entrepreneurship – Page 29 – 40Billion Blog for Startup Entrepreneurs and Small Businesses

Jul 26: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jul 26: How To Deal With The Risky Business Of Launching Your Own Startup

Dreaming about leaving that “day job” and starting your own business? Doing that is easier said than done. As anyone who has ever contemplated starting a business knows, the risks of the venture loom large.

How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…

Recommended: How to solve one marketing puzzle

Jul 26: 5 Essential Business Plan Topics When Raising Venture Capital

Wondering whether or not to write a business plan? Do you really need one? Well, unless you have a spectacular track record as an entrepreneur or an exceptionally great new business idea, you cannot raise money to fund your startup without a business plan. Read more…

Jul 26: Email Marketing Is Still Alive And Well

While some say that email isn’t an effective marketing tool anymore, research shows that it still has the highest ROI of any online marketing tactic.

One reason is that email is still a dominant avenue of communication in business. In fact, 91% check their email daily.
Email subscriptions to websites for updates and information is growing at the fastest rate ever, with 74% of consumers actually preferring to receive commercial communications by email.

Review Your Email Lists For Segmentation Opportunities

A common opportunity we uncover is email list segmentation. Read more…

Jul 26: Maturity is the ability to reap without apology and not complain …

SAY OF THE DAY: “Maturity is the ability to reap without apology and not complain when things don’t go well.” – Jim Rohn… read more

Jul 26: Improve Your Mobile Advertising Campaign: 10 Tips

Figuring out how to use mobile ads for a startup or small business isn’t easy. Most entrepreneurs have struggled with online advertising, period. And adding mobile to the mix can seem confusing and expensive. But with so many people on their phones 24/7, neglecting to explore this new territory is a mistake. Read more…

Jul 26: How To Challenge And Beat The Big Boys In Local Sales

What should you do as a small, independent retailer when a major food chain, big-box store or national franchise becomes a direct competitor? All along you’ve been specializing in items that aren’t in the mainstream but sell well, and then some big outfit like Walmart or Amazon decides they’re going to hone in on your action.

When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?

Your first reaction might be to lower prices in order to compete with the big stores. Read more…

Jul 25: Improve Profitability With These 10 Steps Marketing Plan

For best results in marketing it is crucial to develop a system, test that system, measure its results and when you find the combination that works best for what you are selling, repeat it over and over again without fail and sustain it with persistence. The results will come if this method is followed.

Follow these 10 steps and hopefully they will help you obtain good results.

Jul 25: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 25: 9 Ways of Making Content More Effective

What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.

Content marketing helps in generating more leads, sales, and business. Read more…

Jul 25: Think Twice Before Posting on These Social Media Sites

The Holy Grail of social media outreach is engagement, which goes beyond broadcasting to interacting with your fans. While some businesses might use 40Billion, Facebook, LinkedIn, Twitter and other social networks to drive traffic to their own websites, the more that people are engaging with your posts and sharing your content with their own networks, the more brand loyalty you can build.

While there’s no tried-and-true formula for everyone to maximize engagement all the time, outreach on social media doesn’t have to be like blindly throwing darts at a board. Read more…

Jul 25: Traditional Marketing And Content Marketing: Can They Co-Exist?

As content marketing continues to grow in popularity, a question being asked more and more is “should I replace my traditional marketing with content marketing?” The short answer is no.

It’s easy to pile onto the idea that print, radio, and even TV are on their way out as marketing platforms – but if they are effective, you shouldn’t give them up. Read more…

Recommended: Tumblr – 7 Things To Know About

Jul 25: Use Your Smartphone To Be 30% More Productive At Work

It’s easy to lose precious hours playing games and goofing around on your smartphone or tablet. Such distractions can kill your focus and productivity.

But you don’t need to turn off your phone or chuck it out a window to get more work done. From scaling back your notifications to timing your tasks, try these 4 tips for using a smartphone to boost your productivity by up to 30% and reach your business goals:

1) Turn off your notifications.

Your smartphone and many of its apps are designed to grab your attention with various types of notifications, including icons that appear in your phone’s status bar, sounds, flashing lights and vibrations.

Whenever your phone notifies you of something, you might not need to immediately respond. Read more…

Jul 25: 4 Effective Video Marketing Content Ideas

You’ve got your ideas about what you want to promote in your video content. You’ve probably even already got a video marketing strategy. But have you given real thought to what your audience wants to see in your videos?

