40Billion Blog for Startup Entrepreneurs and Small Businesses
Blog of 40Billion.com, the small business entrepreneurs' social network!
When you’re getting ready for a website redesign, you need to make sure that you partner with a certain kind of online marketing agency. Anyone can say they design websites nowadays; but not everyone can say they produce websites that look great, are easy to use, and have a real, measurable impact on your revenue stream.
Your website is your most valuable marketing asset. Read more…
Recommended: How To Attract Customers Without Saying A Word
You’ve poured your heart and soul, your time, your money and more into your business, so it simply must succeed… Right? While that’s nice to say, it’s not always true. The more you’re able to realize that success can come and go, the better positioned you’ll be to take advantage of other, more promising opportunities.
Here’s how to know when to give up:
1) Are you the only one who still believes in your business?
Sometimes the smartest people can have a blind spot when it comes to their own vision. Read more…
Recommended: 5 Mobile Marketing Methods That Work
Every firm has something that it calls a market strategy. Unfortunately, many market strategies are ineffective and almost guarantee failure.
Market strategies that really work always have the following characteristics:
1. They are strategic rather than tactical.
This sounds simple, but it’s a point that many people find confusing. Read more…
Recommended: 5 Tips for Digital Marketing Success
For entrepreneurs, knowing how to communicate clearly and effectively is critical in leading a company and selling your business ideas. But the words you speak and hear are only a small part of getting your message across to your employees, customers and investors. It is the way you speak and listen that makes all the difference in the world.
Consider these 10 steps for communicating and pitching more effectively as a business owner:
Step 1: Relax. Read more…
Recommended: Networking Events Are A Waste Of Time If You Don’t Do This
Do you have a mobile-friendly version of your small business website yet? If you don’t, you could be missing tons of potential customers who use their smartphones to do the majority of their shopping because it’s more convenient.
Would you believe that more than half of all adults in the United States use a smartphone? Chances are, you’re one of them. Read more…
Recommended: 10 Content Marketing Trends You Need To Know For Success
Social media-a requirement for inbound marketing success-holds real influence that continues to rise. A captivating social media presence is essential in the current business environment. Neglect social media, and your business will suffer. You will not be able to optimize your content marketing, website traffic, or lead generation and conversion without social media best practices.
Provide Real Value
Winning social media marketing requires active listening and genuine participation. Read more…
Recommended: How To Attract More Customers With A Great Mobile Website
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
As a business owner or startup entrepreneur, you are responsible for building an effective team and enabling your employees to do their best work. To do that well, you need to have perspective, which is the ability to create a point-of-view based on imagining yourself in another’s shoes.
Awareness about ourselves and others is difficult to gain. Read more…
Recommended: 3 Reasons To Work For A Startup First
How can you maximize the benefits of attending professional networking events as an entrepreneur or business owner?
1. Have an agenda.
Not all networking events are created equal. It behooves you to research the best of the bunch in your area and decide which might be best for your overall start-up goals. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
Reaching the right audience at the right time with the right message is very crucial to any marketer. You already know why you need to do it. The problem is that you’re part of a small team and that there are only 24 hours in a day. What you need is an arsenal of high-impact tactics that are creative, easy to implement, and proven to work.
1. Read more…
Recommended: 4 Reasons Young People Should Become Entrepreneurs
SAY OF THE DAY: “You can’t learn in school what the world is going to do next year.” – Henry Ford… read more
It’s that time of year again when you and a lot of other entrepreneurs may be looking at former 9-to-5 colleagues with some envy, as they plan their annual two-week vacation with family or friends.
Can you afford to take two weeks away from your business and have it run as smoothly as it does when you’re in it? If you can, that’s great. Read more…
Recommended: Using Hashtags in Social Media Marketing
What is Crowdfunding?
Over the past 10 years, crowdfunding has emerged as a popular tool for individuals to raise financing for business ventures.
Entrepreneurs typically raise small amounts of money from a large number of backers, or “the crowd,” usually via the Internet. Backers receive some sort of reward or, less commonly, an equity- or royalty-based financial return. Read more…
Recommended: Seven Winning Market Strategies To Generate Sales
Let’s face a simple fact, boys and girls: advertising on the social channels is here to stay and, increasingly, social butterflies who want to get noticed will have to spend money on it.
This will come as a discouraging news for the legion of social media mavens who like the free nature of the social channels but reality is reality and marketers, organizations and business who really want to advance themselves will need to get serious about spending money on social advertising.
We all know the major social networks need to produce revenue to remain viable and we’ve long ago realized ad sales is really the most successful revenue generator or any mass media. Read more…
Recommended: Step-By-Step Guide For Social Video Marketing
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Promotion and Publicity are not to be confused with Marketing. Marketing deals with how you express your essence, your identity. Promotion deals with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. That happens when your offer is compelling enough that it will create some serious buzz. Read more…
Recommended: How to Create Influence on Twitter
Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.
There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…
Recommended: Email Marketing Tips for Small Business
Face it… The topic of shutting down your business isn’t something most entrepreneurs want to contemplate, but something most will have to deal with inevitably.
