The Unexpected Benefits of Crowdfunding

The Unexpected Benefits of Crowdfunding

In addition to the money provided by backers, crowdfunding can generate other, unanticipated benefits for small businesses. Two such benefits are 1) new customers and supporters, and 2) access to additional financing and specialized services.

New Customers and Supporters:

Everyone who contributes to a crowdfunding campaign is a potential new customer and loyal advocate for your brand. Not only are they likely to purchase from you in the future, they also are a source of great feedback.

You get amazing feedback by putting yourself out there. Read more…

Recommended: 3 Reasons Why You May Not Need To Write A Business Plan After All

4 Mistakes That Hurt Your Crowdfunding Campaign

4 Mistakes That Hurt Your Crowdfunding Campaign

On some of the most popular crowdfunding platforms – such as Kickstarter, Indiegogo, and GoFundMe – less than half of the campaigns hit their funding goal. How do you make sure your crowdfunding campaign isn’t a failure? Here are four potential mistakes to avoid.

#1: Starting off too slow

If you want to hit your fundraising goal by the end of the campaign, experts recommend focusing on raising 30 percent of it in the first two or three days. Read more…

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Viral Video Marketing 101

Viral Video Marketing 101

Video is rapidly growing and quickly becoming a staple of marketing strategies. If you have not yet incorporated video marketing then you are simply behind the curve. Not only that, but you are losing out on the various benefits that having a video strategy provides.

Importance of Video:

The reason video is such a powerful medium lies within its ability to engage, educate, and influence potential and existing customers. Read more…

Recommended: Selection Of A Good Marketing Manager – 6 Must Have Qualities

7 Steps to Boost Content Marketing Success

7 Steps to Boost Content Marketing Success

Everyone is busy in creating his own content marketing strategies. Companies have sensed the importance of this form of digital marketing and have been trying their best to create high quality content.

Here are 7 important steps in content marketing that every blog should include. It is a true assumption that the content promotion strategies very much depend on the nature of the business, but the following points can be applied to any kind of content.

1. Read more…

Recommended: Cheap Ways To Get Exposure, Stay Profitable.

How to Manage Your Digital Marketing Without Falling Behind

How to Manage Your Digital Marketing Without Falling Behind

Business owners often struggle with a perpetual to-do list for running their companies, and it seems to be getting longer all the time. Digital marketing, in all its varied forms, is becoming increasingly important as more and more of your target audience is searching for and finding products and services on the internet. Marketing experts recommend employing a hearty dose of social media, blogging, local SEO (Search Engine Optimization), and review site management to grow your client/referral base.

With everything else you have to deal with, how can you stay on top of Facebook, Twitter, and Linkedin multiple times a week, not to mention a weekly blog, email campaigns, videos creation, and reputation management? If you recognize the value these activities will bring to your business, but don’t have the resources to hire someone to help you with it, consider these 5 tips to make it work efficiently for you.

1. Read more…

Recommended: Email Marketing Tips for Small Business

4 Growth Hacks to Turbocharge Your Small Business

4 Growth Hacks to Turbocharge Your Small Business

There’s good news and bad news when it comes to marketing your small business. The good news is that as a small business owner, you are the perfect person to promote your product or service. You’re knowledgeable and passionate, which are two of the main ingredients in an effective marketer. The bad news is that marketing can take up a lot of time and money. And extra time is not something that entrepreneurs come by very often.

Here are 4 simple marketing ‘hacks’ that will help boost your small business marketing efforts and make your life as an entrepreneur a little easier.

* Identify your strengths

There are a ton of options for marketing your business – newsletters, social media, attending events, etc. Read more…

Recommended: 6 Ways To Promote Your Auto Parts Store Online

8 Social Marketing Fails to Avoid

8 Social Marketing Fails to Avoid

1. Little or no social media or blogging activity.

Why start a blog and never publish? Why start a Twitter account and never tweet? In social marketing, you have to show up and be active. Yes, starting that Facebook page was a good idea, but unless you are going to be consistent in posting and using it, just forget about it.

You can save time by using sites like 40Billion.com, which specializes in broadcasting and promoting posts to its large network of several million users across the most popular social networking sites for small businesses – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Recommended: 25 Instagram Marketing Tips for Business

10 Content Marketing Ideas to Promote your Small Business or Startup Company

10 Content Marketing Ideas to Promote your Small Business or Startup Company

Small business marketers who use content marketing are able to reduce the cost of leads, increase awareness and position themselves as leaders.

In recent years, marketers have been forced to think differently about how they engage with potential customers, particularly small business marketers.

Every year, customers have increasing control over what marketing messages they wish to consume. Read more…

Recommended: 7 Steps to Boost Content Marketing Success

4 Ways to Market Your Bootstrapped Startup Online

4 Ways to Market Your Bootstrapped Startup Online

Some marketing strategies become less effective and some more effective. As a startup with limited resources, you need to pay especially close attention to what’s current so you can get the most bang for your marketing budget. You already know that you have to setup social media accounts. But here are few other ways you may not have considered.

1. Make an Explainer Video

Everyone knows that video production is effective for business, but many startups dismiss the idea because they believe it’s expensive. Read more…

Recommended: 10 Ways To Motivate Yourself To Do The Impossible

6 Creative Ways of Marketing Your Startup on a Budget

6 Creative Ways of Marketing Your Startup on a Budget

There are endless ways to finance your ideas, but there’s nothing like marketing a startup with a modest budget. Limited funds give you an excuse to flex your creative muscle and truly share your vision with the world.