Sure, you’ve thought about how to make your videos more successful, and that requires thinking about audience reception to a degree. Read more…

Jul 25: Crowdfunding vs Venture Capital

It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Jul 25: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 25: Small Businesses: How to avoid these 5 E-Marketing Mistakes

Simple mistakes are easily made when running a small business, but they can also be easily avoided or remedied if attention is paid to the proper problem areas. A few common mistakes that all small business owners can easily avoid.

1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…

Jul 25: Maximize Profit From Lean Advertising

The footwear industry has traditionally been a hotbed of memorable advertising, with brands such as Nike and Reebok spending millions to sign athlete-endorsers and hire ad agencies that create spectacular TV campaigns. Eye-tracking technology, facial-expression analysis, and lab experiments help better understand why people choose to view online videos, what narrative techniques keep them watching, and what features prompt them to share videos with friends. Read more…

Jul 25: Facebook And Marketing: 4 Useful Tips For Success

Let’s face it. Facebook and Marketing work very well. Are you getting so tired of reading article after article of people writing about how marketing on Facebook is a waste of time? Whether you are a B2C or B2B company it doesn’t matter. If you are not getting results from Facebook you need to change your strategy plain and simple. Read more…

Jul 25: A professional is someone who can do his best work when he doesn’t …

SAY OF THE DAY: “A professional is someone who can do his best work when he doesn’t feel like it.” – Alistair Cook… read more

Jul 25: How To Deal With Stress At Work

Are you stressed out at work? Do you feel like you’re reaching a breaking point? Are you having a hard time juggling business and family demands? It happens to many of us. The anxiety, negative thoughts, perspiration, and despair caused by stress are normal, but you should not let them prevent you from succeeding and being your best you.

To cope with the stress and stay focused, you’ll need to incorporate a stress relief routine in your workday. Read more…

Jul 25: Boost Summer Sales With These 4 Tips

Many people accept that a slowdown in sales is a fact of business life during the summer. Well, nothing could be further from the truth, and as a business owner you need to get out of that frame of mind.

A summer slowdown may be something many people want because they expect this to be a season for vacations when the living is easy. Read more…

Jul 24: How To Gain Clients Trust – 5 Tips

If you are the owner of a small business looking to increase your clientele, here are some tips on how to build a trusting relationship with your client.

Tip # 1: Be Upfront

How do you put your client at ease when he first comes to your home as a total stranger? It all starts with communication. Read more…

Recommended: How to solve one marketing puzzle

Jul 24: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 24: How To Keep Your Employees Motivated

Keeping your employees motivated, inspired and productive should be a top goal for any organization. Here are 5 ways to leave your staff inspired and productive:

1) Create a list of employee rights.

To amp up your work environment, this list should include the right to a comfortable work environment, managers who behave professionally, and an immediate and fair response to any grievances. Read more…

Jul 24: How to Get More Out of Your Social Media Marketing This Year

Social media has become more important than ever for businesses. Social media is only getting bigger, and if you don’t embrace it now, you’re going to miss out on a lot of amazing opportunities to connect with your customers.

You have to utilize social media more this year. Read more…

Jul 24: Marketing Made Easier – Follow These 10 Tricks from The Pros

Marketing is the lifeblood of any startup – without it, the company will be sure to sink.

Here is a list of the top ten marketing tricks:

Social Media
1. Boost your posts.Give your social media content a boost. Read more…

Jul 24: 6 Ways to Create Content that Attracts Audiences and Customers

Coming up with ways to interact with your audience daily can start to make you feel as though you’re stretching your creative capacity a little thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social success. Connect with customers for the long haul with these 6 content strategies that will spur conversation and tell a story over time:

Jul 24: How to Brainstorm Breakthrough Ideas for Your Business

It’s also a time to reflect on your business and find the spark for your next breakthrough idea.

No clue what that is? To ignite new light bulb moments, start with these idea-generating tactics:

Embrace fear.

Ask yourself: “What scares me?” Then, explore that dark space. What if you overhauled your product and reintroduced it – what features would it have? Where would you invest money if you replaced a major conference or trade show with other lead-generating activities? Even if something is working for you, is there a way to make it better? As for your competition, instead of studying what they’re doing, contemplate what they’re afraid of, too.

Pull the trigger. Read more…

Jul 24: How To Do More With Less – Smarter Content Marketing Strategies

The more you know about repurposing content, the more you realize you have a lot to work with. At the same time, the more you know about anything, the more you realize you have a lot to learn.