There’s just no skating around the issue that for whatever reasons, sometimes companies must close up shop. Read more…
Recommended: 3 Tips For Using Promoted Posts To Get Customers Excited
After you’ve surrounded yourself with the best talent you can find, creating an environment that stifles open communication can render that investment useless.
Perhaps your employees are afraid to give you honest answers about your business or feel like they need to agree with every idea you have, even the obviously bad ideas. Read more…
Recommended: 6 Marketing Tips to Bootstrap Your Startup
Advertising is changing at lightning speed with the internet. When businesses started flocking online, they found amazing opportunities to reach consumers outside of traditional media like print and television. But even in the last few years, those advertising options have shifted tremendously.
Gone are the days of the pop up – well, mostly. Read more…
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What do smart entrepreneurs do different to ensure their business stays profitable? They do the simple things right. Simple things really, like finding cheap ways to get exposure, or hearing their customers out, or networking in the right places. With all this covered, the Customer Acquisition Cost (CAC) for every new customer falls low enough to make their business model sustainable in both the long and short run.
If you have a young business that’s losing steam fast compared to its rivals, it’s very likely you’re facing a competitor who has found inexpensive and effective ways to market itself to new customers. Read more…
Recommended: Why Entrepreneurs Need to Create Their Own Brands
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
The challenge of capturing the ROI of social media is almost as old as the Internet itself. The reason boils down to basic consumer behavior. For one, shoppers engage with brands at multiple touch points, across a range of devices. And new digital technologies are lowering the barrier for startups to enter the market.
This landscape is creating a fragmented data picture, where information often lives in silos between teams. Read more…
Recommended: Five Prong Approach To Creating Effective Social Media Marketing Strategy:
Promotion and Publicity are not to be confused with Marketing. Marketing deals with how you express your essence, your identity. Promotion deals with how you convey your marketing message to your target audience, and Publicity is what you get when people notice your offer and talk about it. That happens when your offer is compelling enough that it will create some serious buzz. Read more…
Recommended: 5 Essential Business Plan Topics When Raising Venture Capital
Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.
Importance of Video:
The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…
Recommended: How To Gain Clients Trust – 5 Tips
SAY OF THE DAY: “Wide diversification is only required when investors do not understand what they are doing.” – Warren Buffett … read more
If you want to reach local customers and keep them coming back to your business, text-message marketing is one of the most effective strategies for doing so. While email marketing messages are opened by a small percentage of recipients, text message ads are typically viewed by almost all recipients.
SMS messaging is also an ideal way for sending coupons that will get noticed and used, at a much lower cost than printing physical coupons. Read more…
Recommended: 22 Things Advertising People Learn to live with
Tech startup companies and business entrepreneurs don’t have a lot of room for miscalculating buyer behaviors. Here’s what you need to know to be able to anticipate, identify and satisfy changing buyer behaviors for the sake of creating an effective marketing strategy.
The buyer you engage with today won’t be the buyer you engage with tomorrow. Read more…
Recommended: 8 Key Steps to a Successful Crowdfunding Campaign
Are you the owner of a small business looking to increase your customers? How do you build a trusting relationship with your customers? Here is a proven strategy to build and maintain trust in your business, and in turn attract both customers and profits.
There are many different sources of trust, and sometimes people trust for the wrong reasons. Read more…
Recommended: How to Build Great Marketing Relationships for your Business
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
One of the most important aspects of your crowdfunding campaign is the story you tell, as it has a direct impact on the overall impression that your project conveys. In the end, this is what will get someone to become your supporter. Your choice of words can actually make a huge difference in your campaign’s results.
Before getting started, you have to decide if you or your team are the most suitable to do the work. Read more…
Recommended: How To Avoid Summer Slowdowns, And Keep Growing Your Business
In reading the start-up and tech blogs these days, one would think investors are chomping at the bit to fund startups like yours. But as is true with most situations in life, you shouldn’t believe everything you read.
There are certainly examples of big and fast rounds and companies where money landed in a founder’s lap. Read more…
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Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
Recommended: Avoid These 13 Content Marketing Mistakes
In case you hadn’t noticed, the hashtag has pretty much taken over social media.
With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.
Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…
Recommended: Essential Tips for Successful Crowdfunding
Sure, you can lay out a proposed path to success in a business plan presentation template, but the road will be full of surprises. More important than attempting to forecast is knowing how to adapt and be flexible.
For exactly that reason, many top investors and incubators are shifting their views on written business plans. Read more…
Recommended: 3 Absurd Myths About Using Technology in Small Business
In addition to the money provided by backers, crowdfunding can generate other, unanticipated benefits for small businesses. Two such benefits are 1) new customers and supporters, and 2) access to additional financing and specialized services.