Don’t rely on the same old banner ads and Google reviews. Instead, try these seven marketing strategies to place the spotlight on your business.

1. Share your story

Instead of just introducing yourself as an entrepreneur, develop a narrative that differentiates your company from others and sparks conversation. Read more…

Recommended: Promote Your Business on a Tight Budget

10 Content Marketing Trends You Need To Know For Success

10 Content Marketing Trends You Need To Know For Success

Content marketing online is continually changing and evolving. If you’re behind the content marketing curve, now’s the time to get caught up – here are 10 content marketing trends that are relevant today.

1. Social Media Content is King

Social media marketing is the most popular content promotion tactic by a mile. 87% of B2B content marketers are active on social media, while 81% have articles on their websites.

Lately, sites like 40Billion.com have made social media content marketing easier for businesses by broadcasting and promoting their articles to its large network of several million users across the most popular social networking sites – including Twitter, LinkedIn, 40Billion, and even Facebook. Read more…

Recommended: How To Turn Your Exit Page Into A Sales Opportunity

11 Ways to Write a Compelling Crowdfunding Campaign

11 Ways to Write a Compelling Crowdfunding Campaign

One of the most important aspects of your crowdfunding campaign is the story you tell, as it has a direct impact on the overall impression that your project conveys. In the end, this is what will get someone to become your supporter. Your choice of words can actually make a huge difference in your campaign’s results.
Before getting started, you have to decide if you or your team are the most suitable to do the work. Read more…

Recommended: 11 Ways to Write a Compelling Crowdfunding Campaign

Email Marketing Tips for Small Business

Email Marketing Tips for Small Business

Keeping the doors of your small business open can depend upon your ability to market to potential clients. Email marketing has been a mainstay strategy throughout the technological era. Prior to this, companies were limited to direct mail for advertising. Using the postal service could cost a small fortune and your materials might end up in the trash as junk mail. Read more…

Recommended: 13 Marketing Tips When Using Social Networks

7 Ways to Grow Your Business Through Marketing Partners

7 Ways to Grow Your Business Through Marketing Partners

You can attract new customers, increase sales and grow your pipeline instantly by partnering strategically with other businesses. There are many mutual benefits that make the work required to build a strong marketing partnership worthwhile. There is the implied endorsement that goes along with it as well.

Strategy is a key to a success. Many business professionals attend local networking events with the hope of finding others they can partner with in order to grow more quickly. Read more…

Recommended: 6 Tips To Achieve Marketing Goals

6 Marketing Tips to Bootstrap Your Startup

6 Marketing Tips to Bootstrap Your Startup

Every day we are bombarded by brands fighting for our attention; how can you possibly make your startup stand out? Marketing your startup in today’s competitive business economy is undoubtedly difficult and expensive, but there are steps you can take to make sure your startup gets a good chance at success.

Before you start, make sure you have a firm grasp on two key things. First, you want to make sure that all of your marketing strategies identify and build upon what makes your business unique in your space. Read more…

Recommended: Great Digital Marketing For Bootstrapped Entrepreneur

New to Crowdfunding? Here’s What to Expect.

New to Crowdfunding? Here's What to Expect.

With the popularity and success of crowdfunding as a new way to fund new projects, it’s easy for other aspiring entrepreneurs to believe that sites like Kickstarter are their golden ticket to launching a business. But the reality is, crowdfunding isn’t always as simple as it seems.

Whether you’re looking to raise a small amount of startup cash or acquire a larger sum through equity crowdfunding, there are a few challenges you might face during the process that you may not have expected.

Choosing the right platform

The first step is to choose the right platform. Read more…

Recommended: 8 Social Marketing Fails to Avoid

4 Steps to Crowdfunding Success

4 Steps to Crowdfunding Success

The biggest problem that many small businesses throughout the United States face is how to secure startup or initial funding from traditional lenders. Since the 2008 financial meltdown, banks are under a lot of pressure to make safer loans, resulting in stricter underwriting guidelines and fewer loans being approved.

With the advent of crowdfunding providing a more accessible option, the amount of small businesses with crowdfunding campaigns has significantly increased. Read more…

Recommended: 5 Mobile Marketing Methods That Work

5 Crowdfunding Steps Proven To Raise Money on Indiegogo

5 Crowdfunding Steps Proven To Raise Money on Indiegogo

This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.

I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…

Recommended: 25 Instagram Marketing Tips for Business

5 Crowdfunding Steps Proven To Raise Money on GoFundMe

5 Crowdfunding Steps Proven To Raise Money on GoFundMe

This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.

I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…

Recommended: How To Promote Your Startup On A Shoe-String Budget

Is Crowdfunding Right For Your Small Business?

Is Crowdfunding Right For Your Small Business?

What is Crowdfunding?

Over the past eight years, crowdfunding has emerged as a popular tool for individuals to raise financing for business ventures.

Entrepreneurs typically raise small amounts of money from a large number of backers, or “the crowd,” usually via the Internet. Backers receive some sort of reward or, less commonly, an equity- or royalty-based financial return. Crowdfunding platforms – including Kickstarter, Indiegogo, and GoFundMe – have raised billions of dollars, and the industry is still growing with niche service providers such as 40Billion which focuses on crowdfunding promotion for small businesses.