Dipping into your archive and giving a fresh take on quality pieces is a great way to extend your ROI, but it’s not effective to take the existing newsletter content and paste it into a blog post – it’s lazy. Read more…

Jul 24: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 24: Why Twitter for Small Businesses?

Are you debating whether your small business should invest time on Twitter?

Do you wonder how Twitter can help your business?

By being an active part of the Twitter community and sharing the right mix of content, you can reach a larger audience, generate more leads and become the go-to source when customers are ready to buy.

Twitter has evolved a lot since 2007. Read more…

Jul 24: 4 Reasons Young People Should Become Entrepreneurs

Unemployment got you down? Just graduated with student loans, but can’t find the right job? Well, you’ll be happy to know that there are more new business startups in the United States than ever before. And, you can create your own job by starting a business, on a budget, doing what you love and what you’re good at — i.e., your passion and expertise.

Here are 4 reasons why you should start your own business as a young entrepreneur:

1) You’re not a good employee and don’t like working for anyone else. Read more…

Jul 24: 25 Instagram Marketing Tips for Business

With Facebook declining in popularity among younger users, more and more businesses are turning to Instagram to reach younger demographics.If you plan to adopt a similar strategy, you’ll want to take a look at the following Instagram marketing tips and tricks for getting the most out of your presence on the site.

Fill Out Your “Bio” Section

Before you pass “Go” and collect $200, be sure to fill out the “Bio” section of your Instagram profile. Read more…

Jul 24: Let fear be a counselor and not a jailer. ~Anthony Robbins

SAY OF THE DAY: “Let fear be a counselor and not a jailer.” ~Anthony Robbins … read more

Jul 24: 8 Reasons Why Your Content Marketing May Fail

Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…

Jul 24: Avoid These Four Social Media Marketing Mistakes

Social media marketing is an area which seems to divide businesses. Some companies embrace it, invest in it, and generate fabulous returns from it, whilst other businesses are pensive, scared and unwilling to get online and start competing via social.

The early adopters of blog marketing, for example, are way, way ahead of their industry competitors.

Trying to catch up a thought leader is a virtually impossible task, after all. Read more…

Jul 23: Crowdfunding vs Venture Capital

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Jul 23: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 23: Secrets Of Virgin Atlantic’s Marketing Success

Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.

You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…

Jul 23: Improve Profitability With These 10 Steps Marketing Plan

Follow these 10 steps and hopefully they will help you obtain good results.

Jul 23: 4 Ways to Market Your Bootstrapped Startup Online

Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. Read more…

Jul 23: How To Get Influencers To Endorse And Grow Your Business

Wouldn’t you like to have a celebrity recommend your product or service? This type of endorsement has been known to boost businesses and sales. But dealing with influencers, such as celebrities, can be tricky because they tend to get thousands of free sample products in the mail from businesses hoping to get their attention. Read more…

Jul 23: How To Do More With Less – Smarter Content Marketing Strategies

The more you know about repurposing content, the more you realize you have a lot to work with. At the same time, the more you know about anything, the more you realize you have a lot to learn.

Jul 23: How To Promote Your Business Between Thanksgiving And Christmas

Black Friday might hold first position, but there are eight other special holiday shopping days that can help you build business before Christmas this year.

In addition to below mentioned 9 holiday shopping days, don’t forget to use online marketing sites for your year-round promotion. You can visit 40billion.com which is the fastest-growing network of entrepreneurs and crowdfunders. Read more…

Jul 23: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 23: How to Get Started with Influencer Marketing Campaigns

Most experts agree: 2017 was the year for influencer marketing. Most marketers planned to launch at least one influencer marketing campaign in 2017, and more in 2018. The reasons that this particular marketing strategy is surging right now are many. The first, and probably the largest reason is social proof.

According to research firm Yankelovich, Americans are exposed to 5,000 advertisements a day. Read more…

Jul 23: 5 Ways Entrepreneurs Who Take Vacations Are More Successful

When was the last time you took a vacation? For many young entrepreneurs, the answer is probably “I can’t remember,” or “I don’t have time for vacation.” But you just might want to rethink your aversion to time off. To run a successful company, you’ll need to be there, of course. But you’ll often need to also take time to clear your head or even distance yourself from the business in order to think about how to grow more effectively. Read more…

Jul 23: Word of Mouth Marketing and Social Media

Word of Mouth Marketing (WOMM) has always been a powerful way to influence business results.

