Jan 6: Target Marketing – Everything You Need To Know And More

Target Marketing - Everything You Need To Know And More

Target marketing is about attracting customers who will buy what you’re selling.

In order to target market effectively, you’ll need to know exactly who purchases your products and exactly how to reach them. And acquiring that kind of knowledge requires some research and planning on your end.

The evolution of target marketing
Target marketing is the most current method of marketing to consumers based on research into their interests, hobbies, and needs, and it didn’t spring from nothing. Read more…

Recommended: 3 Effective Video Marketing Content Ideas

Jan 6: Essential Tips for Successful Crowdfunding

Essential Tips for Successful Crowdfunding

It seems like everyone is using crowdfunding to kick off their new business venture, whether it be a new coffee shop or electronic gadget. But the usefulness of crowdfunding is still debatable. Is crowdfunding even right for your business?

Here’s some essential information and a few tips that will help explain crowdfunding concepts and how you can take advantage of them to fund your business.

What is crowdfunding?

Crowdfunding is a way of raising money for a new venture by soliciting small donations or investments from many people online. Read more…

Recommended: Content Marketing Made Easier With These 5 Tricks

Jan 6: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 6: The Real Reasons Why VC Investors Delete Your Emails

The Real Reasons Why VC Investors Delete Your Emails

What should you include in an introductory email to a potential VC investor if your goal is to actually get them to open it and read it? Although every investor pitch and every investor is different, these 4 blunders are common to most of the unsuccessful ones:

1) The email has a worthless subject line.

Too often, entrepreneurs use boring, worthless subject lines in their investor pitches. Read more…

Recommended: 3 Reasons To Work For A Startup First

Jan 6: 3 Tips For Using Promoted Posts To Get Customers Excited

3 Tips For Using Promoted Posts To Get Customers Excited

As an entrepreneur, small business owner or marketing manager, how do you reach potential customers during these abnormal times? Are you willing to pay so your posts reach more eyes? Perhaps you should be.

One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $999 so that more visitors and contacts see their posts on computers and mobile devices for up to one year.

Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.

The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…

Recommended: 4 Ways Influencers Can Boost Your Brand

Jan 6: The most valuable thing you can make is a mistake – you can’t …

SAY OF THE DAY: “The most valuable thing you can make is a mistake – you can’t learn anything from being perfect.” – Adam Osborne … read more

Jan 6: 22 Things Advertising People Learn to live with

22 Things Advertising People Learn to live with

1. Everyone hates status meetings.

2. When it’s eerily quiet on the line, you know the other callers are talking shit on mute.

3. And as soon as you get off the phone, you do this so you can chat about all the stupid stuff said on the call.

4. You see these buzzwords in emails almost every day.

5. Read more…

Recommended: Word of Mouth Marketing and Social Media

Jan 6: When To Start Outsourcing Some Of Your Busy Work

When To Start Outsourcing Some Of Your Busy Work

When should you start thinking about outsourcing some of your tasks? As a small business entrepreneur, time is always scarce, and you find that you just can’t do everything yourself the way you would like to. Maybe you’ve thought about outsourcing, but it’s not a simple decision because you need to compare the cost and quality of the person or company that will be working for you.

A simple search for companies using the terms “virtual assistant” and “outsourcing” will reveal a plethora of firms and virtual assistants that offer outsourcing services for everyday business tasks – such as customer service, tech support, bookkeeping, accounts payable, accounting, and even social media marketing. Read more…

Recommended: 22 Instagram Marketing Tips for Business

Jan 6: 9 Ways of Making Content More Effective

9 Ways of Making Content More Effective

What is content marketing? Content marketing is a method of providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. The model fits every industry you can think of, including yours.

Content marketing helps in generating more leads, sales, and business. Read more…

Recommended: How To Deal With The Risky Business Of Launching Your Own Startup

Jan 5: Secrets Of Virgin Atlantic’s Marketing Success

Secrets Of Virgin Atlantic's Marketing Success

Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.

You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…

Recommended: How to Empower Entrepreneurs With Crowdfunding

Jan 5: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 5: Mobile Strategies To Win Over Purchasing Preferences Of Women

Mobile Strategies To Win Over Purchasing Preferences Of Women

It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.

They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Jan 5: 4 Ways Influencers Can Boost Your Brand

4 Ways Influencers Can Boost Your Brand

Trust, attraction, and engagement… Sounds like the recipe for a deep and lasting relationship, right?

Not surprisingly, consumers can experience and feel these same attributes for a product, and as a result, they form lasting, loyal relationships with the brands that serve them.

Unfortunately for brands, connecting to a potential customer at this level is difficult and time-consuming. Read more…

Recommended: Top 3 Crowdfunding Tips to Get Funded

Jan 5: Mobile Strategies To Win Over Purchasing Preferences Of Women

Mobile Strategies To Win Over Purchasing Preferences Of Women

It’s a fact that women are now responsible for 85 percent of all purchasing decisions in the United States and recent research shows that they overwhelmingly prefer to shop in physical retail stores.