For small and new business owners looking to raise capital, crowdfunding is an increasingly popular option. Read more…

Recommended: Lead Generation: 19 Tips For Better Results

5 Crowdfunding Steps Proven To Raise Money on Kickstarter

5 Crowdfunding Steps Proven To Raise Money on Kickstarter

This post on how to raise money successfully using simple crowdfunding steps answers common questions for startup entrepreneurs and small businesses thinking about using crowdfunding to raise funding.

I have been in the crowdfunding space since 2008, after experiencing first-hand one of the biggest problems plaguing new businesses: There was a $40 billion gap in funding every year! That year, I founded one of the first crowdfunding platforms for U.S. Read more…

Recommended: Is Twitter A Good Marketing Tool For You?

3 steps to triple engagement by adding a Twitter image to your ad

3 steps to triple engagement by adding a Twitter image to your ad

Read more…

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Hooray, it’s 40Billion Friday! Save 15% OFF …

It’s 40Billion Friday! Save 15% OFF everything at checkout. Promote your company, broadcast your profile, or advertise your product or service to the world.
40Billion Friday and this limited time offer will end at 11:59pm PT, so take advantage of these savings now.
40Billion-Friday

Promote your company on 40Billion, Twitter, Facebook, LinkedIn, & Google …

Promote your company on 40Billion, Twitter, Facebook, LinkedIn, & Google. Under $40 per month. Start free: http://www.40billion.com/companies

 

Low CPM? Get over 1,000,000 ad impressions for under $100 per month guaranteed! Advertise & be seen …

Low CPM? Get over 1,000,000 ad impressions for under $100 per month guaranteed! Advertise & be seen at http://www.40billion.com/ads

Unbeatably low CPMs for social media marketing!

 

We just hit 100,000 followers on Twitter!!!

We just hit 100,000 followers on Twitter!!! Thanks for joining our social network of entrepreneurs… http://www.40billion.com/post/25112

40Billion hits 100,000 followers on Twitter

How will you celebrate Black History Month?

How will you celebrate Black History Month? http://www.40billion.com/post/24230

 

NEW: Check out the Video Wall for great videos from entrepreneurs, business leaders, & you every day at http://www.40billion.com/videowall

NEW: Check out the Video Wall for great videos from entrepreneurs, business leaders, & you every day at http://www.40billion.com/videowall

Watch lots and lots of great videos you’ll want to see every day! Startup videos, motivational videos, instructional business videos, pitch videos, funny videos, inspiring videos, user videos from whiteboard posts, and much more.

http://www.40billion.com/videowall

12 Reasons Why 40Billion is Better Than LinkedIn. #12…

12 Reasons Why 40Billion is Better Than LinkedIn

#12: 40Billion works great in Firefox web browser; LinkedIn does not.

http://www.40billion.com/post/2327

40Billion-is-Better-than-LinkedIn

12 Reasons Why 40Billion is Better Than LinkedIn. #11…

12 Reasons Why 40Billion is Better Than LinkedIn

#11: All the magic happens on one page, your 40Billion profile, so it’s easier to use.

http://www.40billion.com/post/2312

40Billion-is-Better-than-LinkedIn

Welcome to the New 40Billion – worldwide social network of entrepreneurs, business leaders, & creative people

Great news! 40Billion is now the social network of entrepreneurs, business leaders, and creative people. The new 40Billion site enables you to promote yourself, your business, and your creations to the world.

For over four years, our platform introduced crowdfunding to U.S. small-business and startup entrepreneurs, facilitating more than $100 million in raises. We recently spun off our U.S. crowdfunding business, and we have expanded 40Billion as a social networking platform for entrepreneurs worldwide.

Your new profile page includes amazing features that help you promote your creative stuff. For example, you have your own whiteboard, where you can post news, questions, messages, links, photos, videos, and just about anything that you want to share with your contacts or the world. If other users like what you’ve posted, they can easily repost, reply, and share your posts.

Upgrade to a Promoted Profile, and we’ll automatically promote your profile daily to over 40,000 contacts, followers, and fans on 40Billion, Twitter, and other popular social networks. This is a great way to increase your exposure, get new contacts, advertise your business, and show off your creations.

Check out the new 40Billion now, update your profile, and see what’s happening in your network. Please LIKE our profile too.

How to Promote Your Raise to Over 10,000 Potential Funders Automatically

Upgrade to a “Promoted Raise” to extend your reach to a broader audience of potential funders and investors. Let us promote your raise (i.e., fundraising project for your business) to amplify your fundraising project with targeting options to reach likely funders who may be interested in funding your project.

We’ll promote your Raise automatically to over 10,000 followers on Twitter, Facebook, LinkedIn, on our blog, and via individual emails to members with similar interests (using our Funding Probability tool). We don’t promote using pay-per-click or search engine optimization, but instead utilize social media impressions and email marketing which produce more affordable, proven results.

A Promoted Raise is promoted daily (at least once per day) to followers on Twitter, Facebook, LinkedIn, on our blog, and via individual emails to members with similar interests. 40Billion has over 10,000 followers and over 200,000 members who are potential funders for each project. At this time, you can select either 1 day, 7 days, 14 days, or 28 days for your promotion period. Your Raise will be promoted every day including weekends during the promotion period. The service fee for a Promoted Raise starts at only $10.