Why should Marketers care about WOMM?

If you could master what has been identified as the most valuable form of marketing-the one that consumers trust above all others and the one that is most likely to drive sales for your company – would you instead choose to ignore it or leave it to chance?

Why would you simply choose to sit back and hope conversations will just happen organically about your brand? If you want to win the marketing race in 2017, you need to unleash the power of word of mouth. Read more…

Jul 23: SAY OF THE DAY:Everything in life is luck – Donald Trump

SAY OF THE DAY:”Everything in life is luck” – Donald Trump… read more

Jul 23: How To Gain Clients Trust – 5 Tips

If you are the owner of a small business looking to increase your clientele, here are some tips on how to build a trusting relationship with your client.

Tip # 1: Be Upfront

How do you put your client at ease when he first comes to your home as a total stranger? It all starts with communication. Read more…

Jul 23: 12 Proven Content Marketing Tricks to Maximize Traffic

Are you sick and tired of the same old content marketing tricks that just don’t seem to increase your traffic?

Today’s audiences are tired of the “same old, same old”, so the time is right to be innovative, take a few risks, and implement some all-new tactics into your strategy.

If you’re risk averse, never fear – while these tips may be unusual, they’ve been proven:

Jul 22: 7 Steps to Boost Content Marketing Success

Everyone is busy in creating his own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.

Here are 7 important steps in content marketing that every blog should include. It is a true assumption that the content promotion strategies very much depend on the nature of the business, but the following points can be applied to any kind of content.

Jul 22: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 22: Social Advertising Is Here To Stay. Learn To Live With It.

Let’s face a simple fact, boys and girls: advertising on the social channels is here to stay and, increasingly, social butterflies who want to get noticed will have to spend money on it.

This will come as a discouraging news for the legion of social media mavens who like the free nature of the social channels but reality is reality and marketers, organizations and business who really want to advance themselves will need to get serious about spending money on social advertising.

We all know the major social networks need to produce revenue to remain viable and we’ve long ago realized ad sales is really the most successful revenue generator or any mass media. Read more…

Jul 22: Crowdfunding Made Easier With These 4 Tips

With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas. Crowdfunding platforms are convenient, simple to use and reach a wide audience of investors at a low cost.

Crowdfunding can be defined as a collective cooperation of people who network and pool their money and resources together, usually via the Internet, to support efforts initiated by other organizations. Read more…

Jul 22: Top 3 Crowdfunding Tips to Get Funded

Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Internet.

It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or gadget. With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas and has become popularized online by sites such as Kickstarter, Indiegogo, and GoFundMe.

Now anyone with a computer or mobile device and an internet connection can research, review and become an investor in a business with a push of a button. Read more…

Recommended: Crowdfunding vs Venture Capital

Jul 22: Use Your Smartphone To Be 30% More Productive At Work

It’s easy to lose precious hours playing games and goofing around on your smartphone or tablet. Such distractions can kill your focus and productivity.

1) Turn off your notifications.

Whenever your phone notifies you of something, you might not need to immediately respond. Read more…

Jul 22: The Choice: Google+ Vs. Facebook

Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.

Are the Numbers Important?

At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…

Jul 22: How to Become a Twitter Marketing Expert Quickly

Although Twitter started off as a consumer application, businesses have realized in recent years that Twitter’s effectiveness makes it perfect for marketing. People these days have short attention spans and sending out your message, known as a tweet, in a quick sentence or two can get the idea out there before potential customers have time to lose interest. Read more…

Jul 22: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 22: Why The Business Plan Is Still Useful For Startup Success

Some define a business plan as a formal document that takes a long time to create and isn’t flexible, doesn’t get reviewed and doesn’t get revised. Then they say a business plan isn’t useful.

That’s sort of like saying getting regular exercise isn’t good for you because some people overdo it and end up with joint damage.

It would be better to advocate a type of business planning that could be called lean business planning. Read more…

Jul 22: 6 Ways to Boost Your Inbound Marketing with Evergreen Content

You’ve heard it many times: reuse, reduce, recycle. Did you know that this piece of advice doesn’t just apply to aluminum cans and plastic water bottles?

You can repurpose your influencer marketing content to increase its value to your campaign. Think of it like a neighborhood recycling program: You’re preventing waste while putting resources back into the community – or, in this case, your company.

Jul 22: How To Attract Customers Without Saying A Word

Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.

