive traffic to their own websites, the more that people are engaging with your posts and sharing your content with their own networks, the more brand loyalty you can build.
While there’s no tried-and-true formula for everyone to maximize engagement all the time, outreach on social media doesn’t have to be like blindly throwing darts at a board. Read more…
Recommended: 7 Steps to Boost Content Marketing Success
Are you a small business owner who feels just wasting your dollars to advertise?
Do you want to know where actually the best places to advertise your small business online?
So, let’s get started.
In addition to sites mentioned blow, don’t forget other online marketing sites. You can visit 40billion.com which is a fastest-growing network of entrepreneurs and crowdfunders. Read more…
Recommended: 6 Lies of Content Marketing That Businesses Must Avoid
With the popularity and success of crowdfunding as a new way to fund new projects, it’s easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn’t always as simple as it seems.
Whether you’re looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.
Choosing the right platform
The first step is to choose the right platform. Read more…
Recommended: 10 Content Marketing Trends You Need To Know For Success
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.
While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.
However, don’t take this decision lightly. Read more…
Recommended: 6 Lies of Content Marketing That Businesses Must Avoid
If at least a third of your receivables are 60-plus days delinquent, you’re not alone. In fact, you’re one of 40 percent of small businesses in that predicament – and your invoices may be partially to blame.
Before you issue your next invoice, be sure all the parts are complete.
1. Seller info:
The source of the invoice should be clear and include your company’s name, address and telephone number. Read more…
Recommended: 5 Mobile Marketing Methods That Work
When you were a kid, how often would you ride your bike fast down a steep street while letting go of the handlebars, or take your sled to the top of the highest hill in town, not even considering that one false move could end in a tumble? Back then, you knew that the ride was worth the risk.
Now, with your own business, are you questioning every decision and avoiding the high hills of opportunity because of a fear of falling? It’s a natural reaction, but it can kill your aspirations and cost you the thrill of that amazing ride to success. Read more…
Recommended: 4 Affordable Ways to Market Your Business Around Town
Coming up with ways to interact with your audience daily can start to make you feel as though you’re stretching your creative capacity a little thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social success. Connect with customers for the long haul with these 6 content strategies that will spur conversation and tell a story over time:
1. Read more…
Recommended: 7 Ways to Grow Your Business Through Marketing Partners
What is Instagram? Instagram is a social networking application based on photo & video sharing. More than 20 billion photos have been shared on Instagram and 60 million are shared every day.
Brands no longer create social media websites just for the heck of it. Read more…
Recommended: 11 Steps To Communicate Better As An Entrepreneur
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
The marketing manager is a critical component to any company’s success. They’re the ones responsible for using creative, cunning, and savvy interpersonal skills to make the company’s product or service known. A company might sell a groundbreaking, innovating product, but it won’t matter much if no one knows about it.
Marketing directors can take a business struggling to make ends meet and jump-start its growth. Read more…
Recommended: 11 Steps To Communicate Better As An Entrepreneur
The marketing manager is a critical component to any company’s success. They’re the ones responsible for using creative, cunning, and savvy interpersonal skills to make the company’s product or service known. A company might sell a groundbreaking, innovating product, but it won’t matter much if no one knows about it.
Marketing directors can take a business struggling to make ends meet and jump-start its growth. Read more…
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With the popularity and success of crowdfunding as a new way to fund new projects, it’s easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn’t always as simple as it seems.
Whether you’re looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.
Choosing the right platform
The first step is to choose the right platform. Read more…
Recommended: The 7 Crowdfunding Tips That Are Most Important
SAY OF THE DAY: “Prophesy is a good line of business, but it is full of risks.” – Mark Twain… read more
The biggest problem that many small businesses throughout the United States face is how to secure startup or initial funding from traditional lenders. Since the 2008 financial meltdown, banks are under a lot of pressure to make safer loans, resulting in stricter underwriting guidelines and fewer loans being approved.
With the advent of crowdfunding providing a more accessible option, the amount of small businesses with crowdfunding campaigns has significantly increased. Read more…
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Social media-a requirement for inbound marketing success-holds real influence that continues to rise. A captivating social media presence is essential in the current business environment. Neglect social media, and your business will suffer. You will not be able to optimize your content marketing, website traffic, or lead generation and conversion without social media best practices.
Provide Real Value
Winning social media marketing requires active listening and genuine participation. Read more…
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9 Ways the New SEC Crowdfunding Rules Will Affect Your Business
The SEC adopted new crowdfunding rules in late 2015. Following information will help learn all about the important changes, and what it means to you.