They like to touch and feel the products they’re considering buying and they enjoy the social interactions that come from shopping with friends and family. Read more…

Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget

Jan 5: How To Maximize The Power Of Twitter – 10 Lessons Learned.

How To Maximize The Power Of Twitter - 10 Lessons Learned.

With Twitter having over 300 million users around the world, it has become an important network for companies to reach out to their customers. There are well-established and successful brands that have come up with best practices companies could emulate to attract a loyal following and transform customers into brand advocates.

Here are ten marketing lessons for successful utilization of Twitter:

1. Read more…

Recommended: 3 Steps for Marketers to Get More Out of Social Media Posts

Jan 5: Keeping Up with the Changing Face of Advertising

Keeping Up with the Changing Face of Advertising

Are you finding it hard to keep up these days? You’re not the only one. Advertising is changing at lightning speed with the Internet. When businesses started flocking online, they found amazing opportunities to reach consumers outside of traditional media like print and television. But even in the last few years, those advertising options have shifted tremendously.

Gone are the days of the pop up – well, mostly. Read more…

Recommended: 7 Strategic Tips to Boost Your Business Content Marketing

Jan 5: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 5: How To Overcome 3 Horrifying Mental Challenges In Business

How To Overcome 3 Horrifying Mental Challenges In Business

Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.

NEGATIVE THINKING

Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…

Recommended: Why Startup Entrepreneurs Need To Be More Like Reporters

Jan 5: Don’t Make This Common Brainstorming Mistake That Leads to Failure

Don't Make This Common Brainstorming Mistake That Leads to Failure

Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…

Recommended: 6 Fundraising Tips Most Startup Entrepreneurs Don’t Know

Jan 5: If you are not willing to risk the unusual, you will have to …

SAY OF THE DAY: “If you are not willing to risk the unusual, you will have to settle for the ordinary.” – Jim Rohn … read more

Jan 5: 8 Social Marketing Fails to Avoid

8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Recommended: How To Deal With The Risky Business Of Launching Your Own Startup

Jan 5: 2 Ways To Generate Quick Buzz For Your Business

2 Ways To Generate Quick Buzz For Your Business

Don’t you love it when business brands interact with you in an authentic, human way that leads to a satisfactory experience? That is, your problem is solved, and your needs are met.

What do we do when we have such an experience? Well, we talk about it. That is word-of-mouth buzz from social interaction that’s authentic and customer-service focused.

Here are 2 ways to generate this type of buzz for your business’ brand:

1) Communicate in a contextual way.

If a customer posts a negative message about your product or sends you a direct message on social media sites to request support, that immediately provides you with context for response. Read more…

Recommended: 22 Instagram Marketing Tips for Business

Jan 5: Mobile Shopping Trends Reveal That Customers Combine Online With Offline

Mobile Shopping Trends Reveal That Customers Combine Online With Offline

Nowadays, the quest for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones, and we want technology integrated into our shopping experience. Read more…

Recommended: Popularity of Local Mobile Marketing

Jan 4: 5 Tips To Create A Winning Team For Your Business

5 Tips To Create A Winning Team For Your Business

As business leaders and athletic coaches know, you need more than exceptional talent to succeed. To create a winning team, entrepreneurs can learn from great athletes who came together to reach their full potential.

Here are 5 tips from their experience that will help you create a winning team for your startup:

1) Rally your team around a shared vision. Read more…

Recommended: 6 Ways to Create Content that Attracts Audiences and Customers

Jan 4: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 4: 4 Things Entrepreneurs Must Do Before Going on Vacation

4 Things Entrepreneurs Must Do Before Going on Vacation

It’s that time of year again when you and a lot of other entrepreneurs may be looking at former 9-to-5 colleagues with some envy, as they plan their annual two-week vacation with family or friends.

Can you afford to take two weeks away from your business and have it run as smoothly as it does when you’re in it? If you can, that’s great. Read more…

Recommended: 8 Key Steps to a Successful Crowdfunding Campaign

Jan 4: The Unexpected Benefits of Crowdfunding

The Unexpected Benefits of Crowdfunding

In addition to the money provided by backers, crowdfunding can generate other, unanticipated benefits for small businesses. Two such benefits are 1) new customers and supporters, and 2) access to additional financing and specialized services.

New Customers and Supporters:

Everyone who contributes to a crowdfunding campaign is a potential new customer and loyal advocate for your brand. Read more…

Recommended: How To Attract Customers Without Saying A Word

Jan 4: 4 Ways To Overcome Fear And Be More Confident

4 Ways To Overcome Fear And Be More Confident

Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.

Follow these 4 tips to overcome fear and get to that next level in your business goals:

1) Don’t forget that it’s normal. Read more…

Recommended: Word-Of-Mouth Marketing Is Still Very Effective

Jan 4: 5 Ways Entrepreneurs Who Take Vacations Are More Successful

5 Ways Entrepreneurs Who Take Vacations Are More Successful

When was the last time you took a vacation? For many young startup entrepreneurs, the answer is probably “I can’t remember,” or “I don’t have time for vacation.” But you just might want to rethink your aversion to time off. To run a successful companies, you’ll need to be there, of course. Read more…

Recommended: 8 Reasons Why Your Content Marketing May Fail

Jan 4: 3 Ways to Grow Your Small Business Brand on Google

3 Ways to Grow Your Small Business Brand on Google

Google and other search engines love big brand names — for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).

With regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…

Recommended: How to Create a Great Invoice – 7 Tips

Jan 4: Using Hashtags in Social Media Marketing

Using Hashtags in Social Media Marketing

In case you haven’t noticed, the hashtag (#) has taken over social media.

With sites like Twitter, Facebook, LinkedIn, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.

Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…

Recommended: How to Create Influence on Twitter

Jan 4: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 4: 8 Social Marketing Fails to Avoid

8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Recommended: Crowdfunding Made Easier With These 4 Tips

Jan 4: Uncommon Ways To Find Investors For Your Startup

Uncommon Ways To Find Investors For Your Startup

Lack of funding often causes young entrepreneurs to give up on their ventures before ever getting off the ground. The many rejections, ignored emails and missed calls thrown your way from potential investors can be quite demoralizing, to say the least. Sometimes it seems like searching for a needle in a haystack, but entrepreneurship is not for the faint of heart.

It’s imperative for young entrepreneurs to look beyond what is considered the normal route in business, especially as they seek that crucial first investment. Read more…

Recommended: How to solve one marketing puzzle

Jan 4: You’ve got to be very careful if you don’t know where you are …

SAY OF THE DAY: “You’ve got to be very careful if you don’t know where you are going because you might not get there.” – Yogi Berra… read more

Jan 4: Small Business Blogging – 5 Easy Tips

Small Business Blogging - 5 Easy Tips

Starting a business blog is just the beginning, not the end. Publishing a blog post? You need to let the world know that your awesome blog and business exist!

So how do you do that? That department is called marketing. Blog marketing could sound like too much of a technical word and many small business bloggers don’t even want to hear about it. Read more…

Recommended: Don’t Make This Common Brainstorming Mistake That Leads to Failure

Jan 4: 10 Ways To Motivate Yourself To Do The Impossible

10 Ways To Motivate Yourself To Do The Impossible

Read more…

Recommended: 5 Networking Tips That Entrepreneurs Need to Know

Jan 4: How To Attract Customers Without Saying A Word

How To Attract Customers Without Saying A Word

Are you a frustrated business owner or entrepreneur looking to increase your customers or clients? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.

There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…

Recommended: How to Build Great Marketing Relationships for your Business

Jan 3: Great Digital Marketing For Bootstrapped Entrepreneurs

Great Digital Marketing For Bootstrapped Entrepreneurs

When looking for marketing, advertising, promotion, and outreach options, one of the best channels for bootstrapped entrepreneurs is digital marketing. Here’s how to do online marketing right.

One of the hardest roads traveled is that of the bootstrapped entrepreneur. When you’re first starting out, you need to figure out a way to market your company on a shoestring budget. Read more…

Recommended: How To Turn Your Exit Page Into A Sales Opportunity

Jan 3: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 3: Popularity of Local Mobile Marketing

Popularity of Local Mobile Marketing

Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles.

But does it deliver? According to many accounts, it does.
Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. These encompass everything from “geo-aware” and “geo-fenced” ad campaigns, to hyper-local efforts keyed to Wi-Fi hotspots, and algorithmic location-based targeting of audience segments like soccer moms, bargain hunters, coffee enthusiasts, etc.

In a report from BI Intelligence on location-mobile marketing, key stats on the location-based services marketplace that indicate it’s supremacy in mobile marketing, explain how the most important techniques (such as geo-aware, geo-fenced, audience-based local-mobile campaigns) work, examine the cornerstones – such as data and audience building – to a successful location-based mobile strategy, look at who has the valuable location-based data, and analyze the six most effective local-mobile marketing tactics. Read more…

Recommended: 10 Content Marketing Ideas to Promote your Small Business or Startup Company

Jan 3: How To Deal With Setbacks

How To Deal With Setbacks

Running a business can be a constant up-and-down roller coaster ride. Resilient business owners and startup entrepreneurs have learned to apply three lessons that help them lead their companies successfully despite inevitable setbacks. Read more…

Recommended: How to Get Started with Influencer Marketing Campaigns

Jan 3: Boost Sales With These 4 Tips

Boost Sales With These 4 Tips

These days, many people accept that a slowdown in sales is a fact of business life. Well, nothing could be further from the truth, and as a business owner you need to get out of that mindset.

A summer slowdown may be something many people want because they expect this to be a season for vacations – or perhaps even unexpected lockdowns. Read more…

Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget

Jan 3: How To Overcome 3 Horrifying Mental Challenges In Business

How To Overcome 3 Horrifying Mental Challenges In Business

Whether you’re a startup or established entrepreneur looking to grow, you’ll probably have to deal with common mental challenges along the way to success.