To upgrade your Raise to a Promoted Raise, please follow these steps:

  1. Sign in to My Account at http://www.40billion.com/my-account.asp now;
  2. Click PROMOTE next to your Raise (you must have created a Raise already, so start a Raise first);
  3. Use the dropdown box to select the number of days (from 1 to 28);
  4. Click CONTINUE;
  5. Click PAY NOW, and complete your transaction;
  6. We will start promoting your Raise on the next business day.

 

 

Who Really Invented the Lightbulb? Really?

Did you know that Thomas Edison did NOT invent the light bulb? Really, he was just the first to successfully bring it to market and raise awareness of it.

Successful entrepreneurs don’t focus on the fear of someone stealing their idea (especially if you have a patent). They focus on executing on the opportunity by bringing their idea to market.

This is what the 22 inventors of the incandescent light bulb before Thomas Edison FAILED to do.

That’s right. Twenty-two inventors had the idea before Edison, and Edison didn’t necessarily steal their idea. He just did a better job of taking it to market, and this is where the value is.

If you have an idea, protect it, and then you can just focus on executing and bringing your product or service to market successfully.

Did you know that 40Billion provides an informative business startup guide for protecting your ideas and intellectual property through patents, trademarks, copyrights, and NDA’s?

Download the short MP3’s and listen to them on your computer or in your iPod, while at home, in the office, or on-the-go. Then, download the easy-to-use templates that come with each startup guide.

Go to http://www.40billion.com/startupguides/ today.

Is the “American dream” dead?

Is the idea of achieving the “American dream” a dying fantasy that is becoming impossible for more and more people? Yes, unfortunately, it is true. There is no doubt that the economy is suffering, and suffering with it is the American dream.

Entrepreneurs can’t afford to start businesses, families can’t afford to buy homes, and students can’t afford to go to college. Banks don’t seem to care, and the government seems to be paralyzed from the waist down.

But the fact is you don’t need a bank loan in order to build and grow a successful business, just like you don’t need an Ivy League college degree in order to be a successful entrepreneur and businessperson (though, it can help). We have to help ourselves and save our own economy, our own businesses, our American dream.

Raise money. Build dreams. 40Billion.com … Let’s start here!

40Billion.com logo

What is the #1 cause of business failure?

According to the SBA, the #1 reason why entrepreneurs fail to launch and grow successful businesses is simple: LACK OF FUNDING

So what happens if you can’t get funding? Well, if you don’t have any money, you can’t even start your business in the first place. And even if you do start it, if you have too little funding, chances are good you’ll go out of business!

Here’s the GOOD NEWS: You can avoid business failure by learning how to successfully raise money from everyday investors and funders in your social network and on 40Billion.com.

Think about it… if you knew how to quickly and easily raise $20,000 or $200,000, most of your problems would disappear, wouldn’t they?

www.40billion.com

40Billion.com Launches Funding Probability for Small Business Entrepreneurs

Tool uses algorithm to estimate likelihood that friends and family will invest in a business

40Billion.com, the leading professional social funding platform, has launched a beta version of its Funding Probability tool to help users determine who in their social networks are most likely to provide funding for their business ventures.

It is estimated that over 50% of new businesses generate funds from friends and family of the entrepreneurs. However, for many entrepreneurs, the main challenge that they face is locating the right people who are most willing and able to fund their ventures. Recognizing this common problem, 40Billion.com has created a unique solution called Funding Probability.

As the name suggests, the Funding Probability tool helps users estimate the probability that each person in their social network will become a funder or investor. The tool is based on a proprietary algorithm, which ranks each of the user’s contacts and indicates funding probability with an easy scale of High, Medium, and Low. The “High” probability contacts are those individuals who are most likely to provide funding to a particular business venture, and the “Low” probability contacts are individuals who are least likely to fund it. Based on this scale, the system is able to match the user’s venture with the most promising funding sources in their social networks.

Since launching a prototype of the Funding Probability tool in April, the company has seen promising results as 9 out of 10 actual funders in the entrepreneur’s social network on 40Billion were ranked either High or Medium on the funding probability scale.

The Funding Probability feature saves entrepreneurs time and resources that they often spend chasing unlikely funding sources. Fundraisers can access the tool by clicking Invite Your Friends on their business fundraising profile page, and 40Billion takes much of the guess work out of raising money. Step by step, the online company is working to make social funding easier for U.S. small businesses to raise money than traditional funding methods.

About 40Billion.com

40Billion.com is the social funding network for small businesses and startup entrepreneurs. 40Billion.com, Inc. is the first Internet-based microfinance company serving American small businesses. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. In business since 2008, the company aims to address a $40 billion funding gap. 40Billion.com, Inc. is headquartered in Atlanta, GA.

Want to know which of your friends are most likely to invest in your business (or someone else’s business)?

Ever wondered which of your friends is most likely to invest in your business? Want to know which potential funders you should pursue and invite to participate in your Raise?

Use our amazing new Funding Probability BETA feature to find out the likelihood that each of your contacts will fund your Raise (or even someone else’s Raise).  Just click the “Invite Your Friends” button at the top of any Raise to find out more and make your social network start working for you!