The new SEC crowdfunding rules could be a game-changer for your business, but there’s a lot work to be done on your end before you can reap the benefits.
Following 9 tips will help you understand new regulations little better.
1. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Online business owners have two primary choices for building a customer base. You can invest your time and money in attracting new customers one-by-one, using techniques such as cold calling, pay-per-click advertising and media buys. These techniques are referred to as “outbound marketing” because you must push out your message and hope it falls on receptive ears and generates new customers.
But outbound marketing is becoming less effective due to the growing number of sales messages prospects are exposed to every day. Read more…
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If you want to reach local customers and keep them coming back to your business, text-message marketing is one of the most effective strategies for doing so. While email marketing messages are opened by a small percentage of recipients, text message ads are typically viewed by almost all recipients.
SMS messaging is also an ideal way for sending coupons that will get noticed and used, at a much lower cost than printing physical coupons. Read more…
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Most brands have a “pretty decent” email marketing program, but could it be better? Take a look at these 11 things to try and improve your engagement.
1. Take a hard look at your preference strategy.
There are three tips on capturing preferences: ask them, observe them and group them (into categories). Read more…
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What do smart entrepreneurs do different to ensure their business stays profitable? They do the simple things right. Simple things really, like finding cheap ways to get exposure, or hearing their customers out, or networking in the right places. With all this covered, the Customer Acquisition Cost (CAC) for every new customer falls low enough to make their business model sustainable in both the long and short run.
If you have a young business that’s losing steam fast compared to its rivals, it’s very likely you’re facing a competitor who has found inexpensive and effective ways to market itself to new customers. Read more…
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Risk taking is second nature to most entrepreneurs, but technology issues can make them turn cautious. Too often, business owners believe they don’t have the expertise or financial resources to take full advantage of technology. But, by limiting their use of tech, they also limit their growth opportunities in our always-on, always-connected world.
Turns out, many of these myths about tech may be based on misconceptions. Read more…
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Let’s face it. Facebook and Marketing work very well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…
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Lack of funding often causes young entrepreneurs to give up on their ventures before ever getting off the ground. The many rejections, ignored emails and missed calls thrown your way from potential investors can be quite demoralizing, to say the least. Sometimes it seems like searching for a needle in a haystack, but entrepreneurship is not for the faint of heart.
It’s imperative for young entrepreneurs to look beyond what is considered the normal route in business, especially as they seek that crucial first investment. Read more…
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Black Friday might hold first position, but there are eight other special holiday shopping days that can help you build business before Christmas this year.
In addition to below mentioned 9 holiday shopping days, don’t forget to use online marketing sites for your year-round promotion. You can visit 40billion.com which is the fastest-growing network of entrepreneurs and crowdfunders. Read more…
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SAY OF THE DAY: “You’ve got to say, I think that if I keep working at this and want it badly enough I can have it. It’s called perseverance.” – Lee Iacocca… read more
Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
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Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.
Importance of Video:
The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…
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Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.
There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.
For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…
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A variety of internal and external forces can affect the longevity of products and services your business offers. Understanding how your business excels where your competition does not is a crucial element in dominating your market. Incorporating these strategies into your marketing plan can push your organization into becoming an industry leader. Read more…
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You have a great business idea, and you’re lining up the resources to make it a reality. But if you don’t establish solid corporate and accounting strategies from the start, you could be putting your business in peril before you ever get off the ground.
Follow these four steps to get off on the proper financial foot…
1. Read more…
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Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.
Here are 13 best practice tips when using popular social networking sites.
Facebook is by far the biggest and most popular social media platform. Read more…
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Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results.
Create content around a predetermined purpose
What is your company’s purpose? This is the first and most important question you need to ask yourself before any content is created. Read more…
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Keeping your employees motivated, inspired and productive should be a top goal for any organization. Here are 5 ways to leave your staff inspired and productive:
1) Create a list of employee rights.
To amp up your work environment, this list should include the right to a comfortable work environment, managers who behave professionally, and an immediate and fair response to any grievances. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Most entrepreneurs spend too much time and money on promotions that don’t generate new business. Whether it is local sports sponsorships, newspaper-ad buys or social media, they waste money on marketing strategies that may boost their egos by making them local celebrities, but don’t actually translate into sales.
Entrepreneurs, especially those relying on customers in their local areas, should first focus on networking with other area businesses, major employers, schools, churches and other organizations. Read more…
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Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.
1. Social Media Content is King
Social media marketing is the most popular content promotion tactic by a mile. Read more…
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Starting a blog is just the beginning. Publishing a blog post? You need to let the world know that your awesome blog exists!