NEGATIVE THINKING

Slumps happen in business and life. Start asking positive questions when you find yourself thinking: “I’m not good enough. Read more…

Recommended: 3 Social Media Tips For Business Owners

Jan 3: Promote Your Business on a Tight Budget

Promote Your Business on a Tight Budget

What is marketing, and how is it different from promotion? Promotion and Publicity are not to be confused with Marketing. Marketing has to do with how you express your identity. Promotion has to do with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. Read more…

Recommended: 5-Prong Approach To Creating An Effective Social Media Marketing Strategy:

Jan 3: Why Startup Entrepreneurs Need To Be More Like Reporters

Why Startup Entrepreneurs Need To Be More Like Reporters

The new marketing concept of brand journalism is the practice of covering your business and industry like a reporter. In other words, you’re transforming your marketing efforts into publishing efforts.

The big guys in your industry are likely already fully established. In fact, some are practicing this new style of content marketing so effectively you probably haven’t even noticed that their content is marketing driven.

Here are four tips on how you can get started:

1. Read more…

Recommended: 5 Mobile Marketing Methods That Really Work

Jan 3: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 3: How To Develop A LinkedIn Marketing Plan

How To Develop A LinkedIn Marketing Plan

Do you want to learn how to present yourself and your business on LinkedIn?

Are you looking for a resource to guide your LinkedIn marketing efforts?

Whether you’re using LinkedIn as an individual or as a brand, the following tips will help you develop a LinkedIn marketing plan and find prospects and leads.

Create a Presence for Yourself

Make sure your LinkedIn account is secure. Read more…

Recommended: Using Hashtags in Social Media Marketing

Jan 3: With So Many Social Networking Sites, Which One Is Right For Your Business?

With So Many Social Networking Sites, Which One Is Right For Your Business?

Feel like you’re being pulled this way and that by the latest and greatest social site? While you don’t want to miss out on the action, don’t waste time with the “next big thing” unless it’s right for you. With that in mind, below are some guidelines for making the most of your social media forays.

Ignore the chatter about how much web traffic a certain site is receiving each month, and take a look at what your competition is really doing. Read more…

Recommended: The Real Reasons Why VC Investors Delete Your Emails

Jan 3: Success is walking from failure to failure with no loss of enthusiasm. …

SAY OF THE DAY: “Success is walking from failure to failure with no loss of enthusiasm.” -Winston Churchill … read more

Jan 3: What Entrepreneurs Need to Know About Equity Crowdfunding to Raise Money

What Entrepreneurs Need to Know About Equity Crowdfunding to Raise Money

Equity crowdfunding is the process whereby everyday people (the “crowd”) invest in an early-stage company, which is not listed on a stock market, in exchange for shares in that company. These shareholders have partial ownership of the company and stand to profit if the company does well.

For the first time, the JOBS act is allowing unsophisticated investors to purchase your stock. Read more…

Recommended: 4 Steps To Close Up Shop When It’s Time To Call It Quits

Jan 3: 4 Steps To Close Up Shop When It’s Time To Call It Quits

4 Steps To Close Up Shop When It's Time To Call It Quits

Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.

There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…

Recommended: 6 Things to Consider When Launching an App on a Meager Budget

Jan 3: 6 Ways to Create Content that Attracts Audiences and Customers

6 Ways to Create Content that Attracts Audiences and Customers

As a business owner or entrepreneur, coming up with ways to interact with your audience on a daily basis can start to make you feel as though you’re stretching your creative capacity a bit thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social media marketing success. Read more…

Recommended: Seven Winning Market Strategies To Generate Sales

Jan 2: 10 Content Marketing Ideas to Promote your Small Business or Startup Company

10 Content Marketing Ideas to Promote your Small Business or Startup Company

Business marketers who use smart content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.

In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.

Every year, customers have increasing control over what marketing messages they wish to consume. Read more…

Recommended: 5 Tips To Create A Winning Team For Your Business

Jan 2: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 2: How To Do More With Less – Smarter Content Marketing Strategies

How To Do More With Less - Smarter Content Marketing Strategies

Dipping into your archive and giving a fresh take on quality pieces is a great way to extend your ROI, but it’s not effective to take the existing newsletter content and paste it into a blog post – it’s lazy.

Repurposing content means taking some of the same raw materials – research, original interviews, relevant theories, graphics or formatting designs – and reworking them to create new value. Read more…

Recommended: 5 Crowdfunding Steps Proven To Raise Money on Kickstarter

Jan 2: How to Create Influence on Twitter

How to Create Influence on Twitter

Crowdsourcing is a hot topic and an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.

Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…

Recommended: Using Social Media Influencers as a Marketing Strategy for Better ROI

Jan 2: How to Get Started with Influencer Marketing Campaigns

How to Get Started with Influencer Marketing Campaigns

Many experts agree that 2020 was the year for influencer marketing. The reasons that this particular marketing strategy is surging right now are many. The first, and probably the largest reason is social proof.