New Customers and Supporters:
Everyone who contributes to a crowdfunding campaign is a potential new customer and loyal advocate for your brand. Read more…
Recommended: 9 Content Marketing Steps to Follow When You Have a Low Budget
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Remember to listen:
Proactive listening is by far the most underused online marketing tactic. Too many companies have lulled themselves into believing that social-media monitoring is just waiting for someone to say something bad or ask a customer-service question. Read more…
Recommended: Turning Holidays Gifts Into a Marketing Tool – 6 Ideas
Every business owner knows how to wear a lot of hats. When first striking out on your own, you have a hand in finances, marketing, product design, and everything in-between. But as your company grows, you need to empower your employees to feel that same sense of independence.
Autonomy is one of our fundamental human needs – an essential component of a healthy workplace – our need to be driven by personal interest and enjoyment.
Employees that feel empowered are happier, more motivated, more committed to their jobs, and less stressed. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Kickstarter
Many people accept that a slowdown in sales is a fact of business life during the summer. Well, nothing could be further from the truth, and as a business owner you need to get out of that frame of mind.
A summer slowdown may be something many people want because they expect this to be a season for vacations when the living is easy. Read more…
Recommended: 5 Essential Business Plan Topics When Raising Venture Capital
SAY OF THE DAY: “I have not failed. I’ve just found 10,000 ways that won’t work.” -Thomas Edison … read more
Do you have a mobile-friendly version of your small business website yet? If you don’t, you could be missing tons of potential customers who use their smartphones to do the majority of their shopping because it’s more convenient.
Would you believe that more than half of all adults in the United States use a smartphone? Chances are, you’re one of them. Read more…
Recommended: Avoid These Four Social Media Marketing Mistakes
In case you hadn’t noticed, the hashtag has pretty much taken over social media.
With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.
Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
The challenge of capturing the ROI of social media is almost as old as the Internet itself. The reason boils down to basic consumer behavior. For one, shoppers engage with brands at multiple touch points, across a range of devices. And new digital technologies are lowering the barrier for startups to enter the market.
This landscape is creating a fragmented data picture, where information often lives in silos between teams. Read more…
Recommended: How to Create Influence on Twitter
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Today, nearly every business is attempting to become a content marketer. The results aren’t pretty. The noise is deafening and while there’s plenty of great content, every industry is being bombarded with junk-cheap imitations of the idea of content marketing-create original, compelling, helpful content. Read more…
Recommended: How To Get Influencers To Endorse And Grow Your Business
Social media can be a slippery slope. Stretching yourself too thin by trying to be on every site can result in disengaged users. Failing to engage users on the right platforms will only amount to yet another lost marketing opportunity.
Here are 13 best practice tips when using popular social networking sites.
Facebook is by far the biggest and most popular social media platform. Read more…
Recommended: 11 Ways to Write a Compelling Crowdfunding Campaign
Many of us dream of leaving the workplace while in our 40’s or 50’s instead of sticking it out until age 65. Early retirement is a tempting goal, but it can be tough to achieve.
There are four major obstacles to early retirement:
1) You have less time to earn money. If you start working at age 20 and retire at 65, you have 45 years to produce income. Read more…
Recommended: 5 Crowdfunding Steps Proven To Raise Money on Indiegogo
Why do startup entrepreneurs have a difficult time finding and recruiting good employees? Hiring the right people is a difficult task for many companies, even well-established businesses. The main difference is that startup entrepreneurs are often unable to retain the employees that they hire, and there are several reasons for that. Read more…
Recommended: 6 Reasons Why Time Is The Business Owner’s Most Scarce Resource
Marketing strategies and tactics can be very different, depending on your industry, size or location. But there are five fundamentals your marketing must accomplish, no matter what type or size of business you run, and no matter where it is.
If your marketing is not accomplishing one or more of these five marketing musts, it might not be bringing your small business the new customers, brand advocates and followers you need to build a strong organization. Read more…
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9 Ways the New SEC Crowdfunding Rules Will Affect Your Business
The SEC adopted new crowdfunding rules in late 2015. Following information will help learn all about the important changes, and what it means to you.
The new SEC crowdfunding rules could be a game-changer for your business, but there’s a lot work to be done on your end before you can reap the benefits.
Following 9 tips will help you understand new regulations little better.
1. Read more…
Recommended: Email Marketing Is Still Well And Alive – 5 Reasons
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
As the 32nd most popular website in the world, Tumblr is a big opportunity. But you can’t approach it as you would other marketing strategies.
With 105 million blogs and 49 billion posts, Tumblr, the free blog hosting and social networking site, is the 32nd most popular site in the world. So, if you’re not using Tumblr as part of your marketing efforts, you’re missing a very large boat.
Tumblr isn’t a blog platform like WordPress; it’s a social network that has a blogging platform. Read more…
Recommended: Crowdfunding vs Venture Capital
These days, the desire for speed, easy access and convenience are a priority with consumers of almost every generation. Technology is impacting every aspect of our daily lives, shifting how we gather information and research and affecting our purchasing choices and habits. We want access to information from our smartphones and we want technology integrated into our shopping experience. Read more…
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Online business owners have two primary choices for building a customer base. You can invest your time and money in attracting new customers one-by-one, using techniques such as cold calling, pay-per-click advertising and media buys. These techniques are referred to as “outbound marketing” because you must push out your message and hope it falls on receptive ears and generates new customers.