So how do you do that? That department is called “marketing”. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it.
Of course, there are advanced marketing techniques that you need to learn, and master someday. Read more…
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SAY OF THE DAY: “Most people spend more time and energy going around problems than in trying to solve them.” – Henry Ford… read more
Google is putting out its Wildfire. The seemingly harmonious relationship between the search engine giant and the social software platform is has come to an end after a partnership that lasted about 20 months.
As a part of Google, Wildfire’s aim was to help businesses improve their social media marketing efforts. Read more…
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With Twitter having more than 300 million user accounts, it has become an important network for companies to reach out to their customers. There are well-established and successful brands that have come up with best practices companies could emulate to attract a loyal following and transform customers into brand advocates.
Here are ten marketing lessons for successful utilization of Twitter:
1. Read more…
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Coming up with ways to interact with your audience daily can start to make you feel as though you’re stretching your creative capacity a little thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social success. Connect with customers for the long haul with these 6 content strategies that will spur conversation and tell a story over time:
1. Read more…
Recommended: 4 Steps to Crowdfunding Success
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
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Dreaming about leaving that “day job” and starting your own business? Doing that is easier said than done. As anyone who has ever contemplated starting a business knows, the risks of the venture loom large.
How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…
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There’s good news and bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service. You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. The bad news is that marketing can take up a lot of time and money. Read more…
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In case you hadn’t noticed, the hashtag has pretty much taken over social media.
With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.
Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…
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Retargeting Ads. You’ve seen them. But, do you know what they are and how they benefit your business?
Unfamiliar with the difference between retargeting and remarketing? They’re the same thing. Google uses the term “remarketing” while Facebook tends to use the term “retargeting”.
Smart marketers and business owners use Ad Retargeting to:
. Bring back landing page visitors who don’t convert
. Re-engage with abandoned shopping cart prospects
. Upsell products to highly targeted, interested customers
. Increase brand awareness.
A highly optimized, targeted, conversion-centric landing page averages an 8-10% conversion rate. Read more…
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It’s also a time to reflect on your business and find the spark for your next breakthrough idea.
No clue what that is? To ignite new light bulb moments, start with these idea-generating tactics:
Embrace fear.
Ask yourself: “What scares me?” Then, explore that dark space. What if you overhauled your product and reintroduced it – what features would it have? Where would you invest money if you replaced a major conference or trade show with other lead-generating activities? Even if something is working for you, is there a way to make it better? As for your competition, instead of studying what they’re doing, contemplate what they’re afraid of, too.
Pull the trigger. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Trust, attraction, and engagement… sounds like the recipe for a deep and lasting relationship, right?
Not surprisingly, consumers can experience and feel these same attributes for a product, and as a result, they form lasting, loyal relationships with the brands that serve them.
Unfortunately for brands, connecting to a potential customer at this level is difficult and time-consuming. Read more…
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Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.
Importance of Video:
The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…
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The benefits of email
Customers like email. According to research, 77% of consumers prefer to receive permission-based marketing communications via email. So, don’t overlook the potential email can bring to your business. If done well it offers some great benefits.
. It’s cost-effective – implementing successful email campaigns doesn’t cost the earth and ROI is generally good. Read more…
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SAY OF THE DAY: “Let your hopes, not your hurts, shape your future.” -Robert H. Schuller … read more
As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.
Dominique Moceanu won the Olympic gold medal in 1996, as part of the U.S. Women’s Gymnastics team known as the Magnificent Seven. Read more…
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What should you do as a small, independent retailer when a major food chain, big-box store or national franchise becomes a direct competitor? All along you’ve been specializing in items that aren’t in the mainstream but sell well, and then some big outfit like Walmart or Amazon decides they’re going to hone in on your action.
When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?
Your first reaction might be to lower prices in order to compete with the big stores. Read more…
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Word-of-mouth advertising is 10 times more effective than a traditional ad. Contrary to popular belief, less than 10 percent of those sought-after personal recommendations happen online.
In addition to word of mouth marketing, don’t forget online marketing sites. You can visit 40billion.com which is a fastest-growing network of entrepreneurs and crowdfunders. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
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You’re an aspiring entrepreneur, so why are you working for an entrepreneur? Is working at another startup a route to nowhere or a good career move? It just might pay to work at someone else’s startup before starting your own. Here are 3 reasons why:
1) Startups can take a chance on talent.
Getting a first job is key to launching your career as an entrepreneur. Read more…
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Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.
There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…
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Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…
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Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.
While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.