 Add contacts to your network and find out which ones are most likely to fund your business.

40Billion.com Launches Audio Startup Guides To Help Entrepreneurs Start New Businesses

Five downloadable guides help entrepreneurs start new businesses quickly with tips for raising money, writing business plans, incorporating, managing cash flow, and protecting ideas.

40Billion.com (http://www.40billion.com), an online micro-funding and social networking platform for entrepreneurs and business professionals, has announced the release of 5 new Startup Guides to aid new business owners. The downloadable audio guides and templates provide quick access to information about raising money, funding options, business plans, company formation, cash flow management, and intellectual property protection.

In these Startup Guides, users can discover useful tips on 5 of the most important topics for new businesses:

On the website, users can download the short audio files and listen to them on any MP3 compatible player, including iPod and other portable music players, personal computers, iPhone and other smart phones, and many cars equipped with MP3 players.

Furthermore, users can download easy-to-use templates that come with each audio guide. For example, the startup guide on how to write a business plan comes with a 13-slide business plan template that users can fill out while listening to the audio instructions.

There is no charge for the first Startup Guide, and additional Startup Guides are $0.99 each. For more information, go to http://www.40billion.com/startupguides or click Startup Guides on the 40Billion.com site.

About 40Billion.com

40Billion.com is the social funding network for small businesses and startup entrepreneurs. 40Billion.com, Inc. is the first Internet-based microfinance company serving American small businesses. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. In business since 2008, the company aims to address a $40 billion funding gap. 40Billion.com, Inc. is headquartered in Atlanta, GA.

40Billion.com Small Business Funding to Explode to over $100 Million in 2011

40Billion.com continues to grow rapidly by incorporating online social networking to raise money for business ventures. New features have boosted entrepreneurial fundraising activity to over $30 Million, which is expected to triple to $100 Million this year.

40Billion.com, an online micro-funding and social networking platform for entrepreneurs and business professionals, is growing rapidly by incorporating online social networking to help raise money for small businesses and startup ideas. 40Billion.com logoNew fundraising tools and social networking features have boosted entrepreneurial fundraising activity to over $30 Million, which is expected to triple to over $100 Million in 2011.

Many businesses get started with financing from the entrepreneur’s friends and family, but it is often difficult to manage these relationships. 40Billion.com allows many people to donate or lend small amounts of money and spread the risk. Furthermore, the service provides its own unique rating mechanism, called Social Business Rating System (or SBRS), as well as communication tools to increase transparency between the entrepreneur and investors.

To request funding, an entrepreneur uses 40Billion.com to start a fundraising profile, known as a Raise, and invites their friends, family and others in their social network to invest and contribute towards the funding target. 40Billion.com makes it easier for entrepreneurs to share their business ideas with friends and relatives, who may want to invest or otherwise support ventures, and it offers easy ways to formalize and track funding agreements such as direct loans and commercial paper.
 
“We’ve facilitated over $30 Million in Raises, and we’re seeing a huge increase in demand, where more entrepreneurs are using our online micro-funding platform to get business loans and other types of financing because their communities and networks of friends and relatives will believe in them when banks will not,” said Cornelius Colin McNab, founder and chief executive at 40Billion.com. “Tough economic times have led to a credit crunch, where banks have tightened up, and this has increased the funding gap and made things worse for entrepreneurs chasing the American dream. 40Billion offers new and innovative alternatives to gain access to affordable financing through the power of the Internet. Our goal is to help all those hardworking entrepreneurs that have good ideas but don’t have the money or resources to get started.”

40Billion.com predicts that adoption of online crowdfunding, small-business microfinance, and professional social networking services by mainstream users will catapult its growth to over $100 Million in fundraising activity by the end of 2011.

About 40Billion.com

40Billion.com is the social funding network for small businesses and startup entrepreneurs. 40Billion.com, Inc. is the first Internet-based microfinance company serving American small businesses. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. In business since 2008, the company aims to address a $40 billion funding gap. 40Billion.com, Inc. is headquartered in Atlanta, GA. For more information, go to http://www.40billion.com on the Web.

 

40Billion.com Extends Commercial Paper Short-Term Loan Product to Small and Medium Business Entrepreneurs

Enables existing Small and Medium Businesses to raise up to $1 million in short-term loans for 9 months using social networking

40Billion.com, an online micro-funding and social networking platform for entrepreneurs and business professionals, today announced new short-term loan options that enable small- and medium-sized businesses to raise up to $1 million in commercial paper for up to 9 months.

Commercial paper is an unsecured promissory note to meet the short-term financing and cash flow needs of businesses and can be a more affordable alternative to a traditional bank line-of-credit. Most commonly used by large corporations to raise quick and low-cost working capital, commercial paper has been in existence for over a century.

This reputable financing option is now available to small- and medium-sized businesses seeking to borrow $5,000 to $1,000,000 for up to 270 days, as well as investors seeking to diversify their investments and potentially earn a quick return while supporting U.S. small and medium businesses.

 “Our short-term loan option using commercial paper offers a revolutionary solution to the problems faced by millions of existing small- and mid-sized business entrepreneurs trying to find affordable working capital,” said Harendra Jani, VP of strategy and planning at 40Billion.com.