But outbound marketing is becoming less effective due to the growing number of sales messages prospects are exposed to every day. Read more…
Recommended: Best Online Sites For Small Businesses To Advertise
SAY OF THE DAY: “The most valuable thing you can make is a mistake – you can’t learn anything from being perfect.” -Adam Osborne … read more
Retargeting Ads. You’ve seen them. But, do you know what they are and how they benefit your business?
Unfamiliar with the difference between retargeting and remarketing? They’re the same thing. Google uses the term “remarketing” while Facebook tends to use the term “retargeting”.
Smart marketers and business owners use Ad Retargeting to:
. Bring back landing page visitors who don’t convert
. Re-engage with abandoned shopping cart prospects
. Upsell products to highly targeted, interested customers
. Increase brand awareness.
A highly optimized, targeted, conversion-centric landing page averages an 8-10% conversion rate. Read more…
Recommended: Reduce Your Website Bounce Rate With These 7 Steps
Here’s a list of buzzwords for you: social, video, and marketing. But if you put them together, they create something that can powerfully engage customers and greatly improve their online experience.
It’s a combination that works very well for online marketing: the grassroots, viral environment of social media; video’s ability to engage; and a strong marketing strategy.
You’re likely well aware of video’s value in bringing your brand and messages to life. Read more…
Recommended: Social Advertising Is Here To Stay. Learn To Live With It.
Do you follow a brand in social media? Are you glad you did? If that’s the case, they are doing either one of three things:
. Connecting with one of your passions and/or interests.
. Entertaining you with their engaging personality.
. Providing interesting and/or important information to you. Read more…
Recommended: Traditional Marketing And Content Marketing: Can They Co-Exist?
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Crowdfunding is a collective cooperation of people who network and pool their money and resources together, usually via the Inter?net.
It seems like everyone is using crowdfunding to kick off their new business venture, be it a new coffee shop, or gadget. With the tough economic climate, crowdfunding has become a popular and alternative method of raising finance for a business, projects or ideas and has become popularized online by sites such as Kickstarter, Indiegogo, and GoFundMe.
Now anyone with a computer or mobile device and an internet connection can research, review and become an investor in a business with a push of a button. Read more…
Recommended: One Man Marketing Department !!!
You’ve heard it many times: reuse, reduce, recycle. Did you know that this piece of advice doesn’t just apply to aluminum cans and plastic water bottles?
You can repurpose your influencer marketing content to increase its value to your campaign. Think of it like a neighborhood recycling program: You’re preventing waste while putting resources back into the community – or, in this case, your company.
1. Read more…
Recommended: How To Turn Your Exit Page Into A Sales Opportunity
You’re an aspiring entrepreneur, so why are you working for an entrepreneur? Is working at another startup a route to nowhere or a good career move? It just might pay to work at someone else’s startup before starting your own. Here are 3 reasons why:
1) Startups can take a chance on talent.
Getting a first job is key to launching your career as an entrepreneur. Read more…
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What are some common challenges that small business and startup teams face? Long hours, conflicting personalities, not enough space, or too many mistakes?
A business team should undergo comprehensive team training in order to perform at a high level. To help your team become more efficient and effective, here are 3 team-building skills that you should focus on developing:
1) How to be great followers so that they can be great leaders
Good followers know how to listen attentively, ask questions when they don’t understand something, adapt to changing demands from different leaders, and give constructive criticism. Read more…
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Ever experienced fear or doubt about your abilities? To the degree you can overcome your insecurities, you will experience freedom to be yourself and reach your full potential as an entrepreneur. The most important thing to understand is that everyone experiences these scary emotions to some degree, regardless of how confident and self-assured people may seem.
Follow these 4 tips to overcome fear and get to that next level in your business goals:
1) Don’t forget that it’s normal. Read more…
Recommended: How To Gain Clients Trust – 5 Tips
Do you follow a brand in social media? Are you glad you did? If that’s the case, they are doing either one of three things:
. Connecting with one of your passions and/or interests.
. Entertaining you with their engaging personality.
. Providing interesting and/or important information to you. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
If your business experiences uneven revenues during summer months or other seasonal slowdowns, you may be looking for new summer marketing ideas to grow your organization. Here are four ways you can give in order to get more customers and sales this summer.
For seasonal businesses that thrive during summer months, marketing might be a cinch. Read more…
Recommended: 6 Tips For An Effective Text Message Marketing Campaign
Target marketing is about attracting customers who will buy what you’re selling.
In order to target market effectively, you’ll need to know exactly who purchases your products and exactly how to reach them. And acquiring that kind of knowledge requires some research and planning on your end.
The evolution of target marketing
Target marketing is the most current method of marketing to consumers based on research into their interests, hobbies, and needs, and it didn’t spring from nothing. Read more…
Recommended: Target Marketing – Everything You Need To Know And More
Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
Recommended: 7 Steps to Boost Content Marketing Success
SAY OF THE DAY: “Few are those who see with their own eyes and feel with their own hearts.” Albert Einstein… read more
When you’re getting ready for a website redesign, you need to make sure that you partner with a certain kind of online marketing agency. Anyone can say they design websites nowadays; but not everyone can say they produce websites that look great, are easy to use, and have a real, measurable impact on your revenue stream.