There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…

Jul 22: Make your product easier to buy than your competition, or you …

SAY OF THE DAY: “Make your product easier to buy than your competition, or you will find your customers buying from them, not you.” -Mark Cuban … read more

Jul 22: Cheap Ways To Get Exposure, Stay Profitable.

What do smart entrepreneurs do different to ensure their business stays profitable? They do the simple things right. Simple things really, like finding cheap ways to get exposure, or hearing their customers out, or networking in the right places. Number one marketing tip is don’t just think outside the box, get rid of the box! Be creative. Read more…

Jul 22: Targeting B2B Customers Effectively When Your Targets Keep Moving

Tech startup companies and business entrepreneurs don’t have a lot of room for miscalculating buyer behaviors. Here’s what you need to know to be able to anticipate, identify and satisfy changing buyer behaviors for the sake of creating an effective marketing strategy.

The buyer you engage with today won’t be the buyer you engage with tomorrow. Read more…

Jul 21: Email Marketing Is Still Well And Alive – 5 Reasons

Despite the importance of Social Media, Email Marketing is still the most powerful tool to connect with people. Everyone has at least one email account these days, whether it be for business or personal reasons. According to The Radicati Group, more than 34% of the worldwide population uses emails – Which accounts for nearly 2.5 billion people. Read more…

Jul 21: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 21: How To Turn Your Exit Page Into A Sales Opportunity

Here’s something that you should immediately put into action on your website. This concept is so simple, yet most of the time extremely overlooked: With every single transaction, you should be controlling where your customer goes next.

So many people miss out on this golden opportunity for additional profit. Read more…

Jul 21: Leading With Perspective

As a business owner or startup entrepreneur, you are responsible for building an effective team and enabling your employees to do their best work. To do that well, you need to have perspective, which is the ability to create a point-of-view based on imagining yourself in another’s shoes.

Awareness about ourselves and others is difficult to gain. Read more…

Jul 21: Uncommon Ways To Find Investors For Your Startup

Lack of funding often causes young entrepreneurs to give up on their ventures before ever getting off the ground. The many rejections, ignored emails and missed calls thrown your way from potential investors can be quite demoralizing, to say the least. Sometimes it seems like searching for a needle in a haystack, but entrepreneurship is not for the faint of heart.

It’s imperative for young entrepreneurs to look beyond what is considered the normal route in business, especially as they seek that crucial first investment. Read more…

Jul 21: 4 Simple Ways to Improve Your Marketing Language

Do you speak English or do you speak “marketing” jargon? Online attention spans are short and competition intense, so clear language is essential to make your social media marketing perform and incite interest in your business.

As in all relationships, people connect with straightforward and honest communications. Read more…

Jul 21: Small Businesses: How to avoid these 5 E-Marketing Mistakes

1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…

Jul 21: How to Create Influence on Twitter

Crowdsourcing is a hot topic as an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.

Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…

Jul 21: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 21: Is Google Threat to Social-Media Marketing?

Google is putting out its Wildfire. The seemingly harmonious relationship between the search engine giant and the social software platform is has come to an end after a partnership that lasted about 20 months.

As a part of Google, Wildfire’s aim was to help businesses improve their social media marketing efforts. Read more…

Jul 21: Great Digital Marketing For Bootstrapped Entrepreneur

One of the best channels for bootstrapped entrepreneurs is digital marketing. Here’s how to do it right.

I personally believe that one of the hardest roads traveled is that of the bootstrapped entrepreneur. When you’re starting out, you need to figure out a way to market your company on a shoestring budget. Read more…

Jul 21: 5 Ideas for Marketing Your Business Brand Effectively

Telling your brand story is more than just slapping dates together on an About Us page and throwing it up on the website with a stock image. Your brand story should be a major differentiator, something that sets you apart from your competition and compels your prospects to partner with you. It’s an opportunity to not talk about your products and services, but to talk about the real value of partnering with your firm.

When it comes to B2B branding and storytelling, there are a variety of ways to tell your brand story in a way that engages your target audience. Read more…

Jul 21: Strength and wisdom are not opposing values. – William J. Clinton

SAY OF THE DAY: “Strength and wisdom are not opposing values.” – William J. Clinton… read more

Jul 21: How To Deal With The Risky Business Of Launching Your Own Startup

How does one leave the security of a job and paycheck and benefits for the uncertainty of a new business? The potential perils seem too big, but risk is part of the game. Read more…

Jul 21: How To Deal With Setbacks

Resilient business owners have learned to apply three lessons that help them lead their companies successfully despite inevitable setbacks. Here they are:

1) Monitor your time, and stick to a schedule.