According to Jani, there are several advantages over traditional bank loans: “It is unsecured and does not create any lien on the business’ assets; the discount rate is negotiated between the entrepreneurs and investors online, so ventures with high SBRS scores or good relationships may get better rates; the wide range of maturity, from 15 days to 270 days, offers a lot of flexibility; and, it can be used frequently for a variety of short-term cash needs such as payroll, inventory, and marketing.”

Since 2008, the company has facilitated over $30 million in business fundraising projects and aims to address a $40 billion funding gap with innovative small-business financing tools enhanced by the power of online social networking.

About 40Billion.com
40Billion.com is the social funding network for small businesses and startup entrepreneurs. 40Billion.com, Inc. is the first Internet-based microfinance company serving American small businesses. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. 40Billion.com, Inc. is headquartered in Atlanta, GA.

 

40Billion.com Lets Small Businesses Turn LinkedIn And Facebook Social Networks Into Funding Networks

Online social networking and finance tools help entrepreneurs share business plans, raise money, and launch businesses with friends and contacts

40Billion.com, an online micro-funding and social networking platform for entrepreneurs and business professionals, has announced new integrated social networking tools that enable members to use their existing LinkedIn or Facebook accounts to help raise money for small businesses.

Using the Internet service, visitors connected by existing social networks – such as friends, relatives, co-workers, classmates, and other contacts – can sign up and sign in quickly and easily with their existing LinkedIn or Facebook accounts. The user simply clicks the “Sign in with LinkedIn” or “Sign in with Facebook” button and then enters their email address and password. 40Billion.com instantly logs in and automatically creates the user’s profile, including photo, summary, education, interests, honors, or other relevant information.

“Social networking sites are extremely popular with 90 million users on LinkedIn and 500 million users on Facebook, and many of the people using those sites for professional and personal social networking could use 40Billion also to raise money and grow businesses by leveraging their existing social networks,” said Cornelius McNab, 40Billion’s founder and chief executive.

“That’s why we’ve made it easy to log in on 40Billion with the same email address and password you use on those other sites. Your profile is automatically updated with relevant information about you, and you can invite your contacts from those other sites to join your network on 40Billion. This saves a lot of time and lowers the hurdle for entrepreneurs, investors, and friends who want to help build businesses, realize the American dream, and grow the economy.”

After signing in, each member can add people to their network easily by finding other members they know on 40Billion.com, inviting friends to join, importing their existing contacts from an email program (e.g., Gmail, Yahoo Mail, AOL, or Outlook) or from a social networking site (e.g., LinkedIn or Facebook), and sharing their profile on their LinkedIn or Facebook page. Furthermore, the service automatically suggests new contacts that the member may know.

Members use their profiles and contacts on 40Billion.com to help raise funding for a business, support businesses seeking funding and resources, and acquire new customers.

About 40Billion.com
40Billion.com is the social funding network for small businesses and startup entrepreneurs. 40Billion.com, Inc. is the first Internet-based microfinance company serving American small businesses. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. Since 2008, the company has facilitated over $30 million in Raises and aims to address a $40 billion funding gap. 40Billion.com, Inc. is headquartered in Atlanta, GA.

40Billion.com Creates Social Business Rating System as Alternative to Credit Scores

SBRS score offers businesses and investors an alternative to personal credit scores when evaluating funding and loan requests

Atlanta, GA, January 24, 2011 – 40Billion.com, a micro-funding platform that facilitates business capital fundraising through gifts and loans from an entrepreneur’s network of friends and family online, recently announced the launch of the Social Business Rating System, a novel approach to rating businesses based on social and financial criteria other than personal credit scores.

The Social Business Rating System (SBRS), is a proprietary system developed exclusively by 40Billion.com to rate businesses based on criteria that really matter for success, rather than traditional credit scores. A unique SBRS score is generated for each business venture’s fundraising profile, and the score is based on 17 or more criteria, including business-related success measures, entrepreneurial profile, peer ratings, and reviews.

The SBRS score helps investors and entrepreneurs to compare business ventures and assess their potential likelihood of success. The highest possible SBRS score is 850, and scores are updated weekly.

“Banks typically use personal credit scores to determine whether or not to lend money to a small business, and most startup ventures don’t qualify for bank loans. This is very unfair,” says Harendra Jani, Vice President of Finance at 40Billion.com.

“SBRS is an innovative system that differs significantly from FICO, which relies on numerical figures based on personal credit history. SBRS evaluates business success measures and takes social factors into account, so it’s a great alternative or supplement to personal credit history when rating businesses and assessing risk. The SBRS score helps investors assess the credit worthiness of the entrepreneur’s venture, and it provides an incentive for entrepreneurs to improve upon these success criteria in order to increase their scores and potentially raise more funding at more affordable rates.”

The company has generated SBRS scores for thousands of small businesses and facilitated over $30 million in business fundraising projects since 2008. It aims to address a $40 billion gap in small business and startup funding by providing an online platform for social funding so that more entrepreneurs can have access to affordable business financing, realize the American dream, and help grow the economy.

About 40Billion.com
40Billion.com is the first micro-funding platform that facilitates American small business capital fundraising through gifts and loans from an entrepreneur’s network of friends and family online. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. 40Billion.com, Inc. is headquartered in Atlanta, GA. For more information, visit http://www.40Billion.com.