Your website is your most valuable marketing asset. Read more…
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Most entrepreneurs spend too much time and money on promotions that don’t generate new business. Whether it is local sports sponsorships, newspaper-ad buys or social media, they waste money on marketing strategies that may boost their egos by making them local celebrities, but don’t actually translate into sales.
Entrepreneurs, especially those relying on customers in their local areas, should first focus on networking with other area businesses, major employers, schools, churches and other organizations. Read more…
Recommended: 4 Steps To Close Up Shop When It’s Time To Call It Quits
Everyone’s abuzz about content marketing these days, and for good reason. While advertising isn’t dead, the digital age has spawned a brave new era for today’s marketer. “Selling” doesn’t work like it used to. But informing, educating, and even doing a little entertaining, does.
That’s content marketing: Providing information of value that convinces an audience you are a trusted expert on your topic of mutual interest, and puts you top-of-mind when it is time they make a purchase decision. Read more…
Recommended: 3 Reasons To Work For A Startup First
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Influencer marketing has become a prime choice for brands that want to increase exposure and get connected with a larger pool of potential customers.
There’s no question that influencer marketing is a worthwhile pursuit for growing brands. But, what comes into question is the way brands tackle their campaigns. Read more…
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Auto parts is one of the fastest growing ecommerce sectors.
Clearly, there’s demand for aftermarket car parts and accessories. But how can an auto parts store increase their sales to reach more customers who want what they’ve got?
Here’s 6 steps to increase your online auto store revenue.
1. Read more…
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This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
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Virgin Atlantic is a small airline with a big personality. This is how it lures customers from the big guys.
You may think Virgin Atlantic is a huge airline worldwide, but they’re not. Maybe they’re the No. 2 airline in the UK, but they don’t even hold a candle to United, American or Delta here in the U.S. Read more…
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So, you’ve created the perfect app. Bravo!
It may come off as a surprise to you that, in reality, this actually means only half of the work is done. The remaining half is to let the world know that it exists.
There is a workable method to increase the reach and visibility of your app. Follow this step-by-step process.
8 Things to Consider When Launching an App on a Shoestring Budget
1. Read more…
Recommended: 8 Social Marketing Fails to Avoid
Everyone is busy in creating his own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.
Here are 7 important steps in content marketing that every blog should include. It is a true assumption that the content promotion strategies very much depend on the nature of the business, but the following points can be applied to any kind of content.
1. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
So, you’ve created the perfect app. Bravo!
It may come off as a surprise to you that, in reality, this actually means only half of the work is done. The remaining half is to let the world know that it exists.
There is a workable method to increase the reach and visibility of your app. Follow this step-by-step process.
8 Things to Consider When Launching an App on a Shoestring Budget
1. Read more…
Recommended: Does Your Marketing Strategy Work For You?
The marketing manager is a critical component to any company’s success. They’re the ones responsible for using creative, cunning, and savvy interpersonal skills to make the company’s product or service known. A company might sell a groundbreaking, innovating product, but it won’t matter much if no one knows about it.
Marketing directors can take a business struggling to make ends meet and jump-start its growth. Read more…
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Can’t get through your workday without constant interruptions? Are routine tasks taking over your day? Here are 5 daily tasks you can remove from your workday to help you stay focused and be more productive:
1) Cram your to-do list.
You might feel the need to write down everything you need to accomplish each day, and while compiling a lengthy list of things you need to accomplish might seem productive, you could be doing more harm than good. Read more…
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SAY OF THE DAY: “I was worth over $1,000,000 when I was 23, and over $10,000,000 when I was 24, and over $100,000,000 when I was 25, and it wasn’t that important because I never did it for the money.” Steve Jobs … read more
Influencer marketing has become a prime choice for brands that want to increase exposure and get connected with a larger pool of potential customers.
There’s no question that influencer marketing is a worthwhile pursuit for growing brands. But, what comes into question is the way brands tackle their campaigns. Read more…
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When you’re getting ready for a website redesign, you need to make sure that you partner with a certain kind of online marketing agency. Anyone can say they design websites nowadays; but not everyone can say they produce websites that look great, are easy to use, and have a real, measurable impact on your revenue stream.
Your website is your most valuable marketing asset. Read more…
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What type of entrepreneur or business leader are you? Knowing the answer could help you become more successful in your business. Being aware of what makes you tick can help you make better decisions as an entrepreneur.
These 3 character traits define a business leaders’ decision-making process:
1. Read more…
Recommended: 5 Essential Business Plan Topics When Raising Venture Capital
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Google loves big brand names, and for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).
In regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…
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You’ve got your ideas about what you want to promote in your video content on social media. You’ve probably even already got a video marketing strategy that includes services like promoted posts. But have you given real thought to what your audience wants to see in your videos?