However, don’t take this decision lightly. Read more…
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The marketing manager is a critical component to any company’s success. They’re the ones responsible for using creative, cunning, and savvy interpersonal skills to make the company’s product or service known. A company might sell a groundbreaking, innovating product, but it won’t matter much if no one knows about it.
Marketing directors can take a business struggling to make ends meet and jump-start its growth. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles.
But does it deliver? According to many accounts, it does.
Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. These encompass everything from “geo-aware” and “geo-fenced” ad campaigns, to hyper-local efforts keyed to Wi-Fi hotspots, and algorithmic location-based targeting of audience segments like soccer moms, bargain hunters, coffee enthusiasts, etc.
In a report from BI Intelligence on location-mobile marketing, key stats on the location-based services marketplace that indicate it’s supremacy in mobile marketing, explain how the most important techniques (such as geo-aware, geo-fenced, audience-based local-mobile campaigns) work, examine the cornerstones – such as data and audience building – to a successful location-based mobile strategy, look at who has the valuable location-based data, and analyze the six most effective local-mobile marketing tactics. Read more…
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Have you ever heard the expression, “Content is king?” While content comes in many forms, engaging content is scarce these days. The fact is, you have only a few seconds to capture the interest of your website visitors or potential customers. There is simply too much competition for attention to expect that people will invest too much of their time in trying to decipher bad content. Read more…
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Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles.
But does it deliver? According to many accounts, it does.
Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. These encompass everything from “geo-aware” and “geo-fenced” ad campaigns, to hyper-local efforts keyed to Wi-Fi hotspots, and algorithmic location-based targeting of audience segments like soccer moms, bargain hunters, coffee enthusiasts, etc.
In a report from BI Intelligence on location-mobile marketing, key stats on the location-based services marketplace that indicate it’s supremacy in mobile marketing, explain how the most important techniques (such as geo-aware, geo-fenced, audience-based local-mobile campaigns) work, examine the cornerstones – such as data and audience building – to a successful location-based mobile strategy, look at who has the valuable location-based data, and analyze the six most effective local-mobile marketing tactics. Read more…
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SAY OF THE DAY: “When you change your thoughts, you change your world.” – Norman Vincent Peale… read more
Let’s face it. Facebook and Marketing work very well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…
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While some say that email isn’t an effective marketing tool anymore, research shows that it still has the highest ROI of any online marketing tactic.
One reason is that email is still a dominant avenue of communication in business. In fact, 91% check their email daily.
Email subscriptions to websites for updates and information is growing at the fastest rate ever, with 74% of consumers actually preferring to receive commercial communications by email.
Review Your Email Lists For Segmentation Opportunities
A common opportunity we uncover is email list segmentation. Read more…
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It’s the entrepreneurial spirit that shapes the economy, but it’s difficult to shape anything if no one knows about your products or services. Here are 3 nuggets of marketing advice to small-business owners who need to get the word out…
1) Target your customer.
According to one of Bill Cosby’s famous quotes, “I don’t know the key to success, but the key to failure is trying to please everybody.” Now, he doesn’t mean saying “Please” is the key to failure. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Are you stressing out about changes in search engine algorithms and new social media platforms to learn? Search engine optimization (also known as SEO) is in constant flux, which means that your business’ online marketing strategies need to be revamped frequently. Read more…
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Unemployment got you down? Just graduated with student loans, but can’t find the right job? Well, you’ll be happy to know that there are more new business startups in the United States than ever before. And, you can create your own job by starting a business, on a budget, doing what you love and what you’re good at — i.e., your passion and expertise.
Here are 4 reasons why you should start your own business as a young entrepreneur:
1) You’re not a good employee and don’t like working for anyone else. Read more…
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Prior to Crowdfunding, starting a business was nearly a mission impossible.
Entrepreneurs had only three choices of raising capital: (1) Friends & Family (2) Bank and (3) Angel or Venture Capital.
Then in 2007, all that changed when Prosper.com launched the first peer-to-peer lending service in the US. Read more…
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As a smart entrepreneur, you probably have a business plan that states what you intend to accomplish, what competitive threats are out there, your financial projections, how much money it will take to get to profitability, and how your company is going to succeed. Wait… Did you forget to include that last part?
At 40Billion.com, we help many entrepreneurs and startup businesses every day. Read more…
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For best results in marketing it is crucial to develop a system, test that system, measure its results and when you find the combination that works best for what you are selling, repeat it over and over again without fail and sustain it with persistence. The results will come if this method is followed.
Follow these 10 steps and hopefully they will help you obtain good results.
1. Read more…
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40Billion Blog for Startup Entrepreneurs and Small Businesses 