According to research firm Yankelovich, Americans are exposed to 5,000 advertisements a day. Read more…

Recommended: 13 Marketing Tips When Using Social Networks

Jan 2: 7 Strategic Tips to Boost Your Business Content Marketing

7 Strategic Tips to Boost Your Business Content Marketing

Is your B2B content marketing strategy successful? Or do you at times feel like your strategy needs a facelift? How can you boost your content strategy to generate a greater level of success? Here are seven definitive ways that you can fire up your content strategy, and generate palpable results:

1. Read more…

Recommended: 3 Reasons To Work For A Startup First

Jan 2: How To Turn Your Exit Page Into A Sales Opportunity

How To Turn Your Exit Page Into A Sales Opportunity

Internet entrepreneurs, here’s something that you should immediately put into action on your website. This concept is so simple, yet most of the time extremely overlooked: With every single transaction, whether you acquired your customer through promoted posts or other ads, you should be controlling where your customer goes next. Read more…

Recommended: How to Build Great Marketing Relationships for your Business

Jan 2: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Jan 2: With So Many Social Networking Sites, Which One Is Right For Your Business?

With So Many Social Networking Sites, Which One Is Right For Your Business?

Feel like you’re being pulled this way and that by the latest and greatest social site? While you don’t want to miss out on the action, don’t waste time with the “next big thing” unless it’s right for you. With that in mind, below are some guidelines for making the most of your social media forays.

Ignore the chatter about how much web traffic a certain site is receiving each month, and take a look at what your competition is really doing. Read more…

Recommended: 6 Marketing Tips to Bootstrap Your Startup

Jan 2: 3 Traits Of Successful Entrepreneurs

3 Traits Of Successful Entrepreneurs

What type of entrepreneur or business leader are you? Knowing the answer could help you become more successful in your business. Being aware of what makes you tick can help you make better decisions as an entrepreneur.

These 3 character traits define a business leaders’ decision-making process:

1. Read more…

Recommended: 4 Steps To Close Up Shop When It’s Time To Call It Quits

Jan 2: If there exists no possibility of failure, then victory is meaningless. …

SAY OF THE DAY: “If there exists no possibility of failure, then victory is meaningless.” – Robert H. Schuller… read more

Jan 2: 4 Ways to Market Your Bootstrapped Startup Online

4 Ways to Market Your Bootstrapped Startup Online

Some marketing strategies become more effective over time, while others become less so. As a startup entrepreneur or small business owner with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing buck. Read more…

Recommended: Don’t Make This Common Brainstorming Mistake That Leads to Failure

Jan 2: 4 Ways To Come Up With A Memorable Business Name

4 Ways To Come Up With A Memorable Business Name

Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.

While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.

However, don’t take this decision lightly. Read more…

Recommended: 3 Effective Video Marketing Content Ideas

Jan 2: How To Gain Your Client’s Trust – 5 Tips

How To Gain Your Client's Trust - 5 Tips

Whether you’re the owner of one small business or multiple companies looking to increase your clientele, here are some tips on how to build a trusting relationship with your client.

Tip #1: Be Upfront

How do you put your client at ease the first time you go to his home as a total stranger? It all starts with communication. Read more…

Recommended: 3 Ways to Grow Your Small Business Brand on Google

Jan 1: How To Hire Great Employees As A New Manager

How To Hire Great Employees As A New Manager

Hiring staff can be difficult as a new manager, and making bad choices can be disastrous. These 5 easy steps will help you find the right fit for your companies:

1) Determine what you need.

Many people make the mistake of not clearly defining the skills needed before starting to interview. Read more…

Recommended: How To Improve Your Mobile Advertising Campaign: 10 Tips

Jan 1: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 1: 4 More Ways to Create a Brand That Customers Remember

4 More Ways to Create a Brand That Customers Remember

Did you know that it takes less than 5 seconds to form a good or bad first impression? If your business doesn’t capture attention at first glance, not only are you missing out on brand recognition but on potential sales too.

If you haven’t felt your brand is quite at the level you envisioned, use these tips to step it up. Read more…

Recommended: One Man Marketing Department !!!

Jan 1: Don’t Make This Common Brainstorming Mistake That Leads to Failure

Don't Make This Common Brainstorming Mistake That Leads to Failure

Imagine you’re leading a brainstorming session at your company. You want to come up with growth strategies for your startup, so you gather your team in a meeting room, generate lots of ideas, and choose the most promising one. Many small business owners use that approach, but unfortunately, it often doesn’t work. Read more…

Recommended: 3 Tips For Using Promoted Posts To Get Customers Excited

Jan 1: Secrets Of Virgin Atlantic’s Marketing Success

Secrets Of Virgin Atlantic's Marketing Success

Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.

You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…

Recommended: How To Avoid Seasonal Slowdowns, And Keep Growing Your Business

Jan 1: Email Marketing Is Still Well And Alive – 5 Reasons

Email Marketing Is Still Well And Alive - 5 Reasons

Despite the importance of Social Media, Email Marketing is still the most powerful tool to connect with people. Everyone has at least one email account these days, whether it be for business or personal reasons. According to The Radicati Group, more than 34% of the worldwide population uses emails – Which accounts for nearly 2.5 billion people. Read more…

Recommended: Benefits of Ad Retargeting (Remarketing)

Jan 1: 6 Smart Email Triggers for Marketing Automation

6 Smart Email Triggers for Marketing Automation

Targeted emails, also known as triggered emails, can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing a contact altogether.