2) Focus on what’s most important.

3) Don’t give up. Read more…

Jul 20: 7 Steps to Boost Content Marketing Success

Jul 20: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 20: Leading With Perspective

Awareness about ourselves and others is difficult to gain. Read more…

Jul 20: 7 Steps to Boost Content Marketing Success

Jul 20: Marketing Made Easier – Follow These 10 Tricks from The Pros

Marketing is the lifeblood of any startup – without it, the company will be sure to sink.

Here is a list of the top ten marketing tricks:

Social Media
1. Boost your posts.Give your social media content a boost. Read more…

Jul 20: 6 Smart Email Triggers for Marketing Automation

Triggered or targeted emails can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing a contact altogether.

As long as the automated email is relevant, timely, and provides value to the recipient, triggered emails can be used to save marketers a tremendous amount of time and, more importantly, better engage your contact database. Read more…

Jul 20: 10 Content Marketing Trends You Need To Know For Success

Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.

1. Social Media Content is King

Social media marketing is the most popular content promotion tactic by a mile. Read more…

Jul 20: Mobile Strategies To Win Over Purchasing Preferences Of Women

It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.

They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…

Jul 20: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 20: 12 Proven Content Marketing Tricks to Maximize Traffic

Are you sick and tired of the same old content marketing tricks that just don’t seem to increase your traffic?

Today’s audiences are tired of the “same old, same old”, so the time is right to be innovative, take a few risks, and implement some all-new tactics into your strategy.

If you’re risk averse, never fear – while these tips may be unusual, they’ve been proven:

Jul 20: 3 Reasons Why You May Not Need To Write A Business Plan After All

Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.

For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…

Jul 20: Crowdfunding or P2P Lending – Which is Better for My Small Business?

When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?

Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…

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Jul 20: Too many people buy things they don’t need, with money they …

SAY OF THE DAY: ” Too many people buy things they don’t need, with money they don’t have, to impress people they don’t know.” UNK … read more

Jul 20: Crowdfunding or P2P Lending – Which is Better for My Small Business?

Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…

Jul 20: How to Get Started with Influencer Marketing Campaigns

According to research firm Yankelovich, Americans are exposed to 5,000 advertisements a day. Read more…

Jul 19: 6 Reasons Why Time Is The Business Owner’s Most Scarce Resource

Are you flushing your time – and money – down the toilet? Not long after you start a business on your own, you soon realize that you need to get smarter about managing time. If you feel overwhelmed, you may need to rethink how you use your time, which is an entrepreneur’s most valuable – and scarce – resource. Read more…

Jul 19: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 19: 4 Things Entrepreneurs Must Do Before Going on Vacation

It’s that time of year again when you and a lot of other entrepreneurs may be looking at former 9-to-5 colleagues with some envy, as they plan their annual two-week vacation with family or friends.

Can you afford to take two weeks away from your business and have it run as smoothly as it does when you’re in it? If you can, that’s great. Read more…

Jul 19: 13 Marketing Tips When Using Social Networks

Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.

Here are 13 best practice tips when using popular social networking sites.

FACEBOOK

Facebook is by far the biggest and most popular social media platform. Read more…

Jul 19: How To Challenge And Beat The Big Boys In Local Sales

When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?

Your first reaction might be to lower prices in order to compete with the big stores. Read more…

Jul 19: How to Brainstorm Breakthrough Ideas for Your Business

It’s also a time to reflect on your business and find the spark for your next breakthrough idea.

No clue what that is? To ignite new light bulb moments, start with these idea-generating tactics:

Embrace fear.

Pull the trigger. Read more…

Jul 19: Viral Video Marketing 101

Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.

Importance of Video:

The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…

Jul 19: 6 Ways To Promote Your Auto Parts Store Online

Auto parts is one of the fastest growing ecommerce sectors.

Clearly, there’s demand for aftermarket car parts and accessories. But how can an auto parts store increase their sales to reach more customers who want what they’ve got?

Here’s 6 steps to increase your online auto store revenue.

1. Read more…

Recommended: Viral Video Marketing 101

Jul 19: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 19: 8 Reasons Why Your Content Marketing May Fail

Jul 19: 4 Affordable Ways to Market Your Business Around Town

Most entrepreneurs spend too much time and money on promotions that don’t generate new business. Whether it is local sports sponsorships, newspaper-ad buys or social media, they waste money on marketing strategies that may boost their egos by making them local celebrities, but don’t actually translate into sales.

