Seven Winning Market Strategies To Generate Sales

Seven Winning Market Strategies To Generate Sales

Every firm has something that it calls a market strategy. Unfortunately, many market strategies are ineffective and almost guarantee failure.

Market strategies that really work always have the following characteristics:

1. They are strategic rather than tactical.

This sounds simple, but it’s a point that many people find confusing. Strategies define goals to be achieved while tactics define the actions you’ll take to achieve those goals. Read more…

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