As long as the automated email is relevant, timely, and provides value to the recipient, triggered emails can be used to save marketers a tremendous amount of time and, more importantly, better engage your contact database. Read more…

Recommended: 4 Ways To Come Up With A Memorable Business Name

Jan 1: 4 Affordable Ways to Market Your Business Around Town

4 Affordable Ways to Market Your Business Around Town

Some entrepreneurs spend too much time and money on traditional ads and old-fashioned promotions that don’t generate new business or sales. Whether it is local sports sponsorships, newspaper-ad buys or search engine marketing, they waste money on marketing strategies that may boost their egos by making them local celebrities, but don’t actually translate into sales.

What should they do instead? Entrepreneurs, especially those relying on customers in their local areas, should first focus on networking with other area businesses, major employers, schools, churches and other organizations. Read more…

Recommended: Small Businesses: How to avoid these 5 E-Marketing Mistakes

Jan 1: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Jan 1: Crowdfunding vs Venture Capital

Crowdfunding vs Venture Capital

It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?

The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…

Recommended: 7 Strategic Tips to Boost Your Business Content Marketing

Jan 1: How to solve one marketing puzzle

How to solve one marketing puzzle

Take a look at all of the marketing you’ve done over the last several months. Chances are, most – if not all – was effectively limited to product or service promotion. While offers and advertisements are important, promotions are really at the bottom of the food chain when it comes to building a strong brand. Read more…

Recommended: 8 Best Ways to Optimize Your Marketing Video Landing Page

Jan 1: Money won’t make you happy, but everybody wants to find out …

SAY OF THE DAY: “Money won’t make you happy, but everybody wants to find out for themselves.” – Zig Ziglar… read more

Jan 1: 6 Ways to Boost Your Inbound Marketing with Evergreen Content

6 Ways to Boost Your Inbound Marketing with Evergreen Content

Reuse, reduce, recycle doesn’t just apply to trash, aluminum cans, and plastic water bottles any more. You can recycle and repurpose your inbound or influencer marketing content to increase its value to your overall campaign. Think of it like a neighborhood recycling program… You’re preventing waste and reducing expenses, while putting resources back into the community — or, in this case, your companies or businesses.

So, how do you do this? Here are 6 ways to get started:

1. Read more…

Recommended: Why Startup Entrepreneurs Need To Be More Like Reporters

Jan 1: 5 Lies of Content Marketing That Businesses Must Avoid

5 Lies of Content Marketing That Businesses Must Avoid

Content marketing is becoming increasingly popular each year. Businesses see the benefits that competitors are enjoying from publishing highly valuable content, and they are looking for ways to do the same themselves.

Producing large quantities of great content ideas is often more difficult than anticipated, and companies that enter content marketing for the first time often have some unrealistic expectations for the type of results it will provide as well as how quickly those results will come.

There is a lot of information out there that can help businesses to set realistic expectations for themselves when they first start content marketing. Read more…

Recommended: Why The Business Plan Is Still Useful For Startup Success

Jan 1: Boost Sales With These 4 Tips

Boost Sales With These 4 Tips

These days, many people accept that a slowdown in sales is a fact of business life. Well, nothing could be further from the truth, and as a business owner you need to get out of that mindset.

A summer slowdown may be something many people want because they expect this to be a season for vacations – or perhaps even unexpected lockdowns. Read more…

Recommended: How To Overcome 3 Horrifying Mental Challenges In Business

Dec 31: 6 Ways to Create Content that Attracts Audiences and Customers

6 Ways to Create Content that Attracts Audiences and Customers

As a business owner or entrepreneur, coming up with ways to interact with your audience on a daily basis can start to make you feel as though you’re stretching your creative capacity a bit thin. Yet developing strategies to engage with your audience and keep them coming back for more is critical to long-term social media marketing success. Read more…

Recommended: Seven Winning Market Strategies To Generate Sales

Dec 31: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 31: 3 Tips To Recruit The Best Employees For Your Startup

3 Tips To Recruit The Best Employees For Your Startup

Why do startup entrepreneurs have a difficult time finding and recruiting good employees? Hiring the right people is a difficult task for many companies, even well-established businesses. The main difference is that startup entrepreneurs are often unable to retain the employees that they hire, and there are several reasons for that. Read more…

Recommended: Popularity of Local Mobile Marketing

Dec 31: 5 Ways to Start a Business Part-Time While Holding a Day Job Full-Time

5 Ways to Start a Business Part-Time While Holding a Day Job Full-Time

You know you want to start a business, but you can’t shake those financial worries – rent or a mortgage, a car payment, and maybe you have kids. Even young people have responsibilities after all. But tack on the fact that your business idea will surely take time to catch on, and starting up can seem even further out of reach.