Entrepreneurs, especially those relying on customers in their local areas, should first focus on networking with other area businesses, major employers, schools, churches and other organizations. Read more…

Recommended: How to solve one marketing puzzle

Jul 19: The Unexpected Pros And Cons of Business Competitions

PRO: Free money to get your business started.

If you win, you could be awarded over $100,000 in cash and/or prizes that you can use to build, hire, and get your startup off the ground. In most cases, there are no strings attached and you don’t have to give up a percentage share of your business equity. Read more…

Jul 19: SAY OF THE DAY:The most interesting thing about a postage stamp …

SAY OF THE DAY:”The most interesting thing about a postage stamp is the persistence with which it sticks to its job.” – Napoleon Hill… read more

Jul 19: The Unexpected Pros And Cons of Business Competitions

PRO: Free money to get your business started.

Jul 19: 7 Ways to Grow Your Business Through Marketing Partners

You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.

Strategy is a key to a success. Read more…

Jul 18: How to Build a Social Website for Your Business

If you operate a website, you’re no doubt familiar with search engine optimization. Now, add “social” optimization to your to-do list.

A website that’s optimized for social media sharing typically attracts more traffic and sparks more engagement with customers. Read more…

Recommended: 8 Social Marketing Fails to Avoid

Jul 18: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 18: Small Businesses: How to avoid these 5 E-Marketing Mistakes

1. Strong web presence is a must.
The internet provides access to a resource that works for you 24/7 virtually for free – use it to your advantage. Read more…

Jul 18: Avoid These Four Social Media Marketing Mistakes

The early adopters of blog marketing, for example, are way, way ahead of their industry competitors.

Trying to catch up a thought leader is a virtually impossible task, after all. Read more…

Jul 18: One Man Marketing Department !!!

As a small business, or a one man (or woman) show, marketing can be downright difficult to tackle. Where do you start? What would a realistic marketing plan be? How can you get the most out of your time? These are all questions that small businesses face. Here’s how to rock it out as a one-person marketing department.

Set Realistic Goals:

We’ll just throw this out there – you’re not going to have the capabilities of Proctor & Gamble when it comes to your marketing efforts. Read more…

Jul 18: 4 Simple Ways to Improve Your Marketing Language

As in all relationships, people connect with straightforward and honest communications. Read more…

Jul 18: Why Small Businesses Should Not Hire These 3 Types Of People

Even the most perceptive business owners can make a bad hire when they don’t pay attention to the right signs. Here are 3 personality types that can bring down your business and how you can spot them in an interview.

1) The Narcissist.

It’s easy to make the mistake of hiring a narcissist. They are often charismatic and radiate self-confidence. Read more…

Jul 18: How To Get Influencers To Endorse And Grow Your Business

Jul 18: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jul 18: Reduce Your Website Bounce Rate With These 7 Steps

Are you finding that your website bounce rate is higher than you expected? Are you struggling to put your finger on what could be causing it? There are many factors which may make your bounce rate high or low but the main factor to work on is your website itself.

And speaking of improving your bounce rate and get more from your marketing budget, don’t forget online marketing sites. Read more…

Jul 18: 8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Jul 18: If everyone is moving forward together, then success takes care …

SAY OF THE DAY: “If everyone is moving forward together, then success takes care of itself.” – Henry Ford… read more

Jul 18: How To Keep Your Employees Motivated

Keeping your employees motivated, inspired and productive should be a top goal for any organization. Here are 5 ways to leave your staff inspired and productive:

1) Create a list of employee rights.

Jul 18: 25 Instagram Marketing Tips for Business

Fill Out Your “Bio” Section

Before you pass “Go” and collect $200, be sure to fill out the “Bio” section of your Instagram profile. Read more…

Jul 17: 6 Tips For An Effective Text Message Marketing Campaign

If you want to reach local customers and keep them coming back to your business, text-message marketing is one of the most effective strategies for doing so. While email marketing messages are opened by a small percentage of recipients, text message ads are typically viewed by almost all recipients.

SMS messaging is also an ideal way for sending coupons that will get noticed and used, at a much lower cost than printing physical coupons. Read more…

Jul 17: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 17: How To Overcome 3 Horrifying Mental Challenges In Business

Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.