Sure, you’ve thought about how to make your videos more successful, and that requires thinking about your audience to a degree. Read more…
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Here’s a list of buzzwords for you: social, video, and marketing. But if you put them together, they create something that can powerfully engage customers and greatly improve their online experience.
It’s a combination that works very well for online marketing: the grassroots, viral environment of social media; video’s ability to engage; and a strong marketing strategy.
You’re likely well aware of video’s value in bringing your brand and messages to life. Read more…
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This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.
I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…
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In reading the start-up and tech blogs these days, one would think investors are chomping at the bit to fund startups like yours. But as is true with most situations in life, you shouldn’t believe everything you read.
There are certainly examples of big and fast rounds and companies where money landed in a founder’s lap. Read more…
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As the world has grown increasingly accustomed to staying connected digitally and on-the-go, nearly all of the more traditional marketing methods have become irrelevant. We’re going to take a look at what digital marketing is, and how you can harness its power to achieve success for your marketing campaign.
What is Digital Marketing?
Digital marketing is the total opposite of outbound marketing. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Triggered or targeted emails can be a great way to deliver the right content at the right time to the right people. A sincere thank you, a courteous confirmation, or a concerned abandoned cart message that automatically follows a specific behavior someone took on your website can be the difference between a very happy customer and losing a contact altogether.
As long as the automated email is relevant, timely, and provides value to the recipient, triggered emails can be used to save marketers a tremendous amount of time and, more importantly, better engage your contact database. Read more…
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It’s easy for new entrepreneurs and even seasoned business owners to be frazzled and to panic when mistakes happen. As your business grows and employees and partners are stretched thin, the risk of mistakes, errors and accidents increases. Mistakes happen, but they can destroy your brand’s reputation – whether your company has made a billing error, sent an embarrassing email with leaked confidential information, or recalled a bad product.
When mistakes happen, what should you do? Here are 3 suggestions for how to deal with unexpected disasters and keep them from destroying your company:
1) Act quickly and fix it. Read more…
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Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?
1: Determine whether you need a mobile site
Before you start developing a mobile site, figure out if you really need one. Read more…
Recommended: Make Your Small Business Email Marketing Successful – Follow These Steps
SAY OF THE DAY: “Giving is better than receiving because giving starts the receiving process.” -Jim Rohn … read more
Crowdfunding opens up a new world of opportunity to startups. Crowdfunding campaign is convenient and has the potential to reach a wider range of investors, but it’s not easy. It requires much thought and effort. Most of the crowdfunding projects fail due to inadequate planning.
Following are nine reasons as to why crowdfunding campaign fails:
1. Read more…
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Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
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Marketing strategies and tactics can be very different, depending on your industry, size or location. But there are five fundamentals your marketing must accomplish, no matter what type or size of business you run, and no matter where it is.
If your marketing is not accomplishing one or more of these five marketing musts, it might not be bringing your small business the new customers, brand advocates and followers you need to build a strong organization. Read more…
Recommended: Is Google Threat to Social-Media Marketing?
Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
What should you do as a small, independent retailer when a major food chain, big-box store or national franchise becomes a direct competitor? All along you’ve been specializing in items that aren’t in the mainstream but sell well, and then some big outfit like Walmart or Amazon decides they’re going to hone in on your action.
When this happens, what can you as a specialty retailer do to remain in business and retain your dominance in any niche market?
Your first reaction might be to lower prices in order to compete with the big stores. Read more…
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Small business marketers who use content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.
In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.
Every year, customers have increasing control over what marketing messages they wish to consume. Read more…
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It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?
The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…
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Does your name matter? It might, in the case of your new business, if you want people to remember it. Judging from the long list of businesses a simple Google search yields when you query “naming your company,” it matters a lot.
While there are several technical strategies that can be used when choosing a name for your new venture, you can just as easily flip through the business section of any newspaper to get an idea of how other entrepreneurs are doing it.
However, don’t take this decision lightly. Read more…
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What is Instagram? Instagram is a social networking application based on photo & video sharing. More than 20 billion photos have been shared on Instagram and 60 million are shared every day.
Brands no longer create social media websites just for the heck of it. Read more…
Recommended: New to Crowdfunding? Here’s What to Expect.
Crowdsourcing is a hot topic as an interesting social media phenomenon. Sometimes it starts accidentally when an injustice is exposed or a good deed is done. Other times, it is started intentionally to garner support for a cause or operate as a focus group for an idea or product.
Whether accidental or intentional, there is no better platform to crowdsource influence than Twitter. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
1. Little or no social media or blogging activity.
Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.
You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…
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You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.
Strategy is a key to a success. Read more…
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It seems like a catchy idea is all an aspiring entrepreneur needs these days in order to raise money on crowdfunding sites like Kickstarter, Indiegogo, and GoFundMe. Do crowds gravitate toward funding bad ideas? Or can crowds make rational funding decisions and, better yet, exceed venture capital investors and banks in identifying promising projects?