You are a perfect candidate to become a part-time entrepreneur. Read more…

Recommended: 4 Ideas for a Customized Marketing Strategy to Reach the Right Audience

Dec 31: One Man Marketing Department !!!

One Man Marketing Department !!!

As an entrepreneur, small business, or a one man (or woman) show, marketing can be very difficult to tackle. Where do you start? What would a realistic marketing plan be? How can you get the most out of your time? These are all questions that small businesses face. Here’s how to “hit it out of the park” as a one-person marketing department…

Set Realistic Goals:

We’ll just throw this out there – you’re not going to have the capabilities of Coca Cola when it comes to your marketing efforts. Read more…

Recommended: 3 Tips For Using Promoted Posts To Get Customers Excited

Dec 31: Why Small Businesses Should Not Hire These 3 Types Of People

Why Small Businesses Should Not Hire These 3 Types Of People

Hiring? Even the most perceptive business owners can make a bad hire when they don’t pay attention to the right signs. Here are 3 personality types that can bring down your business and how you can spot them in an interview:

1) The Narcissist

It’s easy to make the mistake of hiring a narcissist. Read more…

Recommended: When To Start Outsourcing Some Of Your Busy Work

Dec 31: Email Marketing Tips for Small Business

Email Marketing Tips for Small Business

Keeping the doors of your small business open can depend upon your ability to market to potential clients. Email marketing has been a cornerstone strategy throughout the technological era. Prior to this, companies were limited to direct mail for advertising. Read more…

Recommended: Smart Entrepreneurs Do These 4 Accounting Steps

Dec 31: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 31: 4 Ways To Come Up With A Memorable Business Name

4 Ways To Come Up With A Memorable Business Name

Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.

While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.

However, don’t take this decision lightly. Read more…

Recommended: What Entrepreneurs Need to Know About Equity Crowdfunding to Raise Money

Dec 31: Traditional Marketing And Content Marketing: Can They Co-Exist?

Traditional Marketing And Content Marketing: Can They Co-Exist?

As content marketing continues to grow in popularity, a question being asked more and more is “should I replace my traditional marketing with content marketing?” The short answer is no.

It’s easy to pile onto the idea that print, radio, and even TV are on their way out as marketing platforms – but if they are effective, you shouldn’t give them up. Read more…

Recommended: 22 Things Advertising People Learn to live with

Dec 31: Truth is certainly a branch of morality and a very important …

SAY OF THE DAY: “Truth is certainly a branch of morality and a very important one to society.”-Thomas Jefferson… read more

Dec 31: 9 Don’ts of Crowdfunding Campaign

9 Don'ts of Crowdfunding Campaign

Crowdfunding opens up a new world of opportunity to startups. Crowdfunding campaign is convenient and has the potential to reach a wider range of investors, but it’s not easy. It requires much thought and effort. Most of the crowdfunding projects fail due to inadequate planning.

Following are nine reasons as to why crowdfunding campaign fails:

1. Read more…

Recommended: 3 Tips To Recruit The Best Employees For Your Startup

Dec 31: Using Hashtags in Social Media Marketing

Using Hashtags in Social Media Marketing

In case you haven’t noticed, the hashtag (#) has taken over social media.

With sites like Twitter, Facebook, LinkedIn, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.

Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…

Recommended: 4 Affordable Ways to Market Your Business Around Town

Dec 31: How to Empower Entrepreneurs With Crowdfunding

How to Empower Entrepreneurs With Crowdfunding

Prior to Crowdfunding, starting a business was nearly a mission impossible.

Entrepreneurs had only three choices of raising capital: (1) Friends & Family (2) Bank and (3) Angel or Venture Capital.

Then in 2007, all that changed when Prosper.com launched the first peer-to-peer lending service in the US. Read more…

Recommended: 4 Affordable Ways to Market Your Business Around Town

Dec 30: How To Promote Your Startup On A Shoe-String Budget

How To Promote Your Startup On A Shoe-String Budget

What do the smartest entrepreneurs do differently to ensure their businesses stay profitable? They do the simple things right. Simple things like finding cheap ways to get exposure, or hearing their customers’ feedback, or networking in the right places. With all this covered, the customer acquisition cost for every new customer falls low enough to make their business model sustainable in both the long and short term.

If you have a young business that’s losing steam fast compared to its competitors, it’s very likely you’re facing a rival who has found inexpensive and effective ways to market itself to new customers. Read more…

Recommended: How to Brainstorm Breakthrough Ideas for Your Business

Dec 30: How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

How to Promote Your Crowdfunding Project to 2,500,000 People for Only $20

Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.

Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…

Dec 30: Social Media Marketing – 5 Myths

Social Media Marketing - 5 Myths

Here’s why your company’s Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren’t performing as well as they could be.