 

40Billion.com Launches Social Network for Student Entrepreneurs and Alumni

Social networking and finance tools to help college students and alumni share ideas, raise money, and start businesses

Atlanta, GA, January 12, 2011 – 40Billion.com, a micro-funding platform that facilitates business capital fundraising through gifts and loans from an entrepreneur’s network of friends and family online, today announced the launch of new social networking tools for students and alumni to raise money for businesses.

Using the free Internet service, college students and alumni can build their social networks of contacts, including classmates and friends from the same school and from different schools, and use these connections to raise money, resources, and support for entrepreneurial ventures. Members create personal profiles that include their education information, such as school name, degree, major, and graduation year. They can add one or multiple schools to their profiles and then invite people they know from each school to join their network. The service even suggests new contacts, automatically, based on their profiles.

“Many of the most innovative and successful businesses are started by college students and alumni, and now 40Billion.com makes it easier to launch a new venture with the support of your school. Whether you’re a Harvard dropout, a college graduate, an undergraduate, or a business school student, this is for you. If you’re starting a business, you have an idea for a new product, you want to help fund the ventures of entrepreneurs from your school, or you want to build your network, then this is for you. You probably already know someone using it,” said Cornelius McNab, founder of 40Billion.com and graduate of Yale University and MIT Sloan business school.

The company has facilitated over $30 million in business fundraising projects since 2008. It aims to address a $40 billion gap in small business and startup funding by providing an online platform for social funding so that more entrepreneurs can have access to affordable business financing, realize the American dream, and help grow the economy.

About 40Billion.com
40Billion.com is the first micro-funding platform that facilitates American small business capital fundraising through gifts and loans from an entrepreneur’s network of friends and family online. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. 40Billion.com, Inc. is headquartered in Atlanta, GA. For more information, visit http://www.40Billion.com.

 

How To Use Social Networking To Raise Money For Your Business

40Billion.com Launches Free Social Networking Tools for Small Business Entrepreneurs and Startups Seeking Loans and Resources

By Cornelius Colin McNab, 40Billion.com

Looking for funding to start a new business? Need to raise startup capital, but don’t know where to go? Well, you may already know hundreds or thousands of potential financing sources that you interact with every day. This article exposes five simple steps to raise funding by leveraging your social network online.

It is estimated that half of small business entrepreneurs raise money through friends and family to fund the first phase of their startups, but it is often difficult to manage these relationships. With Internet social networking, it can be much easier to raise money while maintaining your relationships. So what steps should you take to raise funding for your business through friends and family? How can you increase your access to capital and resources by leveraging your social network? 

  1. Upload Your Business Plan
    A recent poll of 140 people found that a good business plan is the #1 most important factor in deciding whether to fund a friend’s or relative’s business. One of the best things you can do as an entrepreneur to increase your chances of raising money is to turn your idea into a business plan, and make your business plan accessible to people you know. Some services allow you to upload a document and share it on various social networking websites quickly and easily. However, be careful not to upload any confidential information or intellectual property that you don’t want publicly known.

  2. Create A Social Funding Profile For Your Business
    After you’ve written a compelling business plan, you need to make sections of it available to your potential funders. Create a business profile online that people you know can easily access on the Web. The profile should provide insight into your vision and plan for the business, how much funding you need and why, and what you have to offer in return – e.g., rewards and discounts on products or services you sell.

    In the last three years, social funding websites, such as 40Billion.com® (http://www.40billion.com), have launched that allow you to create your own profile page and use it to raise money for your business. You can even make your profile private in order to limit access only to invited people you know and trust, not strangers.

  3. Invite Your Friends And Build Your Network
    After you’ve created your business fundraising profile, broadcast it to people you know. Invite your friends, family, community members, neighbors, and others in your social network to view your business profile, contribute towards your funding target, and spread the word. Post a link to your profile on any online social networking websites that your friends are on, such as Facebook® and LinkedIn®, or simply invite all of your friends to join you on the social funding website if it has built-in social networking tools. The more people you share your profile with, the better your chances of raising the financing you need.

    For example, imagine you need to raise $40,000, and you invite 40 friends to contribute $100 each in support of your startup. You may even propose to reward them with a free trial or discount when your business is up-and-running. Each of your 40 friends invites 40 more friends to contribute. Together, 40 x 40 = 1,600 people helping to raise money for your business. If just one out of every four contributes $100, then you’ll easily reach your target.

  4. Use Automated Payment Methods To Collect Funds
    Now that you have potentially thousands of people interested in funding your business, how do you make it easy for them to send you money and for you to track all of the transactions? There are online payment processing services, such as PayPal®, that facilitate fundraising by handling the transactions as donations or payments for goods and services. These online payment processors enable the funders to transfer funds from their bank accounts or credit cards to the entrepreneur, while making it easier for the entrepreneur to keep track of all the transactions in one place.

  5. Keep Your Promises And Keep In Touch
    After you get funded, what then? Be sure to thank your friends and family who believed in you and supported your venture. Distribute any rewards that you had promised to your funders, and be sure to keep the lines of communication open by sending them regular updates to let them know how their support has helped you fulfill the “American dream.” A great benefit of social networking sites is that it’s easier than ever to send messages and stay in touch with friends. These communications will go a long way in helping you maintain good personal and professional relationships, and your friends will be more likely to support you again in the future as funders and even as customers. 