The crowd is often thought of as being a group of fools, but it turns out the crowd does consider the quality of projects and outcomes pretty well. Read more…
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SAY OF THE DAY: “The only real security that a man can have in this world is a reserve of knowledge, experience and ability.” – Henry Ford… read more
Figuring out how to use mobile ads for a startup or small business isn’t easy. Most entrepreneurs have struggled with online advertising, period. And adding mobile to the mix can seem confusing and expensive. But with so many people on their phones 24/7, neglecting to explore this new territory is a mistake. Read more…
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Shareable content is your gateway to success in content marketing. If you can get your users to share your content regularly, or in high enough volume, you’ll gain access to thousands of new potential followers, earn tons of referral traffic, and you’ll gain permanent links that boost your domain authority and your website’s potential to rank higher in Google searches.
But what makes a piece of content “shareable” in the first place? Logic would dictate that there are certain qualities that shareable pieces have in common, and if they do, it should be possible to replicate those qualities in your own work.
So what makes people want to share content with others, and how can you use this to your advantage?
Technical factors
Videos, quizzes, and list-based articles tend to get more shares than other types of content, possibly because they’re relatively quick and easy to digest. Read more…
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Marketing strategies and tactics can be very different, depending on your industry, size or location. But there are five fundamentals your marketing must accomplish, no matter what type or size of business you run, and no matter where it is.
If your marketing is not accomplishing one or more of these five marketing musts, it might not be bringing your small business the new customers, brand advocates and followers you need to build a strong organization. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Remember to listen:
Proactive listening is by far the most underused online marketing tactic. Too many companies have lulled themselves into believing that social-media monitoring is just waiting for someone to say something bad or ask a customer-service question. Read more…
Recommended: How to Maximize the Marketing Potential of YouTube – 9 Tips
Marketing has gone mobile. Most shoppers use at least one mobile device to research and purchase products online. Maybe your small business doesn’t have a mobile-friendly site yet. But do you need one?
1: Determine whether you need a mobile site
Before you start developing a mobile site, figure out if you really need one. Read more…
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The old saying that we “treasure what we measure” – and vice versa – turns out to be highly relevant in networking.
In a world where the news media regularly reports the latest sports scores, stock market numbers and the weekend’s top-grossing films, wouldn’t you think business networkers would just naturally track how much they’re getting from their efforts?
While systems for following up, staying in touch and tracking results are key to networking success for both men and women, they’re especially vital for women. Read more…
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For entrepreneurs, knowing how to communicate clearly and effectively is critical in leading a company and selling your business ideas. But the words you speak and hear are only a small part of getting your message across to your employees, customers and investors. It is the way you speak and listen that makes all the difference in the world.
Consider these 10 steps for communicating and pitching more effectively as a business owner:
Step 1: Relax. Read more…
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What do smart entrepreneurs do different to ensure their business stays profitable? They do the simple things right. Simple things really, like finding cheap ways to get exposure, or hearing their customers out, or networking in the right places. Number one marketing tip is don’t just think outside the box, get rid of the box! Be creative. Read more…
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With Facebook declining in popularity among younger users, more and more businesses are turning to Instagram to reach younger demographics.If you plan to adopt a similar strategy, you’ll want to take a look at the following Instagram marketing tips and tricks for getting the most out of your presence on the site.
Fill Out Your “Bio” Section
Before you pass “Go” and collect $200, be sure to fill out the “Bio” section of your Instagram profile. Read more…
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Want to spread the word about your business? Did you know you can broadcast your product or service to our large audience across Twitter, Facebook, LinkedIn, and 40Billion for only $20, or as little as $5 a day? Buy a promo ad to broadcast your small business, startup company, product, or service to 2,500,000+ social users on 4 social networks – including Twitter, LinkedIn, Facebook, and 40Billion – at once.
For over 4 years, aspiring entrepreneurs and startup companies have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers. Read more…
Why isn’t anyone buying your products and services? It doesn’t matter how great your products and services are or how nice your offices look if no one has heard of you. That’s where good marketing comes into play. Unfortunately, many small businesses make the mistake of focusing all of their efforts on other aspects of their company and forget to make marketing a top priority. Read more…
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Are you stressing out about changes in search engine algorithms and new social media platforms to learn? Search engine optimization (also known as SEO) is in constant flux, which means that your business’ online marketing strategies need to be revamped frequently. Read more…
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In case you hadn’t noticed, the hashtag has pretty much taken over social media.
With sites like Twitter, Facebook, Tumblr, and Instagram all using this format to organize content, it should be clear that this once forgotten character on the keyboard has finally made the big time.
Unfortunately, there are a lot of people out there who just don’t seem to understand the new trend. Read more…
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SAY OF THE DAY: “Life is too complicated not to be orderly”. – Martha Stewart… read more
Resilient business owners have learned to apply three lessons that help them lead their companies successfully despite inevitable setbacks. Here they are:
1) Monitor your time, and stick to a schedule.
2) Focus on what’s most important.
3) Don’t give up. Read more…
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Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.