Over the past five years, social media has become an increasingly important part of many companies‘ marketing strategies. Read more…

Recommended: Use Your Smartphone To Be 30% More Productive At Work

Dec 30: Smart Entrepreneurs Do These 4 Accounting Steps

Smart Entrepreneurs Do These 4 Accounting Steps

Unless you’re an accountant, the word accounting probably strikes fear in your heart, or a little bit of nervousness, at least. For aspiring entrepreneurs, the feeling is probably amplified. After all, poor bookkeeping from the start not only can set a project back in the short term, it can really come back to bite you over the long haul. Read more…

Recommended: Selection Of A Good Marketing Manager – 6 Must Have Qualities

Dec 30: 6 Reasons Why Time Is The Business Owner’s Most Scarce Resource

6 Reasons Why Time Is The Business Owner's Most Scarce Resource

Are you flushing your time and money down the toilet? Not long after you start a business on your own, you soon realize that you need to get smarter about managing time. If you feel overwhelmed, you may need to rethink how you use your time, which is an entrepreneur’s most valuable – and scarce – resource. Read more…

Recommended: How To Keep Your Employees Motivated

Dec 30: 10 Content Marketing Ideas to Promote your Small Business or Startup Company

10 Content Marketing Ideas to Promote your Small Business or Startup Company

Business marketers who use smart content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.

In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.

Every year, customers have increasing control over what marketing messages they wish to consume. Read more…

Recommended: Top 3 Crowdfunding Tips to Get Funded

Dec 30: 4 Easy Financial Accounting Tips for Small Business Startups

4 Easy Financial Accounting Tips for Small Business Startups

You have a great business idea, and you’re lining up the resources to make it a reality. But if you don’t establish solid corporate and accounting strategies from the start, you could be putting your business in peril before you ever get off the ground.

Follow these four steps to get off on the proper financial foot…

1. Read more…

Recommended: How To Make Social Media Marketing Success

Dec 30: Crowdfunding or P2P Lending – Which is Better for My Small Business?

Crowdfunding or P2P Lending - Which is Better for My Small Business?

When you are looking for funding, the dilemma use face is crowdfunding or peer-to-peer lending? This is the question many business owners are asking now that these alternative forms of business finance have become mainstream on the back of ineffective lending from the banks. So, the ultimate question then is, which method of finance would work best for you and your business?

Crowdfunding and peer-to-peer lending are two innovative ways to get money into your business. Read more…

Recommended: The Unexpected Benefits of Crowdfunding

Dec 30: How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

How to Advertise Your Business to 2,500,000 People on 4 Social Networks for $20

Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.

For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…

Dec 30: Is Twitter A Good Marketing Tool For You?

Is Twitter A Good Marketing Tool For You?

What do you think in reality Twitter is? It has long been one of the most important social media platforms available on the internet. But what do you feel is the true use of this wonderful website? Over the years, websites, such as Twitter and others are becoming more and more popular. Read more…

Recommended: Does Your Marketing Strategy Work For You?

Dec 30: Is Twitter A Good Marketing Tool For You?

Is Twitter A Good Marketing Tool For You?

What do you think in reality Twitter is? It has long been one of the most important social media platforms available on the internet. But what do you feel is the true use of this wonderful website? Over the years, websites, such as Twitter and others are becoming more and more popular. Read more…

Recommended: 5 Lies of Content Marketing That Businesses Must Avoid

Dec 30: If people are not calling you crazy, you are not thinking big …

SAY OF THE DAY: “If people are not calling you crazy, you are not thinking big enough.” – Richard Branson… read more

Dec 30: 3 Questions Entrepreneurs Must Answer To Become Successful

3 Questions Entrepreneurs Must Answer To Become Successful

As a smart entrepreneur, you probably have a business plan that states what you intend to accomplish, what competitive threats are out there, your financial projections, how much money it will take to get to profitability, and how your company is going to succeed. Wait… Did you forget to include that last part?

At 40Billion.com, we help many entrepreneurs and startup businesses every day. Read more…

Recommended: Make Your Small Business Email Marketing Successful – Follow These Steps

Dec 30: 5 Tips for Digital Marketing Success

5 Tips for Digital Marketing Success

As the world grows increasingly accustomed to staying connected digitally while social distancing, nearly all of the more traditional marketing methods have become irrelevant. Let’s take a look at what digital marketing is, and how you can harness its power to achieve success for your marketing campaign.

What is Digital Marketing?

Digital marketing is the total opposite of outbound marketing. Read more…

Recommended: Social Media Marketing – 5 Myths

Dec 30: 6 Creative Ways of Marketing Your Startup on a Budget

6 Creative Ways of Marketing Your Startup on a Budget

There are countless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.

Don’t rely on the same old banner ads and Google reviews. Read more…

Recommended: 3 Traits Of Successful Entrepreneurs

Dec 29: Email Marketing Is Still Alive And Well

Email Marketing Is Still Alive And Well

While some say that email isn’t an effective marketing tool anymore, research shows that it still has the highest ROI of any online marketing tactic.

One reason is that email is still a dominant avenue of communication in business. In fact, 91% check their email daily.
Email subscriptions to websites for updates and information is growing at the fastest rate ever, with 74% of consumers actually preferring to receive commercial communications by email.

Review Your Email Lists For Segmentation Opportunities

A common opportunity we uncover is email list segmentation. Read more…

Recommended: Great Digital Marketing For Bootstrapped Entrepreneurs