Jan 25: 4 Steps To Close Up Shop When It’s Time To Call It Quits

4 Steps To Close Up Shop When It's Time To Call It Quits

Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.

There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…

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Jan 25: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 25: 3 Effective Video Marketing Content Ideas

3 Effective Video Marketing Content Ideas

You’ve got your ideas about what you want to promote in your video content on social media. You’ve probably even already got a video marketing strategy that includes services like promoted posts. But have you given real thought to what your audience wants to see in your videos?

Sure, you’ve thought about how to make your videos more successful, and that requires thinking about your audience to a degree. Read more…

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Jan 25: Why Small Businesses Should Not Hire These 3 Types Of People

Why Small Businesses Should Not Hire These 3 Types Of People

Hiring? Even the most perceptive business owners can make a bad hire when they don’t pay attention to the right signs. Here are 3 personality types that can bring down your business and how you can spot them in an interview:

1) The Narcissist

It’s easy to make the mistake of hiring a narcissist. Read more…

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Jan 25: 4 Ways To Keep Your Website From Getting Hacked

4 Ways To Keep Your Website From Getting Hacked

Small businesses are especially vulnerable to hacking because they usually lack the technology expertise and site security that larger companies have. They also suffer more if their lack of expertise slows repairs and their ability to get back to work. Read more…

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Jan 25: Benefits of Ad Retargeting (Remarketing)

Benefits of Ad Retargeting (Remarketing)

Retargeting Ads. You’ve seen them. But, do you know what they are and how they benefit your business?

Unfamiliar with the difference between retargeting and remarketing? They’re the same thing. Google uses the term “remarketing” while Facebook tends to use the term “retargeting”.

Smart marketers and business owners use Ad Retargeting to:

. Bring back landing page visitors who don’t convert

. Re-engage with abandoned shopping cart prospects

. Upsell products to highly targeted, interested customers

. Increase brand awareness.

A highly optimized, targeted, conversion-centric landing page averages an 8-10% conversion rate. Read more…

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Jan 25: How to Build a Social Website for Your Business

How to Build a Social Website for Your Business

If you operate a website, you’re already familiar with search engine optimization. Now, add “social” optimization to your to-do list.

A website that’s optimized for social media sharing typically attracts more traffic and sparks more engagement with customers. Read more…

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