About 40Billion.com
40Billion.com is the first micro-funding platform that facilitates American small business capital fundraising through gifts and loans from an entrepreneur’s network of friends and family online. 40Billion.com’s scalable platform helps entrepreneurs raise funding more affordably through friends and family than through banks or other traditional financial institutions. Using proprietary online tools, entrepreneurs build social networks – including friends, relatives, colleagues, customers, and other contacts – and use these connections to raise capital through small business loans and gifts. Entrepreneurs create fundraising profiles and invite their connections to offer funding in exchange for discounts or potential returns. 40Billion.com, Inc. is headquartered in Atlanta, GA. For more information, visit http://www.40Billion.com.

Cornelius Colin McNab is the founder and chief executive of 40Billion.com, a micro-funding site that facilitates business capital fundraising through social networking online. Cornelius earned a bachelors degree from Yale University and a masters degree in business administration from the Sloan School at MIT.

Copyright 2010, 40Billion.com Inc. All rights reserved.

Grab a widget! Add a custom widget on your website or blog for easier access to your business fundraising profile.

It’s easier than ever before to share and access Raises (business fundraising profiles) all over the Web. Just add a 40billion widget to your own website or blog. Simply copy the embed code and paste it into your website’s code wherever you want the widget to appear.
 
You can grab a widget for any Raise that you have access to on 40billion.com. Just click “Widgets” at the bottom of the page.
 
Want to try out an example? Visit our sample Raise and then click the Widgets link at the bottom of the page. Copy the code in the box for the widget that you want to use, and paste the code into your website or blog.
It’s just as simple as adding a YouTube video to your website or blog, and it’s FREE.
 

New funding option launched: Commercial Paper short-term business loans for operating expenses

We’ve launched a new, innovative, and exciting addition to our business fundraising platform… Commercial Paper! Commercial Paper is ideal for existing businesses seeking short-term loans of $5,000 up to $1,000,000 for operating expenses or working capital.

Now, 40billion.com offers 3 alternative ways to raise funding for your small business: gifts & donations, private direct loans, and commercial paper short-term loans. Check it out, and start a Raise at http://www.40billion.com/raise_start.asp now.

Raise business capital from the people you know on 40billion.com

To your success,

-The 40billion Team

Introducing the Social Business Rating System, a.k.a. SBRS score, for small businesses and startups!

You may have noticed that there is now a unique score given to each Raise (business fundraising profile) on 40billion.com. This is the SBRS score, where SBRS stands for Social Business Rating System™. It is a proprietary system developed exclusively by 40billion.com to rate businesses based on criteria that really matter for success, not traditional credit scores.

SBRS generates a score for each Raise based on 17 or more criteria, including business-related success measures, entrepreneur profile, peer ratings, and reviews. It is a novel approach to rating businesses that does not exist anywhere else.

The SBRS score helps funders and entrepreneurs to compare business ventures and assess their potential likelihood of success. 850 is the highest possible SBRS score, and scores are updated weekly (not monthly like traditional credit scores).

What can entrepreneurs, small businesses, and startups do to increase their SBRS scores? Start by editing and updating your Raise, editing and updating your personal profile, and increasing your fundraising and social networking activity on the site.

Here are just a few things that may influence your business’ SBRS score and which you can control:

  • % of Raise profile completed — when starting a Raise, be sure to fill in the profile completely and honestly.
  • % of personal profile completed — be sure to fill in your personal profile completely and honestly.
  • # of recommendations received
  • Amount of funding raised
  • # of connections in your social network
  • # of invitations sent to people you know
  • # of followers — i.e., people following your Raise
  • # of Raises you’ve started or participated in
  • # of company updates added to your Raise

So, what is your SBRS score? If it’s currently below 550, then we believe you’ve got some work to do in order to increase your likelihood of success! Start with the tips above, and your SBRS score will grow along with your business over time.

Recommend your favorite entrepreneurs and funders

We recently launched a new feature for giving and receiving recommendations in your social network on 40billion.com. Just click the  “Recommend” button near the top of anyone’s personal profile page in order to give them a recommendation. You must be connected to that person first.

Here’s how it works in a nutshell:

  • User can recommend a contact on 40billion.com with one click;
  • # of recommendations received is displayed on the contact’s personal profile page;
  • Any user can view the list of recommenders.

Get people you know to recommend you today! Your friends, family, customers, clients, classmates and others may recommend you if you ask them to, especially if it’s as easy as clicking one button.

Recommendations can add credibility and make you stand out from all the rest.

Grow your social network to over 100 people fast

40billion.com is the social funding network for entrepreneurs and people who support entrepreneurs. Whether you’re starting a business, running a business, funding a business, supporting someone you know who has started a business, or providing services to business owners, this is where you want to be!

It all starts with your social network of friends, relatives, co-workers, classmates, and other people you know. Use your social network to help you raise funding for a business, support businesses seeking funding and resources, and even acquire customers. Your personal profile page is where you can connect with people in your social network and grow your network.

We recommend building a network of at least 100 people. To add people to your network, find people already on 40billion, invite people to join, import your contacts from your email (e.g., Gmail, Yahoo Mail, AOL, or Outlook), and post to your Facebook page.

The more connections you have in your network, the more you’ll be able to accomplish… and the more fun it will be!