Before you start, make sure you have a firm grasp on two key things. Read more…
Recommended: The Unexpected Benefits of Crowdfunding
Figuring out how to use mobile ads for a startup or small business isn’t easy. Most entrepreneurs have struggled with online advertising, period. And adding mobile to the mix can seem confusing and expensive. But with so many people on their phones 24/7, neglecting to explore this new territory is a mistake. Read more…
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Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Social media plays a very vital role in the online presence of a business or the brand, and more and more consumers are turning to these outlets to connect with brands they like. Social media is the best way to actively engage with your customers both active and potential, and if done cautiously and correctly, can of great advantage to your business by targeting a specific audience for your brand. Read more…
Recommended: How to Create an Inbound Marketing Plan for Success
What type of entrepreneur or business leader are you? Knowing the answer could help you become more successful in your business. Being aware of what makes you tick can help you make better decisions as an entrepreneur.
These 3 character traits define a business leaders’ decision-making process:
1. Read more…
Recommended: Leading With Perspective
Google loves big brand names, and for good reason. But that doesn’t mean smaller companies don’t stand a chance when it comes to search engine optimization (SEO).
In regard to natural search results, the better the results Google can deliver, the more people will use its service. Read more…
Recommended: 4 Ideas for a Customized Marketing Strategy to Reach the Right Audience
When you were a kid, how often would you ride your bike fast down a steep street while letting go of the handlebars, or take your sled to the top of the highest hill in town, not even considering that one false move could end in a tumble? Back then, you knew that the ride was worth the risk.
Now, with your own business, are you questioning every decision and avoiding the high hills of opportunity because of a fear of falling? It’s a natural reaction, but it can kill your aspirations and cost you the thrill of that amazing ride to success. Read more…
Recommended: 3 Reasons Why You May Not Need To Write A Business Plan After All
Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
Recommended: 3 Ways to Grow Your Small Business Brand on Google
There’s good news and bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service. You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. The bad news is that marketing can take up a lot of time and money. Read more…
Recommended: How To Turn Your Exit Page Into A Sales Opportunity
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
Google+ is a nice social network that is quite different from Facebook in many ways but it was all the rage when it came out and people were waiting for e-mail invites to join the network. The initial buzz has been over for quite a while, and now it is time to really see if Google+ can overtake Facebook at some point and become a more popular and larger social network.
Are the Numbers Important?
At some point in the future the numbers may take Google+ over Facebook, but numbers are only one part of the equation. Read more…
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Are you willing to pay so your posts reach more eyes? Perhaps you should be.
One of the newest 40Billion features, called Promoted Posts, allows businesses to pay from $20 to $300 so that more visitors and contacts see their posts on computers and mobile devices.
Using a regular whiteboard post on 40Billion.com can be effective for ramping up engagement, but with Promoted Posts, 40Billion is taking the idea one step further.
The problem is that many regular posts go unseen, and only a small percentage of a user’s contacts see a given post; though it varies depending on how engaged your contacts are. Read more…
Recommended: 3 Social Media Tips For Business Owners
What is Crowdfunding?
Over the past 10 years, crowdfunding has emerged as a popular tool for individuals to raise financing for business ventures.
Entrepreneurs typically raise small amounts of money from a large number of backers, or “the crowd,” usually via the Internet. Backers receive some sort of reward or, less commonly, an equity- or royalty-based financial return. Read more…
Recommended: How To Turn Your Exit Page Into A Sales Opportunity
SAY OF THE DAY: “You can’t ask customers what they want… By the time you get it built, they’ll want something new.” -Steve Jobs … read more
Can’t get through your workday without constant interruptions? Are routine tasks taking over your day? Here are 5 daily tasks you can remove from your workday to help you stay focused and be more productive:
1) Cram your to-do list.
You might feel the need to write down everything you need to accomplish each day, and while compiling a lengthy list of things you need to accomplish might seem productive, you could be doing more harm than good. Read more…
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What type of entrepreneur or business leader are you? Knowing the answer could help you become more successful in your business. Being aware of what makes you tick can help you make better decisions as an entrepreneur.
These 3 character traits define a business leaders’ decision-making process:
1. Read more…
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You want your employees to perform at their best, but there’s a fine line between being a tough manager with high expectations and being an unreasonable asshole. Here are 3 tips to ensure that you’re on the right side of the line and don’t lose your best workers:
1) Give your employees a reason to give a crap. Read more…
Recommended: Small Businesses: How to avoid these 5 E-Marketing Mistakes
Want to get the word out? Did you know you can broadcast your crowdfunding project or campaign to over 2,500,000 active users on 40Billion, Twitter, Facebook, and Google for only $20, or as little as $5 a day? Buy a promo ad to promote your message, brand, product, service, fundraising campaign, crowdfunding project, or small business to the world.
Are you trying to raise money on Kickstarter, Indiegogo, or GoFundme? For over 4 years, aspiring crowdfunders and startup entrepreneurs have used 40Billion for affordable promotion across popular social networks in order to reach more potential customers and investors. Read more…
40Billion Blog for Startup Entrepreneurs and Small Businesses 