NEGATIVE THINKING

Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…

Jul 17: Why Small Businesses Should Not Hire These 3 Types Of People

1) The Narcissist.

It’s easy to make the mistake of hiring a narcissist. They are often charismatic and radiate self-confidence. Read more…

Jul 17: 4 Growth Hacks to Turbocharge Your Small Business

There’s good news and bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service. You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. The bad news is that marketing can take up a lot of time and money. Read more…

Jul 17: Lead Generation: 19 Tips For Better Results

Need more leads? Of course, you do!

A well-optimized landing page is one of the most effective methods of generating authentic leads for your business. It drives traffic to your website, develops familiarity with your visitors and can gain you warm leads.

But what marketing campaigns increase traffic to your page and drive conversions? What value exchange does your business need to increase leads?

And for year around affordable marketing, don’t forget online marketing sites. Read more…

Jul 17: How to Empower Entrepreneurs With Crowdfunding

Prior to Crowdfunding, starting a business was nearly a mission impossible.

Entrepreneurs had only three choices of raising capital: (1) Friends & Family (2) Bank and (3) Angel or Venture Capital.

Then in 2007, all that changed when Prosper.com launched the first peer-to-peer lending service in the US. Read more…

Jul 17: Email Marketing Is Still Well And Alive – 5 Reasons

Jul 17: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 17: 3 steps to triple engagement by adding a Twitter image to your ad

Jul 17: How to Become a Twitter Marketing Expert Quickly

Jul 17: 25 Instagram Marketing Tips for Business

Fill Out Your “Bio” Section

Before you pass “Go” and collect $200, be sure to fill out the “Bio” section of your Instagram profile. Read more…

Jul 17: Successful people look for opportunities to help others. Unsuccessful …

SAY OF THE DAY: “Successful people look for opportunities to help others. Unsuccessful people ask, What’s in it for me?” -Brian Tracy… read more

Jul 17: 13 Marketing Tips When Using Social Networks

Here are 13 best practice tips when using popular social networking sites.

FACEBOOK

Facebook is by far the biggest and most popular social media platform. Read more…

Jul 17: Why Starting a Business and Becoming an Entrepreneur is Risky

When you were a kid, how often would you ride your bike fast down a steep street while letting go of the handlebars, or take your sled to the top of the highest hill in town, not even considering that one false move could end in a tumble? Back then, you knew that the ride was worth the risk.

Now, with your own business, are you questioning every decision and avoiding the high hills of opportunity because of a fear of falling? It’s a natural reaction, but it can kill your aspirations and cost you the thrill of that amazing ride to success. Read more…

Jul 16: How To Deal With Stress At Work

To cope with the stress and stay focused, you’ll need to incorporate a stress relief routine in your workday. Read more…

Jul 16: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Jul 16: What To Look For When Selecting A Good B2B Digital Marketing Agency

In the competitive and increasingly saturated B2B market, it’s never been more important for you to have outstanding marketing strategies. Finding a digital marketing agency that specializes in B2B is a great way to boost results, as long as they are right for your company and sector.

How not to do it…and what to do instead

The most dangerous move you can make is choosing the first digital marketing agency that you come across. Read more…

Jul 16: 9 Don’ts of Crowdfunding Campaign

Crowdfunding opens up a new world of opportunity to startups. Crowdfunding campaign is convenient and has the potential to reach a wider range of investors, but it’s not easy. It requires much thought and effort. Most of the crowdfunding projects fail due to inadequate planning.

Following are nine reasons as to why crowdfunding campaign fails:

Jul 16: How To Deal With Setbacks

Resilient business owners have learned to apply three lessons that help them lead their companies successfully despite inevitable setbacks. Here they are:

1) Monitor your time, and stick to a schedule.

2) Focus on what’s most important.

3) Don’t give up. Read more…

Jul 16: How to Create an Inbound Marketing Plan for Success

Online business owners have two primary choices for building a customer base. You can invest your time and money in attracting new customers one-by-one, using techniques such as cold calling, pay-per-click advertising and media buys. These techniques are referred to as “outbound marketing” because you must push out your message and hope it falls on receptive ears and generates new customers.

But outbound marketing is becoming less effective due to the growing number of sales messages prospects are exposed to every day. Read more…

Jul 16: 7 Strategic Tips to Boost Your Business Content Marketing

Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results.

Create content around a predetermined purpose

What is your company’s purpose? This is the first and most important question you need to ask yourself before any content is created. Read more…

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